The Plant Story

The Plant Story The Plant Story makes it easy for urbanites to enjoy nature without the need to slog under the sun.

The Plant Story is a respite for urbanites to recenter and recalibrate through the power of nature and art.

Another retail landscaping project for Birkenstock’s latest concept store at Weave, Resorts World Sentosa, completed wit...
02/09/2025

Another retail landscaping project for Birkenstock’s latest concept store at Weave, Resorts World Sentosa, completed with beautiful compliments. Thank you 🙏

Retail landscaping comes with their unique set of challenges. For one, I need to ensure sustainability and manage maintenance cost.

Design has always been in my blood. I’ve always enjoyed the process ever since I was a serial-plant-killer. I guess the difference between then and now is how I approach a design brief.

Before I became a certified practicing horticulturist, plants were simply my props. I used them freely as tools for staging. Doing wedding/floral design was a lot easier since I do not have to think of their lifespan beyond the event. Although that is also where my heart aches the most as I bid painful farewell to their fleeting glory 💔💔💔. Since “fantasy” is usually the design destination, I do not need to consider the true representation of the plants 🧚

My approach changed drastically since I became a certified practicing horticulturist. Suddenly I feel responsible to speak up for the plants 😅

My clients call me “the plant whisper”. I guess it is because I will always imagine myself as the plants before I make any recommendation.

Some filtering questions that would go through my mind are, “Am I giving the plants the right environment to thrive?”, “Have I presented the plants in an authentic manner?”, “How will I feel if I’m the plant?”, “How do I deliver the design brief without compromising on the well-being of the plants?”, etc.

When I do my installation, I will have conversations with all of them too 👩‍🌾

Plan a visit and share your thoughts here ☺️

We don’t talk about the other passion of The Plant Story - landscape design with a heart 💚 We designed for Birkenstock f...
11/07/2025

We don’t talk about the other passion of The Plant Story - landscape design with a heart 💚 We designed for Birkenstock flagship store at Duxton 2 years ago. It was a very challenging brief as we had to build the 3-storey high water feature wall from scratch and propose plants that would thrive in the indoor air-well. Many of you would only see the plants in the retail floor although the project required us to design the landscaping for the entire 4-storey. The store went to win the Best Retail Concept Store in Asia and we can’t be more proud 💚💚💚

Last week, we dressed up the Birkenstock concept booth at Glow Wellness Festival at Marina Bay Sanda for the launch of Birkenstock Care Essentials. Given its German heritage, we didn’t want to go with the typical tropical landscape. Having just spent 5-weeks in Greece, I proposed to create a European Summer to accompany the launch.

Of course the challenge was the choice of “European Summer-looking” plants given our climate as well as indoor space that lacks sufficient lighting and air circulation.

Against all odds, we did it. The event ends this Sunday, 13/7. Make a trip there if you have not been and tell us what you think of the event!

Btw, the Care Essentials range is of premium quality. I bring them along for my travels just to pamper my tired feet 👣👣👣👣

Love,
Cath in Jiangxi, China. 🇨🇳

Cake and tea set up for 9 persons workshop amidst super wet weather although everyone was smiling from ear to ear ☺️Grat...
26/11/2024

Cake and tea set up for 9 persons workshop amidst super wet weather although everyone was smiling from ear to ear ☺️

Grateful 🙏

Great to manage exam fever 🕯️Last paper tomorrow! Hurray!! Igniting the byproduct of our bespoke Home Apothecary Wellnes...
17/11/2024

Great to manage exam fever 🕯️Last paper tomorrow! Hurray!!

Igniting the byproduct of our bespoke Home Apothecary Wellness Workshop curated for Singapore Prison Service last month | Self-care + Candle making Workshop.

A beautiful morning for sunrise immersion with the birthday girl. The otter 🦦 graced our tea ceremony too! An unexpected...
25/10/2024

A beautiful morning for sunrise immersion with the birthday girl. The otter 🦦 graced our tea ceremony too! An unexpected reward from nature for starting the day at 5:30am ☺️

A candle-making workshop incorporating wellness, nature and loads of fun!
17/10/2024

A candle-making workshop incorporating wellness, nature and loads of fun!

The brief from the client : we want to teach our participants the importance of as they learn to work and bond with each other. Can The Plant Story…

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