13/02/2026
Last week I got the incredible opportunity to play a role in the Annual Sales Conference. From our initial conversation, through the entire planning process and up to the end of our experience, I was blown away by the leadership of Ryan Wesselschmidt, Alex Schroeder and John Burch. They challenged me to leverage messaging of connection, brain pattern interrupts and an elevated level of service in my presentation to help their team thrive in “The Next Frontier” of organizational growth. Their passion for the development of others, authenticity and overall presence really made an impact on me.
As the closing speaker, I was afforded the opportunity to sit in on a lot of the conference and meet many of the attendees before my presentation. I knew it was going to be different than other events when I walked into the restroom and Thomas Skeen was humming “The Sign” by Ace of Base. 😆
When I finally got on stage, the energy and enthusiasm I felt from the group was contagious. There’s absolutely no question in my mind how they’ve seen such great success in Q1.
Following my keynote, I was invited to meet with some of their top performers, hang at a cocktail hour and attend their awards banquet. I’m not certain there was one attendee that made eye contact with me that didn’t immediately come say a kind word or shake my hand. For context, I’ve never shaken that many hands in my life!
Thank you, Husqvarna. Your culture, people and kindness made this event one of my most memorable to date. A special shoutout to my friends Heather R. Mehalic and Jennifer Doolittle for helping make it possible. Here’s wishing you all continued success in 2026!