Frances Scadden: Your Content Partner

Frances Scadden: Your Content Partner Content Creator šŸŽ¬ Helping businesses tell their story on camera. Book a FREE Call
https://calendly.com/frances_scadden/how-a-content-creator-can-help-you

Every woman in business deserves a proper break in December —not the ā€œI’m on holiday but still posting content from my p...
18/11/2025

Every woman in business deserves a proper break in December —
not the ā€œI’m on holiday but still posting content from my phoneā€ version.

But staying visible can feel like one more responsibility stacked on top of everything else you're already carrying at the end of the year.

So I created the Calm & Consistent Content Day —
a half-day where we plan, film, and schedule your December–January content so you can actually switch off.

šŸŽ„ 15 short-form videos (captured in my Brisbane studio)
šŸ—“ļø 2-month content plan
⚔ Metricool scheduling done
šŸŽ¬ Bonus B-roll gallery
✨ Real holiday mode activated

Pre–Black Friday Price: $597 (normally $897)
Very limited spots.

DM DAY and I’ll send the link.

17/11/2025

You don’t need to choose between rest or visibility.
You can have both.
The Calm & Consistent Content Day is designed for women in business who want December to feel lighter - without disappearing online.

šŸŽ„ 3-hour filming (at my Brisbane studio) + strategy
šŸ“² 15 videos (talking head + B-roll)
šŸ—“ļø December–January content plan
⚔ Metricool scheduling done
šŸ“ Bonus B-roll folder

Pre-Black Friday Price: $597 (normally $897)
Very limited spots, because it's just me filming.
DM CONTENT DAY for the link.

People overcomplicate content creation like it’s some corporate production.HONESTLY...the most scroll-stopping content u...
05/11/2025

People overcomplicate content creation like it’s some corporate production.

HONESTLY...the most scroll-stopping content usually happens when you’re being yourself and hitting record.

These are my slightly unhinged rules for creating content that feels real, not rehearsed.

Because the truth is - your audience doesn’t need another polished highlight reel.
They want to feel you - your thought process, your quirks, your truth in motion (yep all the stuff that you think is boring).

That’s the difference between ā€œposting for visibilityā€ and creating for connection.

šŸ‘‡ Want to see what that looks like for your brand?
DM me CREATE and I’ll show you how a filming day with me works.

If your posts aren’t converting, it’s not because the algorithm hates you....so let's move on from that (insert cough), ...
09/10/2025

If your posts aren’t converting, it’s not because the algorithm hates you....so let's move on from that (insert cough), excuse shall we...

It’s likely that your content isn’t aligned with what your business actually needs right now.

Most women I work with are:
1. creating posts in the moment (not with intention)
2. guessing what their audience wants
3. talking about everything except the thing they sell

Your content should move people...from curious → connected → converting.

But it can’t do that if it’s written in a vacuum (meaning you are not thinking about the customer journey).

This month, I’m unpacking how to turn content from ā€œnice postsā€ into strategy that gets clients.

Start by grabbing my free Content Visibility Blueprint.

If you’ve ever thought, ā€œI need a social media managerā€ā€¦pause.What you probably need is a content partner.One posts for ...
14/09/2025

If you’ve ever thought, ā€œI need a social media managerā€ā€¦pause.

What you probably need is a content partner.
One posts for you.
The other makes sure your content actually connects.

DM me 'PARTNER' if you’re ready to sound like you, not like a template.

Stop outsourcing your personality.A scheduler can pump out posts.A Canva template can look pretty.But neither will get y...
11/09/2025

Stop outsourcing your personality.

A scheduler can pump out posts.

A Canva template can look pretty.

But neither will get your dream "I'm so bloody excited to work with this person" clients.

If your content doesn’t sound like you, it won’t sell like you.

That’s where I come in → pulling the real words out of your head and shaping them into content that makes people stop, trust, and DM you.

If you just want posts ā€œgoing out,ā€ I’m not your girl.

If you want content that gets you seen, trusted, and hired - book a free Game Plan Call.






Stop chasing viral like it’s a meat tray raffle at the local footy club. IYKYK.Likes don’t build equity.Views don’t buil...
05/09/2025

Stop chasing viral like it’s a meat tray raffle at the local footy club. IYKYK.

Likes don’t build equity.
Views don’t build trust.
And a trending reel won’t build the business you actually want six months from now.

What does?
- Practicing visibility when no one’s watching
- Capturing b-roll when you’d rather scroll
- Writing in your actual voice (not ā€œprofessional modeā€)

Future-you is already watching.
She’s either going to be grateful…or furious.

Which one’s it going to be?

Your words already hold authority.Your offers already have value.But right now, your content isn’t showing that.That’s t...
04/09/2025

Your words already hold authority.
Your offers already have value.

But right now, your content isn’t showing that.
That’s the gap I bridge.

When we work together, you’ll have:
āœ” A clear, doable content plan
āœ” A folder of b-roll + footage you’ll actually use
āœ” The confidence to show up like the expert you already are

This DEFINATLEY isn’t about ā€œmore posts.ā€
It’s about more clients who trust you before they even DM.

Book a free Game Plan Call to lock your spot.

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Brisbane

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