Move Think Smile, Charleston, SC (2025)

11/21/2025

I was just chatting with a woman
who wanted to sell more rebounders
and was looking for advice
on holiday sales.

Side note:
Holiday promos are amazing
if you have a product or
a low-price offer…
but for high-touch wellness programs,
adding more value works way better
than slashing prices.

I gave her this exact advice
I’m about to share with you because…
she found it really helpful —
and you might too.

(PS — just replace “rebounder”
with whatever you sell.)

Here’s what I suggested:

1. Get specific with the REAL problems you solve —
and add the holiday effect.

Try things like:

“Need a fast and effective holiday workout?
Ten minutes of rebounding =
about 30 minutes of running…
which is why so many of the women I help
finally ditched the
‘it’s not intense enough’ myth
and started getting real results
with less time.”

2. Share a “Why I ______ Every Day” post or reel.
Let people into your world.
People buy from humans — not brands.

3. Run a “Holiday Bounce With Me” 7-day mini-challenge.
Offer a small prize.
Share quick workouts.
Warm people up naturally.

4. Pump testimonials + client stories.
People relate to PEOPLE
way faster than product pitches.

5. And don’t skip the basics.
Explain what makes your product different
and why it’s worth choosing —
holiday brains are overloaded.

Want more specific messaging strategies
for your wellness business?
Take our Marketing Matchmaker Quiz at movethinksmile.com

11/17/2025

Ever say, “Today is the day I’m getting organized” — and then somehow end up adding a 7th ‘FINAL’ to a Google Drive folder while surviving on iced coffee you left on the counter three hours ago? ☕️😂

We’ve all been there.

Running a business means juggling a hundred tabs in your brain: systems, strategy, and that one sticky note that just says “call Bob.”

Who is Bob?!

But here’s what most “get organized” advice misses — you don’t just need better tools.

You need space to think differently about how you work.

That’s one of the things our members love about what we do for business looking to make a bigger IMPACT. We help you organize the business and the brain behind it.

Because when you shift how you think and behave around organization, you shift the output you create in your marketing.
It’s a game changer.

So next time you catch yourself spiraling in “I need to get organized”… ask yourself:

What would happened if I stopped trying to organize everything and started organizing how I think?

11/10/2025

The good. The bad. And the ugly of the health & wellness industry...

A new client just said something a lot are feeling: "The economy is CRAZY right now."

Here’s how we’re seeing it:

👉 The current environment is reshaping how people spend money on health.
👉 It always comes back to time horizon.
👉 At the end of the day, the wellness market is still growing.

Every day, we wake up and decide how to best use our time.

Should we be looking for new leads & customers?

Should we be spending more time nurturing current client sales?

Or reallocating resources to entirely different marketing & sales strategies?

That’s what we do inside **Move Think Smile**—identify the market environment we’re in, then choose the impact-driven tools & plays that sustain and grow a health & wellness business.

It’s never an “all clear” for getting new clients or nurturing existing ones.

It’s a weight-of-the-evidence process.

We gather the data, assess the setup, and then act.

Today we’re breaking it down into three parts:
1. What’s good about the current health & wellness market
2. What’s bad
3. And what’s just plain ugly

# **📈 Still A Growing Wellness Market**

It always comes back to the time horizon, right?

Maybe you're in functional medicine. Maybe you're a counselor in the mental health space. Maybe you're somewhere in between.

What we do know for sure: **the demand is there. **

Stress, sleep, glucose, gut, pain, mood—people still want help.

Buying patterns trend— and the longer your timeframe, the more important that trend becomes.

Right now, the most positive data on the board shows that long-term demand remains intact across health & wellness—not just in the United States.

Aging populations, metabolic concerns, ongoing mental-health awareness, and employer attention to burnout are all tailwinds.

This is** “the good”: **the powerful, long-term trend toward improving physical, mental & emotional health is still very much alive.

This isn't just a USA growth market. It's a global growth market for all Earthlings.

# **🚦The Traffic Jam Continues**

Earlier this year, we said being in health & wellness would feel like a traffic jam—and it still does.

Up close, it’s not a crash. It’s a clog.

This is **“the bad”** right now: there’s simply more being offered than people are ready to buy.

Families are price-checking.

Decision cycles are slowing.

Interest hasn’t gone away.

People just want a better reason to hand you their hard-earned cash.

And when it comes to marketing channels?

We’re also seeing inbox fatigue and platform noise—lots of sales offers & messages that look the same, which make potential buyers hesitate.

In other words, sounding generic has become the roadblock.

There’s interest… but people are hesitating right now because they don’t see your true value.

That’s why some weeks feel like your business is barely inching forward…

Even though the bigger road is still headed in the right direction.

Traffic jam, not wreck.

# **💸 Losing? Or shifting?**

The worst part right now can be fixed with a simple strategy change—and it’s happening inside a strong, longer-term wellness uptrend.

The current market cycle has changed how people buy.

What used to work? Doesn’t anymore.

We’re seeing more weight carried by:

1) Micro themes people feel right now: metabolic health, A1C/blood sugar, autoimmune flare-ups, memory issues, gut dysfunctions, etc.

2) Marketing strategies that feel closer to real life: employer lunch-and-learns, warm referrals, and small live events. These are making health & wellness experts real money. Lots of it.

That’s where it gets “**ugly**” for most businesses—they’re missing the sales psychology target.

It boils down to impact and relationships.

The baton is moving, not falling.

This isn’t an industry crash or some epic downturn—it’s the same cycle we’ve been talking about for months.

Ugly always reveals one thing:

People like dealing with people who fix specific problems…

And are happy to pay for it, even when the economy feels crazy.

# **👍 Some More Good News**

At the end of the day, health & wellness is a growing market.

In the USA alone…

The wellness industry is estimated to hit $6.75 TRILLION in the next 5 years (source: Forbes, Global Wellness Institute, Precedence Research).

80% of the population is stuck in sickness-based care—managing and mitigating symptoms—yet they want to actually fix their physical, mental, and/or emotional health.(source: Marketdata LLC)

That’s 262 million people.

Of those, 60% have never had it offered to them.

That’s 157 million people who want more than symptom relief options (i.e. functional, integrative, holistic, longevity & regenerative health), but they don't know where to get real help.

That’s a huge untapped market.

And while we naturally can’t predict the future…

Getting just 0.001% to buy a $100 offer = $157,000 sales bump.

We’ve seen this play out across a variety of disciplines (i.e. functional, integrative, holistic, longevity, regenerative, etc.)

And the icing on this cake?

When an American actually fixes a physical, mental or emotional health issue…

They reduce out-of-pocket healthcare costs by $10,000 a year on average (source: Centers for Disease Control and Prevention).

Over a few years, that savings adds up fast.

This is one of the strongest trifecta setups we’ve seen in health & wellness:

1️⃣ Strong growth forecast
2️⃣ Untapped demand from a hungry audience
3️⃣ Household math that favors your customers

These three truths combined mean your health business could become very "healthy."

(as long as you adapt to current conditions)

That's how we see the good, the bad, and the ugly in this market.

To be clear, the good is actually great.

The bad has already been bad for months.

And the ugly?

It's ugly like a Pug.

Sure, it looks like it ran face-first into a wall... but it's still kind of cute.

And if you want to see how health & wellness businesses are growing in a “crazy traffic-jam” economy, take a peek at what we’re doing:

https://movethinksmile.com

To your impact,

Adam & Eléa

MOVE THINK SMILE
Impact Driven Marketing & Sales
843-732-0745 • Charleston, SC

11/06/2025

"Dear Diary,

Today I Googled what a webhook is… 😩and no it's not a medical device."

Health and wellness experts...

If you’ve ever wanted to sell an organ just to have someone else set up your tech — I get it.

Funnels. Automations. Tags. Triggers.

Chaos.

But here’s the good news:

You don’t need to lose an arm, leg, or kidney to get help.

You just need affordable support that keeps you in charge.

No tech tantrums.

No “API trauma.”

Just a little peace of mind — and maybe a new diary. 😉

👉 Come see what we’re doing to help our clients stay in the driver’s seat of their tech....movethinksmile.com

11/05/2025

If Marketing Feels Hard, Here’s Why.

If you’ve ever wondered why you resist marketing, why you procrastinate on it and cringe when you have to do it....

Why you wish you could just hand off to someone else — you’re not alone.

After years of working with business owners, I’ve realized most people don’t actually hate marketing.

They hate how it’s been taught.

The pressure to shout louder.

To sound slicker.

To convince people to buy.

No wonder it feels off.

But here’s the truth most people miss marketing isn’t manipulation.

It’s leadership.
It’s guiding people from curiosity to clarity.

One message, one step, one breadcrumb at a time.

When you start seeing it that way
you stop resisting marketing.

You stop fighting it.

And you start leading with it.

10/29/2025

Let’s talk about a word most in the health & wellness world are ignoring right now... but shouldn’t.

Tariffs.

Not exactly a “wellness” topic, right?

Except it is.

Because it’s quietly reshaping the way people buy everything.

Including health.

And that quiet shift is about to shape the next 6 months more than any algorithm update or new offer could.

Here’s the ripple effect no one’s talking about:

👉 Tariffs push prices up.
👉 The stock market reacts.
👉 Retirement accounts drop.
👉 Consumers tighten over economics.
👉 Emotional chaos quietly ensues.

And just like that—your best potential clients start thinking differently.

Because of ONE. Single. Word.

People still want to feel good.

They still want help with their physical, mental & emotional health…

But the sales psychology behind how they purchase has changed.

You’ll see it in subtle ways:

❓ Longer pauses before “I’m in.”
❓ More questions about cost.
❓ Delays on supplement reorders.
❓ Fewer upfront commitments.
❓ Uncertainty dictating spending patterns.

Maybe you’ve already felt it..

That consult that went amazing… then “I need to check my budget.”

Or that lead surge that mysteriously slows the same week the market dips.

It’s not because they don’t trust you.
It’s because the economy is weirdly volatile right now.

And anxious prospects spend their money & buy differently.

They move slower.
They need faster proof.
And only purchase your stuff when they feel safe.

That’s the real story heading into Q4 2025 and Q1 2026.

Tariffs aren’t just taxes.
They’re a nervous system event.

(driving the entire economy right now)

That tension doesn’t just live on Wall Street;
it lives in every one of your leads, prospects & clients.

Tariffs = Uncertainty.

And it’s creating a new divide in our industry:

🅰️ Reactive Rigidity ( businesses that wait to see what happens)
🅱️ Pro-active Flexibility (businesses that innovate & adapt to what’s happening)

Decide which one you’ll be in the next 30 days

Because the “health season” kicks off on January 1, 2026.

When it does, expect this:

> The market floods with offers.
> Cautious consumers won’t pick the flashiest one.
> They’ll pick the clearest one.
> The calmest one.
> The one that helps them feel stable again.

That’s your opportunity.

The question is…

Will you position yourself to be that business now?

Or chase the scramble later?

Inside the IMPACT Club, we’re already building the playbook for this next wave:

✅ Volatile-proof messaging that builds safety & trust
✅ “Calm confidence” marketing frameworks for nervous consumers (that's recession proof)
✅ Simple financial systems that protect your profit margins from overhead creep

Because tariffs will come and go.

There will always be uncertainty.

But how you adapt to them… that’s your new edge.

👉 Sharpen that edge here:

https://go.movethinksmile.com/impact-club-2-0-ghl-2

To your impact,

Adam Von Ins & Eléa Faucheron

MOVE THINK SMILE
& The IMPACT Club

10/16/2025

Hot. Cold. Hot. Cold.
No, it’s not your love life — it’s your marketing. 💔

One week it’s passion and flow.

The next, it’s avoidance and overwhelm.

But here’s the thing — you don’t need to burn it all down.

You just need to rekindle the spark.

Maybe it’s your strategy.

Maybe it’s how you’re showing up to it.

Find out what kind of relationship you’re really in with your marketing 👇

Take the Marketing Matchmaker Quiz, its FREE to take! https://go.movethinksmile.com/

10/14/2025

Everybody’s Wrong About AI...

🔸Most using AI end up just making more stuff—not more sales.
🔸Instead of saving time, it often slows business owners down.
🔸For most folks, AI pushes their best customers away.

True story...

Monday night, a functional nutritionist asks AI to create a promo email.

Tuesday morning, the email goes out.

Opens look fine.
But no clicks.
And unsubscribes spike.

Was the email polished? Sure.
But did sell anything? No.

The people on her list hesitated & ignored, deleted or left.

📢 Myth:
AI will save you time & get more people buying your stuff.

📢 Fact:
Real-world data backs up why using AI often hurts growth:

1️⃣ Slower, not faster.
In controlled trials, experienced pros were about 19% slower with AI than doing the same task without it.

(source: METR; Reuters)

2️⃣ “Confident” mistakes get published.
AI gets things wrong (a lot). And often puts mistakes into confident overdrive—when the AI sounds sure of itself, people tend to send the email, post the article or publish the ad… even though there are mistakes.

(source: Axios)

3️⃣ Busy work instead of growth.
3 out of 4 business owners say using AI actually eats up valuable time going back-and-forth with prompts. Instead of cutting costs (to increase profit margins) or increasing sales… they lost valuable time.

(source: Microsoft Work Trend Index)

4️⃣ Tone = trust.
Tone of voice measurably changes how “friendly, trustworthy, and desirable” your writing feels. More often than not, AI flattens all three with a generic inauthentic tone—so potential customers pause.

(source: Nielsen Norman Group)

5️⃣ People can tell (and they pull back)
70% say AI content makes the internet harder to trust while 65% feel uneasy with AI-made ads. More than half say they can spot AI copy so they disengage.

(source: Deloitte Connected Consumer; eMarketer/CivicScience; Bynder)

The reality?

People are smart.

And can spot when something’s “obviously AI”.

Especially when AI:

Uses too many Emojis 🙌🚀💸
➡️ Hyphenates everything with — Em-dashes
➡️ Makes your writing too perfect with Oxford commas instead using good marketing copy
➡️ Creates stocky feeling images (or weird ones that are just… wrong)
➡️ Hides your authentic voice

This leads to the AI Conundrum and why it often backfires:

AI is notoriously generic.
Tiny, “confident” errors = credibility dips.
Your best leads bounce.

📢
Inside the Impact Club, we show how to use AI so you save time, cut costs & get more people buying.

And right now, get 50% off for life, plus free HIPAA Compliance and 4 Go High Level unlimited accounts:

https://go.movethinksmile.com/impact-club-2-0-ghl
📢

“OK Adam & Eléa, so what’s your point?”

AI isn’t a bad thing.

It absolutely has insane potential.

But right now, when it comes to marketing & sales?

Everybody's wrong about AI...

Because instead of growing their business:

👉We see too many people wasting time.
👉And repelling people they can actually help.
👉And blocking sales.

If you’re like most of our Impact Club members using Go High Level…

Your superpower isn’t writing copy, building marketing funnels or closing deals.

Asking AI to be your marketing & sales consultant widens that gap.

And is why “AI-first” marketing often hurts the bottom line by sucking time & missing sales opportunities.

But, when you harness AI’s true power?

It seriously lightens your load...

And takes people from “who the heck are you?” to “thank you for taking my money!” in record time.

Our advice:

If AI actually saves hours & gets more people buying your stuff in a high integrity ethical way, keep doing what you're doing.

If it's costing you time or trust...

Or your sales are moving slower than you want...

Change how you're doing marketing & sales here:

https://go.movethinksmile.com/impact-club-2-0-ghl

To your impact,

Adam Von Ins & Eléa Faucheron

Founders, Move Think Smile
& The Impact Club

10/03/2025

IMPACT Club 2.0 now fully HIPAA Compliant. : https://go.movethinksmile.com/impact-club-2-0
Included FREE for all new beta members (was $297/mo) plus get 50% OFF normal rates locked for life!

10/02/2025

If you’ve been on the fence about our Impact Club 2.0 Beta…

Totally fair.

It’s feels like big decision.

Or is it?

Members have:

1) Reduced overhead costs.
2) Increased revenue.
3) Changed lives.

(all by tipping the scales from sickness to wellness)
And right now?

There’s only 12 spots left.

https://go.movethinksmile.com/impact-club-2-0

⏳The window closes tomorrow… Friday Oct. 3. 2025.

If you’re even remotely interested in:

✔ Helping people overcome physical, mental, and/or emotional health challenges.

✔ Launching a cash infusion campaign in under 2 hours so you can start boosting sales this month.

✔ Impacting more lives & getting paid for work that matters.

Then tap here for all the beta details:

https://go.movethinksmile.com/impact-club-2-0

To your impact,
Elea Faucheron & Adam Von Ins
MOVE THINK SMILE

P.S. Dr. Deakins got the triple win…

“We were stuck at 20K a month for 3 years. Impact Club broke the ceiling — 60K in 30 days, without ads. Margin increased from 2.3% to 60%”
- Dr. Jake Deakins, Functional Medicine

09/30/2025

If you’ve noticed I’ve been really quiet this year, here’s why...

Back in March.

Life. Hit. Hard.

My mom passed.

She was only 74.

And spent her WHOLE life in healthcare.

Registered nurse.
MBA.
Ran hospitals.
Taught nursing.
Became dean.

She knew the system inside-out.

And she also knew?

It fails people.

In fact…

“They” misdiagnosed her.

Said it was MS.
Meanwhile, Purkinje antibodies were attacking her cerebellum.
She lost all motor control.

My mom avoided the hospital as long as she could.

Because she knew better than anyone...

Healthcare manages.
It doesn’t heal.

And even though I knew this, too?

It still shook me.
Crazy hard.
And it lit a fire.

So Eléa & I coped the only way we knew how…

(by diving into purpose-driven work)

Because this is exactly why WELLNESS matters.

Functional. Integrative. Holistic. Longevity. Regenerative.

The work YOU do matters.

And more people need access to it before it’s too late.

That’s why we started MOVE THINK SMILE back in 2011.

Because you’re here to make this world healthier.

And we’re here to help you reach more people.

And it’s why we spent the last 6 months building this:

🚀 Impact Club 2.0 Beta 🚀

https://go.movethinksmile.com/impact-club-2-0

And right now?

We have a wide open window for TWENTY FIVE wellness focused health companies that closes this Friday Oct. 3.

We’re looking for 25 beta testers this week.

Here’s what we’re looking for:

✔ You’re dead serious about helping people overcome physical, mental, and/or emotional health challenges.

✔ You want to launch a cash-infusion campaign in under 2 hours — and start boosting sales in October (before the historical holiday dip).

✔ You want to save over 303 hours working on marketing strategy & sales funnels (based on industry averages).

✔ You want to get more clients so you can impact more lives when “wellness season” kicks off Jan 1, 2026.

✔ You want LIFETIME 50% off regular membership rate PLUS a free HIPAA upgrade (both locked for life).

And since this is Beta?

👉 You’ll give us honest feedback so we can make V2.0 even stronger.

If that’s you → Tap for beta tester details 👇

https://go.movethinksmile.com/impact-club-2-0

Because when it comes to the health & wellness space?

Most marketing fails not because it’s bad.
But because it’s built for the wrong thing.

Impact Club 2.0 fixes that.

If you’ve ever felt like marketing & sales don’t fit you?

This will👇

https://go.movethinksmile.com/impact-club-2-0

Current members say it’s the best thing they ever did.

Because they sell faster.
Impact more lives.
And get paid for work that matters.

Now, if you’re thinking…

“Adam, this is kinda heavy using your mother’s death like this.”

Fair enough.

But it’s what my mom wanted.

So fewer families have to go through what mine just did.

To your impact ,

Adam Von Ins
(& Elea Faucheron … best support anchor ever)

P.S. This is why we keep doing it…

(even when life throws us a “middle finger”)

“I thought I needed a website & funnel.
Instead, one simple impact strategy...
Generated more clients than I could handle.
Saved 50 Marriages.
And changed 100 Lives.
(not including the children)”
- Jake Porter
Licensed Professional Counselor

P.P.S. Once Beta spots are gone, membership rates more than double & the free HIPAA upgrade is no longer included.

This window closes Friday Oct. 3 or when all 25 are filled.

Every spot is covered by our industry-first 71-day risk free guarantee.

If this even remotely interests you...tap here 👇

https://go.movethinksmile.com/impact-club-2-0

09/29/2025

Last year, we launched the IMPACT™ Club V1.0.

From counselors to doctors to coaches…
members keep winning.

This past Wednesday Sept. 25, 2025, we launched Version 2.0

And have a phenomenal window open for TWENTY FIVE health & wellness companies — but it closes this Friday Oct 3.

We’re looking for 25 Beta Testers THIS week.

https://go.movethinksmile.com/impact-club-2-0

Here’s who we’re looking for:

✔ You’re dead serious about helping people overcome physical, mental,
and/or emotional health challenges.

✔ You want to launch a cash infusion campaign in under 2 hours — and start boosting sales this month.

✔ You want to save an average of 303 hours on strategy & funnels (and skip the DIY grind).

✔ You want to be fully ready when “wellness season” kicks off Jan 1, 2026.

✔ You want 50% off the regular membership rate PLUS a complimentary HIPAA compliant full upgrade (both locked for life).

And because this is Beta?

👉 You’ll give us honest feedback so we can make V2.0 even stronger.

If that’s you, reserve your beta spot now →

https://go.movethinksmile.com/impact-club-2-0

⚡ Important: Once we roll out of beta testing, membership more than doubles.

Sell faster.
Impact more lives.
Get paid for work that matters.

That’s IMPACT Club 2.0

It works even if you don’t have an online presence or do paid ads.

These 25 beta spots close Friday Oct. 3 — or as soon as they’re filled.

First come, first serve.

If this even remotely interests you, reserve here →

https://go.movethinksmile.com/impact-club-2-0

To your impact ,

Adam Von Ins & Eléa Faucheron
MOVE THINK SMILE

Move Think Smile

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