Endurance Academy

Endurance Academy Evidence-based performance consultancy for serious amateur & masters runners and cyclists.

A common pattern I see with masters athletes and professionals balancing demanding careers:They try to solve fatigue wit...
08/03/2026

A common pattern I see with masters athletes and professionals balancing demanding careers:

They try to solve fatigue with more effort.

More intensity.
More sessions.
More pushing through.

But the real limiter is often recovery capacity.

When work stress, life stress and training stress stack up, the solution is rarely “train harder”.

It’s better structure.

Adjust intensity.
Align fuelling.
Protect recovery.

The goal is always the same:

Sustainable performance.

Many masters athletes I work with are incredibly disciplined.They rarely miss sessions.They train consistently.They push...
06/03/2026

Many masters athletes I work with are incredibly disciplined.

They rarely miss sessions.
They train consistently.
They push intensity.

But fuelling often doesn’t keep up with the workload.

Years of general health messaging — eat less, avoid carbs, keep things “clean” — can clash with the demands of endurance sport.

The result?

Fatigue accumulates.
Recovery slows.
Performance plateaus.

Endurance performance relies on energy availability and carbohydrate availability.

Not excess — but alignment.

For professionals balancing demanding careers and training, that alignment becomes even more important.

Training structure matters.

Fuelling structure matters just as much.







Most professionals I work with are highly disciplined.They don’t miss sessions.They push intensity.They want progress.Bu...
04/03/2026

Most professionals I work with are highly disciplined.

They don’t miss sessions.
They push intensity.
They want progress.

But in your late 30s, 40s and 50s, the framework has to change.

Work stress + training stress + inconsistent fuelling
will eventually catch up.

The solution isn’t to train less.

It’s to train with greater alignment.

Structured progression.
Fuelling that matches intensity.
Recovery respected — not ignored.

This is where performance becomes sustainable.

If you’re balancing a demanding career with endurance sport, this is the shift that matters.

That weekend long run feeling… 🏃‍♀️➡️ Start: fresh, smiling, ready to go 😁➡️ End: sweaty, sore, happy 🥵But here’s the tr...
27/02/2026

That weekend long run feeling… 🏃‍♀️

➡️ Start: fresh, smiling, ready to go 😁
➡️ End: sweaty, sore, happy 🥵

But here’s the truth 👉 those miles are where the fitness happens 💪
Fuel well, pace smart, and the finish line always feels worth it.

💬 Tag your training buddy who drags you out for these!
🔖 Save this for when you need motivation on your next long one.



🧬 New ISSN Position Stand on Antioxidants & Performance! 🧠Antioxidants are NOT a “one-size-fits-all” solution for athlet...
25/02/2026

🧬 New ISSN Position Stand on Antioxidants & Performance! 🧠

Antioxidants are NOT a “one-size-fits-all” solution for athletes. According to the latest International Society of Sports Nutrition review:

🍒 Food first — whole foods packed with antioxidants are best.
🔥 Train hard, recover smarter — moderate oxidative stress actually helps adaptation.
💊 Supplements? Use them only when needed — too much can dampen training gains.
✨ Evidence supports smart use of things like tart cherry, creatine, omega-3s.

Train hard. Eat well. Let your body adapt. 💪

📊 Metabolic Report = Fuelling SmarterWant to know exactly how much energy your body needs each day? Our reports calculat...
23/02/2026

📊 Metabolic Report = Fuelling Smarter

Want to know exactly how much energy your body needs each day? Our reports calculate your BMR, TDEE, and exercise energy cost — then translate it into real-world fuelling guidance.

✔️ Avoid underfuelling (RED-S risk)
✔️ Support recovery & performance
✔️ Learn how to fuel smarter for training & life

💬 Curious what your numbers look like? Drop us a DM 👇

💡 Save this if you’re building towards winter training
🔁 Share with a training buddy who always underfuels

⚖️ Weight Loss & Lifestyle NutritionNot every goal is about racing faster. For many people, it’s about feeling healthier...
22/02/2026

⚖️ Weight Loss & Lifestyle Nutrition

Not every goal is about racing faster. For many people, it’s about feeling healthier, having more energy, and building habits that last. That’s where our Weight Loss & Lifestyle Nutrition service comes in. 💡

With this plan you’ll get:
✔️ Personalised nutrition guidance — tailored to your lifestyle, not a one-size-fits-all diet
✔️ Simple, balanced meals — that are practical for real life (no fad diets here)
✔️ Behaviour change support — to help you create lasting habits
✔️ Accountability & education — so you understand why changes work, not just what to do

This is for busy professionals, parents, or anyone who wants to lose weight in a healthy, sustainable way — without restriction or confusion.

💬 Do you find consistency or knowing what to eat the hardest part of nutrition? Comment below 👇

💡 Save this if you want to build healthier eating habits
🔁 Share with a friend who’s been thinking about a reset

➡️ DM us today to start your Weight Loss & Lifestyle Nutrition plan.

22/02/2026

We're always happy to promote events run by our affiliated clubs so here's news of an upcoming day out with Velo Club Cumbria. Please contact VCC directly if you'd like to take part.

Coaching isn’t about being elite — and it’s not about doing more 🔁It’s for people who want:✔️ structure✔️ clarity✔️ cons...
29/01/2026

Coaching isn’t about being elite — and it’s not about doing more 🔁

It’s for people who want:
✔️ structure
✔️ clarity
✔️ consistency
✔️ support that fits real life

It’s not for shortcuts, hacks, or skipping recovery.

The best coaching relationships are partnerships 🤝
You don’t need to be perfect — just willing to engage, communicate, and trust the process.

👉 If you’re a road, trail or fell runner and want structure, guidance and accountability, send us a message with “COACHING” and we’ll chat through whether it’s a good fit — no pressure, no hard sell.

Swipe through 👉

Road, trail and fell running all look similar from the outside…but they stress the body in very different ways 🧠Pacing o...
27/01/2026

Road, trail and fell running all look similar from the outside…
but they stress the body in very different ways 🧠

Pacing on the road 🛣️
Strength and durability on trails 🌲
Power, resilience and technique in the fells ⛰️

Good coaching respects those differences — and you.

Whether you’re chasing races, rebuilding consistency, or just want to feel stronger and more confident running, structure makes it simpler 🔁

Swipe through 👉

Fell season is coming ⛰️— and the hills don’t forgive shortcuts.Fell running isn’t just “road running but slower”.It ask...
22/01/2026

Fell season is coming ⛰️— and the hills don’t forgive shortcuts.

Fell running isn’t just “road running but slower”.

It asks for:

• calf & ankle strength
• hip stability
• downhill control under fatigue
• confidence on uneven ground

Most fell niggles we see show up before the racing even starts — usually when hill reps go up but strength hasn’t.

A little work now saves a lot of frustration later.

✔️ assess
✔️ strengthen
✔️ keep you running when the terrain gets spicy

⛰️ North East runners — if you’re eyeing up fell races this spring
📩 DM FELL and we’ll get you hill-ready

Friday check-in 🔍Before the weekend begins, pause for two minutes to reflect:1️⃣ One session that went well2️⃣ One thing...
07/11/2025

Friday check-in 🔍

Before the weekend begins, pause for two minutes to reflect:

1️⃣ One session that went well
2️⃣ One thing you learned
3️⃣ One small win outside of training

These reflections help you build awareness, not just fitness.

Because performance isn’t just about watts, pace, or distance — it’s about progress in the small details 💙

Enjoy the rest day, recovery ride, or easy jog — you’ve earned it 👊

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The Endurance Academy

Hi, thanks for checking out our page ‘The Endurance Academy’ the new rebrand of ‘Bateman Sports Therapy. We're still working away in the background, so expect lots more to come from the site in the future.

So who are we? We are a close knit group of sports scientists and coaches (Jon Bateman & Alan Copland) who work with competitive and recreational athletes of all levels to ensure they surpass their goals. Working across Northern England and Central Italy, we offer a number of services that we feel are integral when supporting you guys.

So what can we offer you? A training program which can include cycling, swimming, running and strength work. A nutritional plan which will assess your current eating habits and help you lose that fat mass while keeping that much wanted lean mass! A top class sports massage service service to keep those aches and pains away, allowing you to stay consistent in your exercise routine. Consistency is key! Finally, our mentoring service. This is ground breaking and something that we all need but maybe don't quite understand. Why do we do what we do? Do I really want this? I've lost my mojo? All sound familiar?

Short and sweet for now, but get in touch for more on what we can do for you.