12/02/2026
“Originality isn’t optional. It’s essential.” ☝🏼
For Saniss Judge Valentina Malievskaia, a case is an instant “no” when it feels clichéd or too close to something that already exists. 🤝
When it comes to creative awards, originality isn’t optional, she says.
As a Product Manager, she looks beyond the idea itself. She says that, if a concept works on paper but can’t be executed or scaled in the real world, it’s not a strong case.💪🏼
At the Saniss Awards, we award health & wellness communication creativity, that is original, realistic, and built to create real impact.