Make Kindness Count, LLC

08/17/2025

Happy National Nonprofit Day! Nonprofits are the heart of our communities!

Today, we’re celebrating the incredible work that nonprofits do every single day to make our communities stronger, healthier, and more resilient. The organizations we have the privilege to support are transforming lives in so many ways:

☑️ Serving over 74,000 meals
☑️ Assisting with more than 850 mental health appointments
☑️ Planting 15,000+ trees to enhance our community and environment
☑️ Improving healthcare benefits
☑️ Increasing patient safety in hospitals
☑️ Hosting leadership, life skills, and team-building camps
☑️ Supporting women impacted by betrayal
☑️ Empowering food entrepreneurs
☑️ Reducing food insecurity
☑️ Promoting wellness initiatives for those living with chronic conditions
☑️ Providing funds for housing and basic needs
☑️ Encouraging water conservation
☑️ Educating policymakers
☑️ Advocating for changes that improve the health of our communities
☑️ Fostering respect for people with disabilities
☑️ Preventing animal cruelty and suffering

These accomplishments represent real lives that have been touched, supported, and uplifted.

Which nonprofit achievement has inspired you recently, or left you saying, “Wow, they really make a difference!”? Let’s celebrate them together and keep the ripple of kindness going!

07/16/2025

I'm so happy to share my completion of the Duke University Nonprofit Management Certificate!

It’s been an amazing 17 months learning alongside some incredible nonprofit professionals from across the country. The instructors were exemplary, and I’m so grateful for the discussions, insights, and connections made.

Let learning be a lifelong journey!

08/30/2024

As August draws to a close, I’ve been reflecting on the incredible first year of Make Kindness Count. It has been such a positive experience! Mostly, I'm thankful for the clients who allowed me to support their endeavors; their trust in me is valued, and I'm forever grateful for the experiences. Looking forward to Year Two!

06/11/2024

Today, I had the privilege of attending the unveiling of a new program facilitated by one of the nonprofits I work with through Make Kindness Count. It was a moment filled with invigorating clarity as the speaker emphasized the power of innovation and collective action within a community. Witnessing the mayor, commissioners, and various community and nonprofit leaders come together to support this initiative was truly inspiring. Having my daughter by my side made the experience even more meaningful, as she not only witnessed the tangible impact of my work but also the kindness and collaboration of so many individuals. 👏

02/09/2024

🌟 Thrilled to share our latest blog post: "Sustain Your Mission: The Power of Recurring Donors."

In the dynamic world of nonprofit fundraising, recurring donors are the unsung heroes, bringing consistent support that transforms dreams into reality. 💙

Dive into the article to discover:

🔄 The ripple effect of recurring donations.
💡 Strategies for engaging new donors.
🌱 Insights on donor retention and increased lifetime value.
🔍 An in-depth look at the benefits of recurring giving.
💪 Tips to set up your nonprofit for success.

Join us in exploring the impact of sustained generosity, making kindness count in every donation.

🔍 What's your experience with recurring donations? Share your insights or recommend software/platforms in the comments! Let's learn from each other to amplify our impact. 💬

🌟

In the ever-evolving landscape of nonprofit fundraising, one strategy stands out as a beacon of sustainability and long-term impact: recurring donors. At Make Kindness Count, we believe in the transformative power of sustained support, and here's why your nonprofit should too. The Ripple Effect of R...

02/08/2024

📧 Email Lists vs. Social Media: Building Strong Foundations

Last week, I enjoyed a webinar that emphasized a powerful truth: Social media is rented, while email is owned. 🏠 This struck a chord with me, and reiterated the vulnerability of losing connections through error or failure of digital platforms. Having a direct line of communication through email, where the connection is more secure, feels more crucial than ever. 🌐✉️

How do you grow your email list? 🌱 What rules or recommendations do you swear by? Let's share insights on fortifying our communication foundations! 💬 AND please, share with me invites to your email list and add your name to mine! Let's all stay connected!

02/01/2024

🌞 Embracing Hope Amidst Turbulence 🌞

Last month, Jane Goodall's words echoed through my thoughts, emphasizing a profound truth: "Loss of hope, the birth of apathy."

In times of uncertainty, emerge as the guardians of hope. We're not just here to serve; we're here to rebuild the very foundation of hope.

As we anticipate a year that might challenge our spirits, let's not merely endure; let's come together to build a sanctuary of hope. Our are not just plans; they are the seeds of a brighter tomorrow. 🌱

In this journey through the unknown, let's continue to infuse our collective efforts with warmth, compassion, and a shared commitment to hope.

01/29/2024

🔊 Nonprofits are emerging from the last three years, but workforce challenges are still prevalent: lack of qualified candidates, competition for candidates, and salary expectations.

🌟 Navigating the nonprofit journey can feel like 🚶‍♀️ traveling through a foggy landscape—uncertain and a bit 🗻 challenging. At Make Kindness Count, we thrive on clearing the path ahead, turning the fog into clarity.

Our mission is to be your guiding 💡 light, especially when the road 🛣 seems a bit hazy.

🤝 By partnering with Make Kindness Count, nonprofits can alleviate the burden on their existing staff, ensuring that critical services continue without disruption during staffing vacancies. We have experience in Bookkeeping, Development, Program Management, Support/Administrative, Finance, and Marketing/PR/Social Media.

12/29/2023

One of the goals I set for myself upon launching Make Kindness Count was to complete the training and pass the exam to become a Certified QuickBooks Online ProAdvisor! (CHECK!) Effective 12/27/2023

This additional training will allow me to further assist nonprofits in setting up and utilizing the QuickBooks Online software to it's fullest potential.

12/28/2023

🌟 Celebrating the close of 2023 with gratitude and joy! 🌟

This year marked the launch of Make Kindness Count, and I'm thrilled to have supported incredible nonprofits in North Carolina, Alabama, and Tennessee. From championing women's causes to contributing to environmental efforts and improving healthcare, each mission holds a special place in my heart.

Starting this venture was driven by a desire to make a difference, and I'm so thankful for the organizations that partnered with Make Kindness Count and allowed me to support their incredible efforts. Their dedication to positive change is inspiring, and I'm grateful for the opportunity to collaborate with them.

As we step into the new year, I'm excited about the continued relationships and the impactful work we'll achieve together. Here's to making kindness count in 2024 and beyond!

🚀💙

10/18/2023

Nonprofit leaders are visionaries, impassioned individuals committed to social change. In times of transition, effective leaders possess adaptability, resilience, and a collaborative spirit. They navigate challenges with strategic foresight, fostering innovation and inclusivity.

Beginning October 20th, Make Kindness Count's founder, Tracey Ellis Wiggins, will poll nonprofit professionals every Wednesday on LinkedIn regarding the key pain points discussed in this blog. We hope you'll participate!

Innovative nonprofit leaders grapple with a myriad of pain points in order to make change.

09/05/2023

How will you celebrate today? Even those without additional funds right now can be charitable; time and advocacy are worth their weight in gold. Take a moment to visit your favorite charity's website or social media today; like or share one of their recent posts. Just that one deed will lead to increased awareness. If you're ready for more, give them a call and schedule time to volunteer! The rewards to you both will be immeasurable!