Saevil Row

09/03/2026

Ferrick Mason is a celebrated heritage brand with over 15 years of experience in the textile industry. Known for its richly detailed patterns and timeless elegance, the brand had reached a pivotal moment of growth and with that, the need for a refined identity that matched its elevated reputation.
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The existing brand and website no longer reflected the quality of the products or the direction the business was headed. It lacked usability, visual clarity, and the sense of sophistication that Ferrick Mason had become known for.
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We were brought on to lead a complete rebrand and digital transformation. Our approach began with a sleek, distinct wordmark that stood confidently on its own and alongside the brand’s storied design legacy. From there, we designed a clean, intuitive website that allowed customers to easily explore full textile collections and immerse themselves in the brand experience.
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The final result is a timeless yet modern brand that beautifully showcases the depth and beauty of Ferrick Mason’s work.

03/03/2026

The results of a full-scope brand 😍
Branding, packaging and Ecomm for .efek

02/03/2026

You are what you wash 🌊🧺

Laundry care made eco and we’re here for it.

Branding, packaging and ecom for .efek

24/02/2026

“From the first meeting with Saevil Row, I just knew I was in good hands. They made me feel safe, seen, and confident that I was moving in the right direction. Each member brought something special to the table and really cared about making everything feel right.
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Rachelle told me early on, “Things are going to get real,” and she was right. This team works hard, pays attention to the details, and actually cares. That’s rare. They helped me find what I was missing the skin and the voice of what I was building. The parts that wrap around your vision and make it feel real.
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I literally told them they’re stuck with me. They’re my go-to team for anything packaging or brand-related moving forward. I’m just really grateful I found them, and I can’t wait to see what we create next or just to see what they create in general. Because honestly, everything they touch comes to life.” - Shawnique, .efek

22/02/2026

It’s rare that we create a brand around an existing logo and did we ever have fun doing it! Getting to reimagine an identity, a feeling and a world to bring customers in to connect with something is no easy feat and we love the results.

Brand identity, packaging and e-comm for .efek ✨

19/02/2026

As part of the brief for the rebrand, we were to keep the existing logo, but create more brand assets to bring it to life.
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We created a custom set of icons, leaning on a true ‘ripple effect’ and used that through some of the brand identity and animation. You’ll see how this was brought to life through some of the social tiles, leaving subtle brand touch points along the way.

17/02/2026

It’s like skincare, but for your clothes. .efek changing the game when it comes to laundry care, with a skin-first approach to their intentionally formulated products.
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The client had a challenge for us: Keep the existing wordmark but build a new brand identity and world around it. We accepted and delivered. Rolling the new identity out through custom icons, colour and font palettes, art direction, packaging and e-comm. Probably one of our team’s most favourite projects to date!
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Full case study live on saevilrow.co/portfolio

08/02/2026

Brand details in the wild for Wishbone Kitchen.

06/02/2026

Typography is a huge component of a website and brand identity and for something like Wishbone Kitchen’s website, we KNEW we had to have a little fun - it’s elegant, quirky and full of personality.

05/02/2026

Meredith Hayden, the New York-based chef and recipe developer behind the viral sensation , needed a website that could keep up with the rapid growth of her brand and online presence.
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With an ever-expanding content library and new partnership opportunities, she turned to us—once again—to design a digital destination that truly reflects her personality and style.
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We created an immersive online experience that invites users into Meredith’s world, blending her quirky aesthetic with bold colour blocks and creative content showcases. The result is a visually dynamic and highly functional website that seamlessly guides visitors through her recipes, brand collaborations, and engaging culinary journey.

05/02/2026

When it comes to designing a website, we want to try and create as much of a digital world as we can. This means leaning on any brand assets to bring everything together cohesively, but with personality and a unique advantage.

Because at the end of the day, when your website is your entry point to your products or services, it needs to give customers an insight into what makes you, YOU.

05/02/2026