Chief Exercise Officer

17/12/2025

This is a short snippet from a recent podcast I did with Brendan Philp. A great conversation and thanks for coming on the show.

Full episode now live!

Tired of guessing your way through fat loss, training, or staying consistent?
Let’s change that.
👉 Book a free 15-min strategy call here:
https://link.chiefexerciseofficer.com/widget/booking/6GLeQxQcGhpV7qZtz7JM

👉 Check out the CXO Movement here:
https://www.chiefexerciseofficer.com/cxomovement_

No fluff. No pressure. Just a clear plan forward.

16/12/2025

This is a short snippet from a recent podcast I did with Brendan Philp. A great conversation and thanks for coming on the show.

Full episode now live!

Tired of guessing your way through fat loss, training, or staying consistent?
Let’s change that.
👉 Book a free 15-min strategy call here:
https://link.chiefexerciseofficer.com/widget/booking/6GLeQxQcGhpV7qZtz7JM

👉 Check out the CXO Movement here:
https://www.chiefexerciseofficer.com/cxomovement_

No fluff. No pressure. Just a clear plan forward.

15/12/2025

11/11/2025

SNACKAHOLICS UNITE.

29/10/2025

Do you still look like your profile picture?

After spending so many years profiling criminals, I can’t help but notice trends.

I’ve noticed of late a trend between how people look in their profile photos (usually in their prime) and how they look now

What’s yours like?

Now I understand life happens and sometimes things are beyond our control

There is however plenty within our control to speak to

So I’m speaking to the ones who can do something about it, but choose not to.

For now anyway

It doesn’t need to be different

The you that you present in the profile photo can be the you that you present year round.

If you’ve put some weight on

If you’re run down

If you’re lacking energy and vitality

If you’re feeling the heat of the year that has been

If you’re not sure if you could defend your family if you needed to

I may have strayed a little far from the profile photo…

But that’s what a good coach does

They dig

They find out what you really mean

Then help you get there

That’s what I spend my weeks doing

And I LOVE it

So, the question to ask yourself today is…

Do you look like your profile picture?

23/10/2025

https://spotify.link/YI0AydWdHXb

CXO Podcast · Episode

07/10/2025

Nathan dropped 21 kilograms, has mitigated his risk of heart attacks (one of which he had!) and got a new system of operating for his physical and mental fitness.

His family life, career life and his own relationship with himself has had dramatic improvements during the coaching process.

His confidence, ability to withstand pressure and mindset on things that used to stress him out (now they seem more normal) are all pieces of feedback he expressed simply by having his body and mind operating at a much higher level.

It’s amazing what stripping the fat, building lean muscle and getting disciplined does to your mindset.

Congratulations Nathan you legend.

Legends in this episode I speak with Nathan about his journey on losing 21 kilograms in 16 weeks using the CXO System. He had a minor heart attack, was more ...

25/09/2025

YOUR NEXT STEP TO MORE DISCIPLINE

I see it time and time again

Not just because I’ve lived it

Because I’ve worked with enough people now to see it riddled throughout society

Lacking the commitment and discipline to do the important things

Lacking the sense of urgency to do the work

Lacking the discipline to follow through

I’m here to help

If you struggle with this

Reach out

Links in bio with all the details

Johnny

23/09/2025

MUSCLE OR FAT FOR BREAKFAST?

You gotta watch those breakfast options.

Skip it? Hungry and snacky mid morning.

Eat carbs only? Hungry and snacky mid morning.

Don’t have time? Hungry and snacky mid morning.

You get me.

It all leads to problems down the line.

You may be a fasting person. Probably not forever.

You may be a diet person. Probably not forever.

You may be a ‘in my busy period person’. Probably not forever.

You following along?

There’s no point leaning into something that’s unsustainable. It fails.

Find the way to do it for a long time and start doing it now.

Johnny

11/08/2025

FAT LOSS LIES YOU’VE BEEN SOLD

Don’t fall for the complex things that fail

Simplicity
Systems
Structure

That’s honestly how it’s done

Sure there’s some complex things at the tail end of getting to specific a body composition or elite performance

But this post isn’t about that

It’s for those trying to get in shape

Feel better

Think better

Get rid of fat

Build lean muscle

Hope it helps

Johnny