Ornamental Aquatic Trade Association (OATA Ltd)

Ornamental Aquatic Trade Association (OATA Ltd) www.ornamentalfish.org
The Voice of the Ornamental Aquatics Industry in the UK

Practical Fishkeeping Magazine. has released its 2025 Readers Poll, and we’re thrilled to see so many OATA member shops ...
10/12/2025

Practical Fishkeeping Magazine. has released its 2025 Readers Poll, and we’re thrilled to see so many OATA member shops were voted among the nation’s favourites.

At a time when pet shops often get unfair negative press – especially following campaigns like Lucy’s Law – it’s important to highlight just how vital good aquatic retailers are. Our research shows over 75% of licensed UK pet shops sell fish, yet a fifth of aquatic stores have stopped selling livestock in the last nine years. That’s worrying for the future of fishkeeping.

Great aquatic shops do more than sell fish. They inspire new hobbyists, offer expert advice, and let people experience the magic of seeing live fish up close – something online shopping simply can’t replace. And with around £510 million spent in UK shops on fishkeeping in 2024, they remain the beating heart of the hobby.

We’re also concerned about poor online selling practices, including fish being sent illegally through Royal Mail. Reputable shops meet welfare standards, undergo inspections, train staff properly, and provide care info – none of which is guaranteed online.

That’s why OATA believes good pet shops are great places to buy pet fish. They educate, inspire, and help prevent impulse buys. If shops are pushed away from selling live animals, where will people turn? Unregulated online ads, where 1 in 5 listings may be a scam?

Let’s continue to support responsible aquatic retailers – they keep the fishkeeping hobby thriving.

And let us know what you think makes a good aquatic shop. 👇👇👇

Love just spending time watching your fish? Who doesn’t, right? So put all that expertise to good use and get involved i...
09/12/2025

Love just spending time watching your fish? Who doesn’t, right? So put all that expertise to good use and get involved in some citizen science!

The University of Scotland and Waltham University of the West of Scotland, in collaboration with the WALTHAM Petcare Science Institute (Mars Petcare), are looking for willing volunteers to watch short videoclips and identify different behaviours that you see. Use your knowledge as a fishkeeper to help with a research study that could result in significant improvements in fish welfare in the ornamental trade.

Interested? Then contact the researcher behind the study Alexander Addison Marcos on email: alexander.marcos@uws.ac.uk to find out more.

02/12/2025

Our Chief Executive Dr Matthew Bond made another intervention at the CITES Cop20 this morning, on behalf of the European Pet Organization and other global pet and keeper organisations. This item was on how CITES deals with the use of coded-microchip implants for marking live animals in trade. Matt made the point that small bodied animals – such as fish – are just not suitable for microchipping and this should be reflected in any resolution.

27/11/2025

It's been a busy morning at CITES for our Chief Executive Dr Matthew Bond. He's made a second representation to the committee, on behalf of the European Pet Organization, - this time on the proposals around marine ornamental fishes. A big one for our industry. It's all very technical so watch out for some explainer videos from Matt as the fortnight goes on.

27/11/2025

Here's the intervention from our Chief Executive Dr Matthew Bond (representing the European Pet Organization) and AZA that made some difference to what was agreed at CITES on stony corals. This is why it's so important to go to these meetings and talk on behalf of the industry.

With Black Friday and Christmas approaching we are now entering a very busy period for delivery companies where unfortun...
26/11/2025

With Black Friday and Christmas approaching we are now entering a very busy period for delivery companies where unfortunately there are likely to be delays in service. So we're advising any business which ship live animals, invertebrates or corals to:

• Pack very carefully, particularly to take account of potentially longer journey times and dropping temperatures.
• If possible, encourage collection first.
• If this is not possible consider delaying shipments until a quieter time period.
• Make sure you explain to customers wanting courier delivery what could potentially happen so they can choose, eg update your website and social media channels, customer newsletters etc.
• Keep in close dialogue with your shipping company to ensure you can keep customers up to date with their orders.

25/11/2025

Check out our latest video explainer giving OATA member businesses an introduction to our Primary Authority Schemes and how they might help if you are facing challenges over animal activity licensing, health and safety and trading standards.

Address

Westbury

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

Telephone

01373 301353

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