25/06/2024
Recently, we came across a podcast uploaded by Prime Times, which has over a million subscribers. The podcast featured two widely popular influencers—a former Miss Nepal and a TikToker/model—promoting an upcoming Nepali show. While the podcast was generally engaging, one statement made by one of the speakers left us surprised and irritated. She confidently stated that “while on periods, our energy is flowing down, as impure blood is flowing downwards!” According to her, the energy of deities flows upwards, and if one menstruating enter temples during menstruation, the conflicting energies could harm them.
For years, many organizations, health workers, and activists have been striving to normalize menstruation and end harmful practices like Chaupadi. Yet, influencers with significant followings continue to spread such orthodox and unverified information confidently. It is perplexing that the channel did not edit out this misleading statement. Information like this should be verified by experts before being made public.
The misuse of “freedom of speech” is concerning, especially when sensitive issues are involved. Freedom of speech should not mean spreading unverified and potentially harmful information. Social media influencers have become like marketing agents, pushing products and ideas through catchy captions and short videos. It is troubling that young people today idolize such influencers, who often equate empowerment with attention-grabbing actions.
One such instance is an influencer wearing a sari to the gym to work out, captioned as “Embracing both tradition and strength, redefining fitness by wearing a saree to the gym even during periods.” This is a significant health hazard and a poor advertisement for sanitary pads. This does not embrace periods; it highlights the lack of critical thinking among some influencers.
Menstruation has become a trendy topic for influencers and businesses, but the real issues faced by those who menstruate are often overlooked. Chaupadi is still prevalent in regions like Karnali and Sudurpaschim in Nepal, exacerbating the difficulties faced by girls, women and others. It is not easy to spend nights out of the home, with fear of snakes, wild animals and MEN.
Menstrual stigma violates the right to education, health, and dignity, bodily autonomy, exposing menstruating individuals to numerous health risks.
It is crucial for influencers and media platforms to share accurate information and be mindful of their impact on public perceptions and health practices. We need to continue educating and raising awareness to combat menstrual stigma and promote a healthier, more informed society.
SPEAK, BUT CONNECT YOUR BRAIN AND MOUTH BEFORE DOING SO, and please SET STANDARDS OF INTELECTUALITY TOO AS YOU ARE SETTING BEAUTY STANDARDS.
PS: The picture below is of a lady spending night in her CHAUU during her period with her child, which we witnessed in KALIKOT.