20/10/2025
Over 70% of people don’t realize they have osteoporosis or osteoarthritis until they experience a fracture or severe pain.
It’s time to call it what it is — UNACCEPTABLE.
Millions live with preventable fractures and pain because of late detection, low awareness, and neglect of care (even when help is within reach).
Let’s change the story.
Let’s build awareness, strengthen bones, and protect lives.