Winning the gold medal for 1 - 7 year olds! Your child's lifelong love of being active starts here.
05/03/2026
📖 WORLD BOOK DAY 2026
Mini Athletics co-founder is at Queen Emma Primary School, Cambridge today reading to reception children and encouraging play based learning.
What are you doing this
03/03/2026
Big wins don’t usually come from big moments.They come from small, consistent improvements stacked over time.
This is something we’ve taken from and the idea of 1% margins — the belief that improving just 1% in multiple areas compounds into extraordinary results. It’s what the Mini Athletics Playbook is focused on.
In the latest episode (out now) of the Mini Athletics & Me podcast spoke to hosts Hannah and Clare about his small wins!
That’s how the real growth happens. You can listen to this episode now (link in bio) and any past episodes on your chosen podcast player.
ProgressOverPerfection
02/03/2026
One of the big questions asked on discovery calls by potential new franchisees is about support!
What support will I be provided?
Along with in person practical training, business startup advice from marketing to recruitment and HR guidance we also provide visits to new businesses around the country to offer support in live sessions upon launch.
This past weekend we had three visits around the UK taking place over two days!
27/02/2026
A creator of was the latest guest on ‘The Sports Parenting Playbook’ podcast!
Will discusses the festival, his rugby career and two other early childhood sports you may not have known he excelled at! Mini Athletics will be at the Festival of Sport for the second year running - come and say hi 👋
Hosts and are really enjoying great discussions with great guests on the podcast! The latest episode is out now. 🔗 LINK IN BIO
New episodes of the podcast are available every other Friday!
26/02/2026
Mini Athletics is launching AGAIN in Wales 🏴
We welcome the second franchisee to Wales who will be taking the Mini Athletics brand into her local community!
Speaking here with about her reasons for choosing Mini Athletics Amy highlights her own son as a key reason to join the Mini Athletics family and make a difference to other children in her new territory.
Amy has a strong understanding of physical literacy and highlights her families activity levels as a reason for wanting to showcase Mini Athletics - A program that burns up energy whilst supporting children’s development.
We can’t wait to see what she does in 2026!
25/02/2026
Confidence! What does confidence look like in sport?
The ability to participate well and be CONFIDENT in your ability. Having the CONFIDENCE to step into a new environment to take part. Being CONFIDENT enough to take the applause at the end of a class.
Can we as parents and as coaches impact the confidence of our children?
We create an environment at Mini Athletics to help your children develop confidence and provide a class that allows you to nurture and grow that confidence by supporting your Mini Athlete in participation.
Mini Athletics in 🇬🇧 & 🇺🇸 is all about helping children feel the joy of sport- to grow up CONFIDENT!
24/02/2026
⭐️ Limited availablity for Mini Athletics Superstar 2026
Teams such as Kingston, Wimbledon, Bury St Edmunds and Stevenage have now sold out.
However, some teams still have tickets available, but they are selling every single day. As many of you will remember, last year the entire event sold out.
If you’re planning to attend, we strongly recommend securing your place as soon as possible to avoid disappointment.
Mini Athletics Superstar Day is for 5, 6, 7 and 8 year olds and it’s back for its 6th year, taking place on Saturday, June 6th, 2026!
📍 Sir Mo Farah Running Track, St Mary’s University, Strawberry Hill, Twickenham, TW1 4SX.
🔗 purchase your tickets through the LINK IN BIO
22/02/2026
From the first moment to the last! It’s FUN!
An energising warm up with engagement and laughs. Imaginative games full of energy and confidence. Celebrating the success of simply taking part.
Mini Athletics is inclusive, rewarding and developmental! Not to forget we RUN, JUMP and THROW!
If this sounds like something your kids would love then visit www.miniathletics.com to find your nearest class.
Interested in starting your own Mini Athletics business and making a difference. Contact us today! Opportunities now available in the UK and USA!
22/02/2026
Bringing the smiles in every session! How was your Mini Athletics session today!!?
19/02/2026
🤔 How many of us know or understand what athletic development is?
It would be easy to assume it’s about growth, becoming big and strong and focusing on body changes to increase performance.
How may think like and have a similar description of what athletic development is?
The Sports Parenting Playbook podcast is starting to get deep into the understanding of coaches and parents by having discussions with great guests.
🔗 listen to the latest episode today. Link in bio
17/02/2026
Starting a new business can be tough! Franchising makes this easier!!
When you buy a Mini Athletics business like Lara from you get a proven blueprint on how to launch and grow.
You get support from our business support manager and experience passed down from existing franchisees. Just take a listen to Lara and her advice.
The Mini Athletics & Me podcast is now available on both and
🔗 Link in bio to take a listen.
16/02/2026
Every June at the Mini Athletics conference is a chance for our growing network of franchisees to come together and collaborate on ways to grow their business.
🏃♂️ Latest industry developments
🖥️ Business Strategy talks
📊 Marketing insights
⭐ Fun event planning
🏃♂️ and a 400m franchisee relay on the track
This year we have already added new faces to the network in UK and USA and we can’t wait to welcome them to the conference. Will you be there?
Be the first to know and let us send you an email when Mini Athletics posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.
In 2016, Mini Athletics was created by Kirk Bowyer, a strength and conditioning coach for elite athletes and Clare Bowyer, a primary school teacher (PE specialist).
Kirk has worked with many professional athletes from tennis players to formula one racing drivers. He has also worked with some of Great Britain’s most talented sporting juniors (in a wide range of sports, including athletics) to improve performance through physical training.
Clare has a wealth of experience as a primary school teacher. As well as being a physical education specialist, she has spent much of her career educating the early years.
When Kirk and Clare’s first child reached two years old, they were keen for him to participate in a class that met both of their goals. Kirk was keen to enhance athleticism/sporting participation and Clare wanted him to build his confidence, social and cognitive skills. Therefore, they co-created Mini Athletics!
Kirk and Clare quickly started their pilot franchise in Cambridge and Saffron Walden! The pilot was amazingly successful! This photo was from the first EVER Mini Athletics photo shoot.....
Due to the success of the pilot, Mini Athletics started to quickly grow....
In July 2017, Kirk and Clare awarded the Cambridge and Saffron Walden franchise to one of the children’s parents, Hayley Jackson. She was a teacher on maternity leave and wanted a better work/life balance.
They then strengthened the Mini Athletics UK team with the addition of Operations Director, Andy Cornelius. Andy has worked in elite sport and private practice Physiotherapy for many years including Chelsea FC. As a father himself, he understands how modern lifestyles can cause children to live sedentary lives without learning the fundamental movement skills for sport.
Kirk and Clare had enquiries from potential franchisees during their pilot year. However, they were adamant that their franchise model was of the highest ethical standards and needed to be proven before expanding. However, after proving the model they awarded franchises to the following:
Peterborough and Huntingdon (Jamie Gilbert)
West Surrey (Emma and Mark Hadley)
Farnham and Farnborough (Andy Cornelius)
In February 2018, the network of franchises grew further with the addition of:
East Berkshire and Camberley (Lucy Keen and Nicky Leader)
South East London (Alexie Williams)
Ilford, Woodford and Barking (Noman Ahmed)
We strongly believe that by familiarising children to sport at the youngest possible age creates a life long positive behaviour trait. In addition, by introducing them to athletic skills i.e. learning to run, jump and throw, they enhance their competency and therefore confidence in all sports. Our classes also have a hugely positive atmosphere that gives children a fantastic introduction to sport. This is why we are making a difference to the lives of children.We cannot wait to welcome your Mini Athlete!
