DirectVision Opticians

DirectVision Opticians Trusted family-run opticians with branches in Great Barr and Sheldon. NHS and private eye care, stylish frames, and clear pricing — no hidden extras.

Direct Vision Opticians is your local, family-run optical practice with locations in Great Barr and Sheldon. We offer NHS and private eye tests, a full range of contact lens services, hearing care through Hidden Hearing, and expert help choosing the perfect glasses — including our exclusive J.HYDE collection. Our approach is simple: personal service, professional advice, and transparent all-inclusive pricing. Whether it’s your child’s first test, a contact lens check, or premium varifocals, we’ve got you covered.

📍 Locations & Contact Info:
📍 Great Barr:
122 Hillingford Avenue
Great Barr
Birmingham
B43 7JU
📞 0121 325 0665

📍 Sheldon:
297–299 Church Road
Sheldon
Birmingham
B26 3YH
📞 0121 742 9599

📧 Email: info@jhyde.co.uk
🌐 Website: www.mydirectvision.com

⏰ Opening Hours (suggested format – adjust if needed):
Monday–Friday: 9:00am – 5:00pm
Saturday & Sunday: Closed

Start December With Clear Vision 👓NHS & private eye tests available — book your December appointment.📍 Great Barr & Shel...
01/12/2025

Start December With Clear Vision 👓

NHS & private eye tests available — book your December appointment.

📍 Great Barr & Sheldon

Book now

Kids Due a Winter Eye Test? 🎄Free NHS eye tests available for children under 19.Perfect for the winter school term and p...
29/11/2025

Kids Due a Winter Eye Test? 🎄

Free NHS eye tests available for children under 19.

Perfect for the winter school term and pre-Christmas checkups.

📍 Great Barr & Sheldon

Book today

Night Driving Feeling Harder? 🌙If driving at night feels uncomfortable, your prescription may need updating.Small change...
26/11/2025

Night Driving Feeling Harder? 🌙

If driving at night feels uncomfortable, your prescription may need updating.
Small changes can make a big difference in winter.

📍 Great Barr & Sheldon

Book a checkup today

Winter can be tough on your eyes.If you’re noticing more squinting, fatigue or sensitivity, it might be time for a check...
24/11/2025

Winter can be tough on your eyes.

If you’re noticing more squinting, fatigue or sensitivity, it might be time for a checkup.

👁️ NHS & private tests
📍 Great Barr & Sheldon

Book your eye test

Clear Vision for Every Budget 💷From NHS eye tests to premium ZEISS lenses — there’s an option for everyone.📍 Great Barr ...
17/11/2025

Clear Vision for Every Budget 💷

From NHS eye tests to premium ZEISS lenses — there’s an option for everyone.

📍 Great Barr & Sheldon | 👓 Quality care, honest pricing

Book your appointment today

Dry Eyes This Winter? We Can Help 💧Heating and cold air can make eyes feel dry and tired.Ask about our dry eye comfort s...
15/11/2025

Dry Eyes This Winter? We Can Help 💧

Heating and cold air can make eyes feel dry and tired.

Ask about our dry eye comfort solutions this winter.

📍 Great Barr & Sheldon

Book a consultation

Free NHS Eye Tests This Winter 👓Many adults and children qualify for free NHS eye tests this winter.👧 Kids | 👵 Over 60s ...
12/11/2025

Free NHS Eye Tests This Winter 👓

Many adults and children qualify for free NHS eye tests this winter.

👧 Kids | 👵 Over 60s | 💳 On benefits
📍 Great Barr & Sheldon

Check eligibility today

See Clearly After Dark 🌙Upgrade to ZEISS anti-glare lenses for clearer, safer night vision this winter.📍 Great Barr & Sh...
08/11/2025

See Clearly After Dark 🌙

Upgrade to ZEISS anti-glare lenses for clearer, safer night vision this winter.

📍 Great Barr & Sheldon

Book now

Clear Vision for Winter DrivingStay safe and confident behind the wheel with ZEISS anti-reflective lenses.📍 Great Barr &...
06/11/2025

Clear Vision for Winter Driving

Stay safe and confident behind the wheel with ZEISS anti-reflective lenses.

📍 Great Barr & Sheldon

Upgrade today

Drive Comfortably This Winter 🌙Dark nights, bright lights? ZEISS anti-glare lenses make winter driving safer and clearer...
04/11/2025

Drive Comfortably This Winter 🌙

Dark nights, bright lights? ZEISS anti-glare lenses make winter driving safer and clearer.

📍 Great Barr & Sheldon | 👓 NHS & Private

Ask about ZEISS lenses today

Step Into November with Clearer Vision👓 NHS & private eye tests available | 📍 Great Barr & SheldonSee comfortably this a...
01/11/2025

Step Into November with Clearer Vision

👓 NHS & private eye tests available | 📍 Great Barr & Sheldon

See comfortably this autumn — book today.

Book appointment

We’re expanding — join our growing team at Direct Vision 👓 -
30/10/2025

We’re expanding — join our growing team at Direct Vision 👓 -

Whether you’re a recent school leaver or simply ready for a new career direction, Direct Vision is offering an opportunity to join our growing team as a Full-Time Optical Assistant.

Address

122 Hillingford Avenue
Great Barr
B437JU

Opening Hours

Monday 9am - 1pm
2pm - 5:30pm
Tuesday 9am - 1pm
2pm - 5pm
Wednesday 9am - 1pm
2pm - 5:30pm
Thursday 9am - 1pm
2pm - 5pm
Friday 9am - 1pm
2pm - 5:30pm

Telephone

+441213250665

Website

Alerts

Be the first to know and let us send you an email when DirectVision Opticians posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Contact The Practice

Send a message to DirectVision Opticians:

Shortcuts

Share

Share on Facebook Share on Twitter Share on LinkedIn
Share on Pinterest Share on Reddit Share via Email
Share on WhatsApp Share on Instagram Share on Telegram

Category