The Blum Theory

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The Blum Theory

The Blum Theory is a sensory-led head spa experience rooted in slow beauty and holistic care.

Inspired by Japanese scalp rituals, our treatments are designed to support mind and body rejuvenation.

11/11/2025

This World Prematurity Day, I’m opening The Blum Theory space to honour the mamas and nurses who’ve walked the NICU journey-a path that reshapes our hearts, bodies, and minds in the most profound ways.
For mamas to feel seen, and for nurses to be deeply appreciated.

If you know someone who’s lived this story, please share this with them. I’d love to connect and offer them a moment of calm, care, and restoration.
If someone special comes to mind, send me a DM privately or comment a 💜 below - a private share might just help me reach more of those deserving of being seen and held in care. 💜

02/11/2025

The Blum Theory Giveaway update: I moved to Cononley exactly one year ago and restarted started The Blum Theory six months in &only knowing a handful of people.

It is has been such an honour to get where I am through the kindness of strangers & word of mouth. I am so grateful to all you lovely people 🤎

It is honestly the best feeling to hear you say ‘Ellie told me it was amazing so I had to book’ or I saw Amy post so I had to book’

So here is to more giveaways to say THANK YOU 🤎

24/10/2025

✨ Final October slots now open — enjoy 15% off your Head Spa experience.

This deeply relaxing treatment combines:
💆‍♀️ Scalp therapy & rejuvenating massage
🌿 Aromatherapy-infused oils
🫧 Warm water therapy for total calm:
insta .theory

Step into a space designed to soothe your mind, body, and scalp.
📍The Blum Theory | Crosshills
Instagram- .theory

💫 Book your moment of calm via Fresha — limited spaces available. https://www.fresha.com/a/the-blum-theory-head-spa-at-ninenteen-cross-hills-keighley-main-street-lqawf493

10/10/2025

Hey Creators,

I’m hosting a Creator Day at The Blum Theory -an opportunity to experience the magic of a head spa, and create beautiful, sensory content that truly connects.

On the day each guest will enjoy a mini Blum Ritual — including scalp therapy, massage, and the signature waterfall experience , while having the freedom to film parts of the treatment and share the process.

This isn’t your typical event; it’s a calm, creative afternoon to unwind, connect, and capture something a little more meaningful.

🌿 Limited to 3 creators - ONE SPOT ALREADY TAKEN
📍 Crosshills
🕯️ Treatment and refreshments.

If this sounds like your kind of afternoon, drop me a message or comment below for more details — I’d love to have you join the Blum experience. 🤎

08/10/2025

Hi Lovelies, just a reminder that I am now only based at Nineteen on Main Street in Crosshills every Saturday and Monday . To book please use the fresha link on the bio or follow me on instagram .theory for offers and more.

Everyone so far has loved their experience so do not think twice about trying it. 🥰

18/09/2025

Good evening , the weekend is nearly here and we have only two appointments left for our luxurious Head Spa treatments this Saturday and only one next Monday! 💆‍♀️🌿

If you’ve been craving deep relaxation, stress relief, and that fresh, light-headed feeling after a scalp cleanse and massage… this is your sign.🌸

📅 Available slots are limited -once they’re gone, they’re gone! - The introductory is now 15% September. Drop a message or follow .blumtheory on instagram for more info and booking.

16/09/2025

This week's availability - To book use the Fresha link on our page or visit .blumtheory on instagram🥳

The Blum Ritual is a popular choice : This full ritual begins with a magnesium-rich grounding foot soak infused with botanicals and essential oils to ease tension and energetically prepare the body. You'll then be guided through a multi-step Japanese-inspired scalp therapy including:

🤎Aromatherapy back of body massage
🤎 Light neck massage
🤎Scalp oiling with pressure-point massage
🤎Sugar scalp scrub to purify and exfoliate
🤎Deep double cleanse using gentle, clarifying shampoo
🤎Nourishing conditioner
🤎Custom herbal tea rinse to rebalance the scalp
🤎Waterfall therapy.
🤎Complimentary drink

Every element of the Blum Ritual is designed to support hair wellness, nervous system reset, and deep relaxation. A holistic treat for both scalp and soul.

09/09/2025

The Blum Giveaway is here 🤎

To celebrate the launch of The Blum Ritual and to spread a little extra care this season - amid the chaos of back to school , I’m giving one lucky winner the ultimate self-care package:

🤎The Mini Blum Ritual – an in-salon head spa experience including back of body massage using aromatherapy, & deep cleanse and conditioning ritual.
🤎At-Home Head Spa Took Kit – a curated selection of scalp massage and gua sha tools so you can continue your scalp & hair wellness journey at home.

🤎Manicure Post Head Spa– because glowing hands deserve to match your glowing scalp & soul 💅🏽.

💫 How to Enter:

Follow

Like this post

Tag 2 friends who deserve a little self-care- great if you know mums and teachers who’ve had a busy summer 🤎

Bonus: Share this post to your story for an extra entry

📅 Winner announced: 30th September 🤎

This is my way of saying thank you for all the support and to invite more of you to experience the beautiful ritual of scalp therapy ✨

02/09/2025

This is what a weekend of head spa appointments looked like this week. The Blum Ritual was the popular option.

If you haven't booked already there are only 3 appointments left this week on Saturday 6th September: 10 am, 12pm and 2pm and Monday 8th 4pm.

Here is the link for prices and bookings and reviews :
https://www.fresha.com/a/the-blum-theory-head-spa-at-ninenteen-cross-hills-keighley-main-street-lqawf493?pId=2611985

Instagram: byblum.theory
Can't wait to welcome you :)

27/08/2025

Hey Lovelies,

This is a totally new page so please check out my instagram .theory. I am available at both Nineteen on Main Street in Crosshills and Nikona Aesthetics.

So exciting for you all to try what I can only call a unique and transformative treatment. 🤎

30/07/2025

Introducing The Blum Theory to North Yorkshire: a sensory-led head spa experience rooted in slow beauty and holistic care. Inspired by Japanese scalp rituals, our treatments are designed to support healthy hair growth, relieve stress, and restore balance through intentional touch, steam therapy, and natural ingredients.

Every session is thoughtfully curated from grounding foot soaks to herbal tea rinses to create a calming space where clients can fully unwind and reconnect.

With a focus on scalp health, nervous system regulation, and gentle luxury.

If you're in the North Yorkshire area, The Blum Theory invites you to pause, breathe, and bloom.

Connect with us : https://www.instagram.com/byblum.theory/

Address

Telephone

+447463054682

Website

https://www.fresha.com/a/the-blum-theory-head-spa-at-ninenteen-cross-hills-keighley-main-street-lqawf493

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