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Monday 8am - 4:30pm Tuesday 8am - 4:30pm Wednesday 8am - 4:30pm Thursday 8am - 4:30pm

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Optimal Health and Wellness

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United States
Baraboo, WI
Optimal Health and Wellness

Optimal Health and Wellness provides exceptional wellness care by integrating functional medicine.

Optimal Health and Wellness has added on a spa division, incorporating Botox, Fillers, and much more.

02/03/2026

Early detection saves lives — and we are committed to making screening simple, accessible, and proactive for our community.

🩺 Community Colon Cancer Screening Event
📅 Friday, February 20th
⏰ 8:00 AM – 12:00 PM
📍 Optimal Health and Wellness | Baraboo

If you or a loved one are ages 45–85, at average risk, and due for screening, this event offers a fast and easy option to stay ahead of colon cancer.

✔️ Simple blood draw — no fasting, no stool sample
✔️ Performed onsite by trained medical professionals
✔️ Optional Multi-Cancer Detection report providing additional insight for:
• Bladder
• Liver (Hepatocellular)
• Breast
• Lung
• Colorectal (CRC)
• Ovarian
• Esophageal
• Pancreatic
• Gastric (Stomach)
• Prostate

Our mission is prevention, early detection, and stopping cancer before it spreads. Taking action now could make all the difference.

⚠️ Only 30 appointments available
📞 Call 608-448-2016 to reserve your screening

Prioritize your health. Encourage someone you care about to do the same.

01/31/2026

✨ ROMANTIC RADIANCE SALE ENDS TODAY ✨
Don’t miss these unbeatable prices — this bundle is seriously 🔥

I don’t know about you, but I love FREE 😍

When you grab the Romance Ritual Bundle for just $255, you get:

💖 FREE Snow Enzyme Cleanser
💖 FREE Multistick Balm

PLUS this full glow-up lineup:
✨ 2-Phase Oil
✨ Famous Booster & Serum
✨ Dermatology Cream
✨ Not ONE but TWO Calming Balance

This bundle is everything your skin needs for radiant, healthy, lit-from-within skin 🌹

👉 Click Monthly Specials
👉 Add to your bag
👉 Let’s GOOOO

Not a customer yet? No worries!
✔️ Sign up FREE
✔️ Get access to free products
✔️ Earn credits too 🙌

🛍️ Shop here before it’s gone:
bzimbelman.riman.com

Your skin will thank you 💋

12/18/2025

Say “EXPERT” in the comments and I’ll send you the details!

THIS or THAT: Hydration Edition - Are You Actually Moisturizing or Just Masking? 💧

As a nurse practitioner, I see so many patients who think they're hydrating their skin but are actually making it worse with toxic ingredients and barrier-disrupting formulas.

Let's break down real hydration vs. the illusion of it:
Hydrating Gels: ❌ Aveeno Calm + Restore (synthetic polymers, preservatives that can irritate sensitive skin, temporary soothing) ✅ ICD Calming Balance Gel (clean hydration, supports skin barrier function, reduces inflammation at the source)

Aveeno creates a film that FEELS calming but doesn't address why your skin is irritated. ICD works with your skin's natural moisture barrier to actually restore balance from within.

Facial Mists: ❌ Mario Badescu Facial Spray (mostly water, synthetic fragrance, alcohol that actually DEHYDRATES, minimal active ingredients) ✅ RIMAN Two-Phase Oil Mist (lipid-rich formula, locks in moisture, delivers both water and oil-soluble nutrients)
Here's what most people don't know: spraying water on your skin without sealing it in actually draws moisture OUT through evaporation. Mario Badescu is basically expensive, fragranced water that leaves your skin drier than before.

Real hydration requires THREE things:
Water-based hydration (humectants)
Oil-based moisture (lipids to seal it in)
A healthy skin barrier (so you don't lose what you apply)

Conventional products focus on #1 and ignore #2 and #3. That's why your skin feels tight an hour after applying them.

The Nurse Practitioner perspective: True hydration supports your skin's natural lipid barrier with clean, bioavailable ingredients - not synthetic fillers that create short-term comfort while causing long-term damage.

Stop masking dehydration. Start actually healing it. 💚

12/12/2025

THIS or THAT: Anti-Aging Edition - Clean vs. Conventional 💉

As a nurse practitioner specializing in skin health, I'm constantly asked: "Do expensive anti-aging products actually work better?"

Here's my honest assessment:
Anti-Aging Serums: ❌ Olay Super Serum (synthetic ingredients, silicones that create temporary smoothness without real repair) ✅ RIMAN Incellderm Dermatology Booster (clean actives, penetrates deeper for cellular-level support)

The Olay serum sits on top of your skin creating an illusion of smoothness. The Incellderm booster actually works WITH your skin's biology to support collagen production and cell turnover.

Intensive Treatment: ❌ Lancôme Absolue Longevity (heavy fragrance, expensive filler ingredients, minimal active pe*******on) ✅ RIMAN Incellderm Dermatology Cream (science-backed formulation, lipid barrier support, no toxic additives)

Lancôme spends more on marketing and packaging than ingredient quality. You're paying for the name, not results.

What makes anti-aging products actually work: ✅ Clean, bioavailable actives your cells can USE ✅ Ingredients that support your skin's natural repair process ✅ Formulations without hormone disruptors or inflammatory additives ✅ Products that strengthen your skin barrier, not just mask damage

The truth: Conventional "anti-aging" products often accelerate aging long-term by damaging your skin barrier and increasing toxic load. They create dependency rather than supporting your skin's natural regeneration.

Real anti-aging happens when you give your skin what it needs to heal and regenerate, not what makes it look good temporarily.

Say “LIFT” in the comments and I’ll send you where to get these powerful anti-aging team of products!

12/09/2025

THIS or THAT: Clean vs. Toxic Skincare - What I Tell My Patients 🧴

As a nurse practitioner, I'm seeing more patients dealing with skin barrier damage, hormonal disruptions, and chronic inflammation - and their skincare is often part of the problem!

Let's talk about what I recommend:

Oil Cleansers: ❌ Neutrogena Ultra Light Cleansing Oil (synthetic fragrances, potential endocrine disruptors) ✅ ICD Moisture Cleansing Oil (clean formulation, skin barrier support)

Daily Cleansers: ❌ Neutrogena Pink Grapefruit Oil-Free Acne Wash (artificial fragrance, harsh sulfates, high pH) ✅ Incellderm Snow Enzyme Cleanser EX (gentle enzymes, pH-balanced, no harsh detergents)

Exfoliating Powders: ❌ Good Molecules Pineapple Exfoliating Powder (questionable ingredient quality, inconsistent formulation) ✅ ICD Cleansing Powder Wash (clean actives, controlled exfoliation)

What I want you to know: Your skin absorbs up to 60% of what you put on it. Those "budget-friendly" options often contain:

Synthetic fragrances linked to hormone disruption

Harsh sulfates that destroy your skin barrier

Parabens and phthalates your liver has to process

Filler ingredients that provide zero benefit

Clean skincare isn't just a trend! It's about reducing your toxic load and supporting your body's natural functions. When patients switch to non-toxic products, I consistently see improvements in skin health, reduced inflammation, and fewer hormonal issues.

Your skin is your largest organ. Treat it accordingly. 💚

Say “EXPERT” in the comments and I’ll send you the details to these products!

12/05/2025

As a nurse practitioner, I always tell my patients: your skin is a reflection of what's happening inside your body. 💚

We spend so much on topical products, but lasting skin health starts with nutrition. Here's what I recommend adding to your grocery list:

🥑 Struggling with dehydration? Reach for avocado and salmon - they're packed with omega-3s and healthy fats that support your skin barrier from within.
🍵 Breaking out? Green tea and pumpkin seeds contain zinc and antioxidants that help manage inflammation and oil production.
🫐 Skin looking dull? Berries and citrus are loaded with vitamin C, essential for collagen production and that natural glow.
🥬 Dealing with redness? Leafy greens and cucumbers have anti-inflammatory properties that can calm irritated skin.
🐟 Noticing fine lines? Walnuts and salmon provide those crucial omega-3s that maintain skin elasticity.
🍊 Hyperpigmentation concerns? Oranges and kiwi offer vitamin C to help brighten and even skin tone.
🥚 Lost that youthful bounce? Bone broth and eggs deliver collagen and protein your skin needs to stay firm.

Remember, these aren't quick fixes - consistency is key. Give your body 4-6 weeks of nutritional support to see real changes in your skin!

Save this for your next grocery trip! Comment "LIFE" below for my favorite skin-supporting supplement recommendations. ✨

12/02/2025

We’re Celebrating 5 Years Today!

As we look back on the last five years, the feeling that stands out the most is gratitude.

Gratitude for our community.

Gratitude for your trust.

Gratitude for the opportunity to serve, support, and grow with you.

To say thank you, we’re offering an exclusive 20% OFF all skincare

December 2nd through December 4th.

12/01/2025

CYBER MONDAY SALE — 11am to midnight ONLY

Suamel Nourishing Body Cream

Clinical Barrier Therapy. Proven Results. One-Day Pricing.

Our advanced Body Cream returns for a one-day Cyber Monday sale. Formulated with Lactobacillus fermentum, a clinically studied postbiotic shown to support barrier repair and microbiome balance.

Why It Works — Dermatologist-Informed Benefits

1. Restores Microbiome Balance

Lactobacillus fermentum helps reestablish a healthy microbial ecosystem on the skin. This supports optimal barrier function and reduces reactivity.

2. Reverses Barrier Damage

Postbiotic metabolites from L. fermentum improve hydration, smoothness, and lipid density — visibly improving dryness, roughness, and signs of over-exfoliation or environmental stress.

3. Protects Against Future Irritation

By strengthening tight-junction integrity and reinforcing the acid mantle, this formula enhances the skin’s natural defenses against pollutants, dryness, and daily friction.

4. Repairs Signs of Inflammation

L. fermentum has demonstrated the ability to down-regulate inflammatory markers, promoting calmer skin and accelerating recovery after irritation or procedures.

Clinical-Grade Hydration Meets Microbiome Science

This body cream is engineered for patients experiencing dryness, sensitivity, or barrier disruption — or anyone seeking a therapeutic, dermatologist-informed moisturizer.

Today only. Clinical results. Sale pricing ends at midnight.

Not a customer??? You should be!!! Its easy. Go to bdzimbelman.riman.com and sign up. Its FREE

11/28/2025

🎁✨ Holiday magic starts with glowing skin!
Our Travel Kits are officially in FLASH SALE mode — Buy 1, Get 1 FREE! Starts at 11am and runs to midnight!!
Perfect for stockings, self-care lovers, and anyone who deserves a little glow.
Don’t wait… this deal is once in a lifetime.

Not a customer? You should be! Go to bzimbelman.riman.com and join. Its 100% free ANDDD you will earn free products

11/26/2025

Don’t miss out—self-care season is officially ON. 🛍️✨

Now through 11/28 at 12:00 midnight, treat yourself to your favorite Riman products at incredible Black Friday Bundle prices!

🎁 Special Bonus Just for You!
When you make a purchase between now and 11/28, I’ll send you a FREE travel booster + collagen mask as a thank-you for supporting Optimal Health and Wellness. 💖

Its free to be a loyal customer! Click on the below
https://mall.riman.com/bzimbelman/ Click on Sign Up, New Customer. Put in all your information and you are IN!

Click on monthly specials and experience the glow everyone has been raving about!

Check out these 4 bundles!!!!

11/19/2025

Now Hiring!
Looking for a part time Lab Tech or Medical Assistant with blood draw experience. Must be available M, W and Th 8am-Noon and Tuesday 8am-6pm. Please email your resume to ohw.frontdesk@gmail.com

11/19/2025

👩🏼‍⚕️ Comment “Dew” for details!

As a nurse practitioner, I’m careful about what goes on the skin, because what you apply topically can either support your skin health or slowly damage it.

The ICD Luminous Glow Cushion is formulated to work with your skin, not against it. Unlike heavy foundations that clog pores and disrupt your skin barrier, this cushion is lightweight, breathable, and infused with skin-nourishing ingredients that hydrate, protect, and restore.

It evens out tone without suffocating the skin, reflects light naturally instead of masking texture, and keeps your complexion healthy and balanced all day long.
Healthy skin shouldn’t have to recover from your makeup routine, and with this formula, it won’t have to!

Address

Baraboo, WI
53913

Opening Hours

Monday	8am - 4:30pm
Tuesday	8am - 4:30pm
Wednesday	8am - 4:30pm
Thursday	8am - 4:30pm

Telephone

+16084482016

Website

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