The Mutha Project

The Mutha Project A MUTHA on a mission to create flattering & comfortable underwear for all your womanhood 🖤

This Valentines we are spinning Cupid on his head. We spend all year showing how much we love everyone else (muthas neve...
09/02/2026

This Valentines we are spinning Cupid on his head. We spend all year showing how much we love everyone else (muthas never stop), we want you to spend just 5mins reminding yourself of the reasons you should love YOU.

We are the glue after all 😂

Tag a friend who needs a reminder of how amazing they are 🩷

Let’s be honest, I’m sure we could all do with giving our underwear drawer a reset 😂Our drawers are usually full of a se...
26/01/2026

Let’s be honest, I’m sure we could all do with giving our underwear drawer a reset 😂

Our drawers are usually full of a selection of these categories;
Super comfy ride-or-die
The ones that keep it all in place
Old maternity
The sexy lingerie

Which of these takes up the most space in yours?
Pop your number below in the comments 👇🏼
— No judgement here.

23/01/2026

This this this 🔥💪🏼

M***a Project was born out of frustration for what was on offer in the maternity underwear space. It’s not just about th...
22/01/2026

M***a Project was born out of frustration for what was on offer in the maternity underwear space. It’s not just about the styles, it’s the fabric, the threads chosen, the elastic finish and even how the garments are sewn that makes us stand out from other brands on the market.

Could I have chosen cheaper trims to improve my margins? Yes. Will I ever? No. Soon as I do, we’ll be like the big boys who cut corners, when it’s actually those considered corners that make all the difference 💪🏼

How your gorgeous clever body feels in our underwear will always be the first priority.

We got you! 🫶🏼

Tap if you love a bit of comfort in your life 🙌🏼

You won’t know exactly when, but there will be signs!Underwear that has been designed for pregnant bodies will be able t...
19/01/2026

You won’t know exactly when, but there will be signs!

Underwear that has been designed for pregnant bodies will be able to accommodate these changes, and help you feel more comfortable.

We use a soft performance fabric created to stretch and mould to your body shape— even recovering with you in postpartum.

Pregnancy is uncomfortable enough. Your underwear shouldn’t be.

Share with someone you know who needs this in her life 🫶🏼

Photo credit: .beks 🩷

15/01/2026

Had an exciting call with our Designer Laura today. I’m trying to document better this year so I thought I’d film an aesthetic vid. My face didn’t get them memo 😂

However the wheels are in motion for the M***a 2.0 collection, and I can assure you, it’s what your underwear drawer has been gagging for!

If you would be interested in being part of our focus group where I’ll ask you to vote on first launching styles/colours etc, then keep your eyes peeled for an invite to our broadcast.

🩷 Giorge

Address

London

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