CAREOSITY

CAREOSITY Empowering Your Best Life At Home

CAREOSITY is proud to introduce CARE CONNECT.This new initiative is dedicated to supporting the unsung heroes of our com...
11/13/2025

CAREOSITY is proud to introduce CARE CONNECT.

This new initiative is dedicated to supporting the unsung heroes of our community. Our mission is to provide a space that helps share the burdens of caregiving through connection and resources.

Event Details:

Date: Saturday, 11/15

Time: 10:00 AM

Location: 295 Industrial Drive, Suite E, Christiansburg, VA

Mental Landmarks: The Lighthouse in the Fog of DementiaBy Jeremy S. WatkinsIt’s one of the most baffling and painful mom...
11/10/2025

Mental Landmarks: The Lighthouse in the Fog of Dementia
By Jeremy S. Watkins

It’s one of the most baffling and painful moments for any caregiver.

Your loved one was confused all morning, unable to remember your name or what day it is. Then, the doctor walks in, or an old friend calls the phone. Suddenly, a different person emerges. They are charming, witty, and perfectly lucid, asking about their guest's children and making appropriate jokes.

For twenty minutes, they are "back."

Your first feeling is often a confusing mix of relief and frustration. You may even feel a flash of anger. Are they faking it? Why can't they do this for me? The doctor or friend leaves convinced you're exaggerating the daily struggles. And then, just as quickly as it came, the clarity fades. The fog rolls back in.

I’ve seen this time and time again. As caregivers, we are told we are managing a disease of loss. But what if these baffling moments of clarity aren't an act, or a cruel trick of the mind?

What if they are clues?

After years of working with families, I've come to call these moments "Mental Landmarks." And they are the key to seeing the person, not just the disease.

For a person with dementia, the world is a disorienting and constant fog. Their short-term memory is failing, their environment feels unfamiliar, and their sense of self is adrift. In this fog, they are constantly searching for an anchor, a fixed point to orient themselves.

A "Mental Landmark" is that anchor. It is a lighthouse.

It is a well-worn, deeply familiar pathway in the brain that the disease has not yet eroded. It’s a person, a place, a song, or a smell that cuts through the fog and, for a short time, provides a feeling of safety, identity, and connection.

What we call "showtiming" isn't an act of deception. It's an act of navigation.

When the doctor walks in, the person with dementia isn't "faking it"; they are latching onto a powerful landmark—the "polite social script" they have practiced for 80 years. It's a deep-groove pathway they can still access.

Our job as caregivers isn't to be frustrated by these moments. It’s to become mental cartographers. Our job is to find their landmarks.

Finding the Lighthouses: The Main Types of Landmarks
Instead of testing their memory ("Do you remember...?"), our role is to observe ("What makes you light up?"). You are looking for the lights that still shine. They almost always fall into one of these categories:

1. People Landmarks: This is the most common. It's the spouse, child, or lifelong best friend. The person with dementia may not remember your name, but the part of their brain that stores deep emotional memory (the amygdala) is often one of the last to be affected. They know the feeling of you. They know you are "safe." Your presence is the landmark that tells them, "I am okay."

2. Place Landmarks: This is why a familiar home is so critical. The layout of their bedroom, the specific texture of their favorite armchair, or the view from the kitchen window are all landmarks. They reduce cognitive load, freeing up mental energy and providing a sense of comfort and control.

3. Passion Landmarks: These are the skills and hobbies stored in their procedural memory (the "how-to" part of the brain). This is why a man who can't dress himself might still be able to play a complex song on the piano, or a woman who can't follow a conversation can still knit a perfect row. These passions aren't just "activities"; they are landmarks of identity. They remind him, "I am a musician" and her, "I am a creator."

4. Sensory Landmarks: The most powerful of these is music. A song from their youth can bypass the damaged cognitive centers and tap directly into the memory and emotion. The smell of a specific food (like a "landmark" of their mother's baking) or the feel of a particular blanket can do the same.

How to Use Your Map
Once you start "mapping" these landmarks, you move from a reactive to a proactive caregiver. You're no longer just dealing with the fog; you're actively building a world of lighthouses.

To De-escalate: When they are agitated, they are "lost." Logic ("Mom, you're safe, I'm right here") won't work. Instead, hand them a landmark. Put on their wedding album (a People Landmark), play their favorite big-band album (a Sensory Landmark), or just lead them to their favorite armchair (a Place Landmark).

To Connect: Use landmarks to build a bridge for communication. Don't start with, "How are you feeling?" Start by playing a song they love. You'll be amazed at how it can open a door for a moment of shared joy, even if it's just tapping your feet together.

To Prepare for Difficult Tasks: Tasks like bathing or dressing are scary because they are disorienting. Build a "bridge" of landmarks first. Play their favorite music (Sensory) before you even mention the bath. Have their favorite, familiar towel (Sensory) ready. This uses comfort to overcome fear.

We cannot cure the disease. We cannot stop the fog.

But we can stop seeing our loved ones as "gone." They are not gone. They are navigating. They are searching for the lights they still recognize.

Our entire purpose must shift from correction to connection. Stop trying to pull them into our disorienting, fast-paced world. Instead, get in the boat with them. Use the map they've given you and navigate by the landmarks they still know by heart.

11/06/2025

Tonight we held our very first Caregiver Support Circle at CAREOSITY!

Only one caregiver joined us this time — and it was exactly what it needed to be — a quiet space. An honest conversation. A reminder that even one person showing up is enough to make the work meaningful.

Our theme tonight was “The Caregiver Identity.”
We talked about that moment when you first realize you’re no longer “helping out”… you’ve become a caregiver.

How that shift changes you.
How it stretches you.
How it teaches you things you didn’t know you needed to learn.

The biggest takeaway of the night:
Caregivers carry more than tasks. They carry the emotional weight of being the steady one — even on the days they don’t feel steady themselves.

And that deserves recognition, support, and a place to breathe.

If you’re a caregiver who could use a circle like this, CAREOSITY welcomes you!

Our next meeting will be announced soon.
You don’t have to do this work alone.

Caring for one person always touches more than one life. In home care, every situation brings a web of emotions, respons...
11/05/2025

Caring for one person always touches more than one life. In home care, every situation brings a web of emotions, responsibilities, and hopes that families quietly carry. At CAREOSITY, we honor that whole picture. Real support means seeing everyone involved — and meeting them with compassion, clarity, and steadiness.

🌿 Four Books. One Mission: Redefining Care.Every page written carries one message — that care is not just a service, but...
11/04/2025

🌿 Four Books. One Mission: Redefining Care.

Every page written carries one message — that care is not just a service, but a way of being.

Written by Founder & Director of CAREOSITY, Jeremy Watkins, these works were born to guide, empower, and remind caregivers everywhere that compassion and leadership can coexist — powerfully, and humanly.

📘 The Art of Caregiving – The practical guide to skilled, compassionate care.
🧭 Find Your Way: A Caregiver’s Compass – A heartfelt roadmap for navigating the emotional terrain of caregiving.
🕊️ The Weight of Gentle Hands – Reflections on the unseen strength within the caregiver’s touch.
💠 The Unspoken Work of Care Leadership – A deeper look into what leaders in care truly carry, and how it transforms them.

Each book was written for those who give of themselves daily — the caregivers, the families, and the leaders behind it all.

If you’ve ever cared, led, or loved through someone’s hardest season — these books are for you.

Because care is not just what we do. It’s who we are.

For more information, visit our website! https://careosity.care/publications

Vicki cared for some of our clients and there was never a dull moment! Her laughter was contagious and her work ethic un...
10/29/2025

Vicki cared for some of our clients and there was never a dull moment! Her laughter was contagious and her work ethic unparalleled. Thank you Gentiva Hospice for sharing this. A reminder to us all working in healthcare what to aspire to. She is dearly missed every day.

This week, we pause to remember our Hospice "Why."

Gentiva Hospice in Roanoke is dedicating their "Why Week" to Vicki Sheppard. Vicki by title was a Hospice CNA with Gentiva, but in spirit she was much more. Vicki was the epitome of why most of us chose to work in hospice. She knew how to love well. She not only loved her patients and families well, but she also loved her co-workers well. Vicki was noted as being someone who knew how to love people the way they needed to be loved. She was also the person that when having a tough day was able to give the tough love needed to keep moving forward. Vicki lived her life loving and caring for others. The care she provided to patients, families, and co-workers brought so much love to the Gentiva Hospice team. Sadly, Vicki left this world on May 22, 2025, however the impact that she made on every life she touched continues to be felt.

Vicki's legacy lives on through the compassion she shared and the lives she impacted. We are grateful and blessed to have been loved by loved by Vicki.

Feeling the weight of the world? 🌍 Join the people who understand exactly what you're going through!We're so excited for...
10/28/2025

Feeling the weight of the world? 🌍 Join the people who understand exactly what you're going through!

We're so excited for the next CARE CONNECT meeting, CAREOSITY's supportive, judgment-free community for all caregivers.

Being a caregiver is exhausting, but it shouldn't be isolating. We created CARE CONNECT to be a place to find genuine empathy and learn new ways to make your job easier. Every meeting is structured to provide both emotional relief and practical education you can use right away!

Take an hour for yourself and find your community:

🗓️ When: Wednesday, November 5, 2025

🕖 Time: 7:00 PM – 8:00 PM

📍 How to Join: This meeting is in person

🗺️ CAREOSITY’s conference center - 295 Industrial Drive, STE L, Christiansburg, VA

🚀 NEW SEASON ALERT: Are You Ready for a Psychological Deep Dive? 🧠CAREOSITY's podcast, CARECAST: Exploring the Heart of ...
10/22/2025

🚀 NEW SEASON ALERT: Are You Ready for a Psychological Deep Dive? 🧠

CAREOSITY's podcast, CARECAST: Exploring the Heart of Care is BACK!

This season, we’re moving beyond the tasks and appointments to explore the emotional core of caregiving. We are focusing entirely on THE PSYCHOLOGY OF CARE!

Stop wondering why things are so hard. Start understanding the science behind your stress and the emotional journey of the person you care for.

This Season, We’ll Tackle the Hardest Questions:
💔 The Care Recipient: Why does my loved one/ patient resist my help? We dive into the Grief, Loss, and Identity that fuels their behavior. Exhaustion? We break down the difference between burnout and the silent enemy: Compassion Fatigue. ⚖️ The Caregiver: Why do I feel so guilty and resentful? We provide the tools to process these inevitable, exhausting emotions healthily.

The goal is simple: Help you understand yourselves and your loved ones/ patients better, so you can provide optimal care while keeping your own mental health intact.

Tune in Now!
▶️ Listen to Episode 1 (Presence) and Episode 2 (Grief & Identity) right here: https://careosity.care/carecast or find CARECAST on all major podcast platforms like Spotify https://open.spotify.com/show/3IiUaXTrmF6qank9L2uGIf?si=dae0bb7741fc422f and Apple Podcasts https://podcasts.apple.com/us/podcast/carecast/id1680221495

Don't just survive the care journey—understand it! Hit like, share this post with a caregiver who needs it, and subscribe wherever you get your podcasts!

$10 Amazon gift cards, Metallica T-SHIRTS…. Wait, what?? Yes! Metallica is showing support and encouraging fans to donat...
10/14/2025

$10 Amazon gift cards, Metallica T-SHIRTS…. Wait, what?? Yes! Metallica is showing support and encouraging fans to donate blood! And you as donors will get a Metallica T-SHIRT! Cool, right? 🤘🏼🎸 CAREOSITY is proud to be part of this movement of saving lives and engaging our community. We will see you tomorrow!

Get yours here to show your support!
RedCrossBlood.org/Metallica

Book your appointment here! - https://www.redcrossblood.org/give.html/drive-results?zipSponsor=careosity

To make your appointment run a little faster, use this RapidPass link and youll save 10/15 minutes! - https://www.redcrossblood.org/donate-blood/manage-my-donations/rapidpass.html

Join us and be a hero in our community! ❤️CAREOSITY is proud to partner with the American Red Cross for a "Leaders Save ...
10/10/2025

Join us and be a hero in our community! ❤️

CAREOSITY is proud to partner with the American Red Cross for a "Leaders Save Lives" Blood Drive. Your donation is a powerful gift that can help save lives.

Mark your calendars and come make your mark!

🗓️ Date: Wednesday, October 15, 2025
⏰ Time: 1:00 p.m. - 5:00 p.m.
📍 Location: CAREOSITY Conference Room, 295 Industrial Dr NE, Christiansburg, VA 24073

Every drop counts! We hope to see our wonderful Christiansburg community there.

Book your appointment here! - https://www.redcrossblood.org/give.html/drive-results?zipSponsor=careosity

To make your appointment run a little faster, use this RapidPass link and youll save 10/15 minutes! - https://www.redcrossblood.org/donate-blood/manage-my-donations/rapidpass.html

10/10/2025

Great opportunity for part-time, daytime employment. Make a difference in the life of a senior in your community. Call 540-980-7720 for more information.

At CAREOSITY we are a non-medical home care agency and are looking for experienced, compassionate, and professional care...
08/09/2025

At CAREOSITY we are a non-medical home care agency and are looking for experienced, compassionate, and professional caregivers and healthcare providers to join our team. We serve clients with dedication and heart, and we’re seeking individuals who share our commitment to exceptional in-home support and care.

Requirements:

Minimum 2 years of proven experience in your field (CNA, PCA, HHA, RMA, LPN, or RN)
Reliable transportation is a must
21 years of age or older
Must be able to pass a background check
Must understand and agree to 1099 independent contractor status

Essential Qualities:

Compassion – A genuine desire to help others and provide comfort and emotional support.
Patience – Understanding and calm when working with clients of varying needs and conditions.
Communication Skills – Clear, effective communication to meet client needs and build trust.
Reliability – Dependable and consistent in meeting client care expectations.
Adaptability – Able to adjust quickly to changes in client needs or environments.
Empathy – Relating to clients’ experiences to create a supportive, respectful atmosphere.
Professionalism – Maintaining confidentiality, integrity, and a professional demeanor.
Problem-Solving Skills – Resourceful and proactive in handling challenges.
Physical Stamina – Capable of assisting with mobility, transfers, and daily activities as needed.
Teamwork – Collaborating effectively with healthcare teams and family members.

IMPORTANT:
Only serious applicants should apply. You must complete the application in its entirety at:
https://app.caretime.net/careosity/apply

Join CAREOSITY and be part of a non-medical home care agency that values compassion, professionalism, and excellence in care!

Address

295 Industrial Drive Suite E
Christiansburg, VA
24073

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

Telephone

+15402662189

Alerts

Be the first to know and let us send you an email when CAREOSITY posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Contact The Practice

Send a message to CAREOSITY:

Share

Share on Facebook Share on Twitter Share on LinkedIn
Share on Pinterest Share on Reddit Share via Email
Share on WhatsApp Share on Instagram Share on Telegram