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Okay… is anyone else annoyed about the Instagram grid changes?As a social media manager with clients across multiple nic...
06/02/2025

Okay… is anyone else annoyed about the Instagram grid changes?

As a social media manager with clients across multiple niches, I’ve been using the same well-structured templates for YEARS. Now suddenly, IG decides to switch things up—but only for some accounts?!

💀 3 out of the 10 accounts I manage have the new grid update.
💀 The other 7? Still stuck in the old 1080x1080 square layout.
💀 And let’s be real… Instagram could change their mind again at any moment.

So am I supposed to redo ALL of my content for something that might not even stick?

📢 Enter ChatGPT. Welcome to my new series: How ChatGPT Made My Life Easier This Week.

Instead of wasting hours manually testing layouts, I asked ChatGPT for the fastest way to adjust my templates without redesigning everything from scratch. The solution? Canva’s Grid Tool.

🛠️ How to Adapt Your Posts Without Losing Your Mind:
1️⃣ Open Canva, hit Shift + R to bring up the rulers.
2️⃣ Drag your guides to 240px from the top and 840px from the bottom to mark the safe zone.
3️⃣ Keep all key elements inside the 1080x600 middle section—this way, it looks good on both grid layouts.

Swipe through to see my exact ChatGPT process. 👀

Want to learn more about using ChatGPT as a personal assistant rather than just a tool? Hit "The Blogs" link in my bio to read the full breakdown. 🚀

“Ugh, I haven’t posted in forever.”Sound familiar? Life happens—client deadlines pile up, your to-do list grows, and som...
05/02/2025

“Ugh, I haven’t posted in forever.”

Sound familiar? Life happens—client deadlines pile up, your to-do list grows, and somehow, social media gets pushed to the bottom of your priorities. Weeks go by, and now you’re stuck wondering where to even start.

Here’s the thing: consistency doesn’t have to feel overwhelming. The BrainDump Method makes it simple to stay on track without the stress.

Here’s what I do:
🧠 I brain dump everything—FAQs, stories, ideas I’ve been sitting on for weeks.
🤖 I use ChatGPT to turn those ideas into content for Instagram, email, or even TikTok.
📅 I schedule everything in advance using free tools like Facebook Business Suite.

This system saves me HOURS and keeps my business visible—even on the busiest days.

You don’t need a fancy strategy or endless free time. You just need a way to make your ideas work harder for you.

✨ Ready to stay consistent without burning out? Click "the blog" link in my bio to learn how the BrainDump Method can transform your social media game.

09/01/2025

Ever feel like your to-do list takes longer to plan than to finish?

Running a business is chaotic enough—don’t let marketing steal even more time.

The BrainDump Method can save you hours:

1️⃣ Spend 10 minutes dumping your ideas into ChatGPT.
2️⃣ Let it organize your thoughts into posts.
3️⃣ Schedule them in advance (for free) with Facebook Business Suite.

👉 Simplify your marketing chaos—link in bio to learn the BrainDump Method!

🔥 Ready to discover your inner Wild Man? 🔥Join us on September 21st for an immersive drum journey at Soft Medicine in Se...
12/09/2024

🔥 Ready to discover your inner Wild Man? 🔥
Join us on September 21st for an immersive drum journey at Soft Medicine in Sebastopol.

Together, we’ll explore the ancient myth of Iron John and dive deep into rhythmic drumming that awakens the primal energy within.

Whether you’re seeking personal transformation or simply curious, this event is designed to connect you to your wild, authentic self.

Reserve your spot now before tickets sell out!
🎟️ Head to the link in bio to secure your place.

69% of people prefer video over text… According to OnedayThat means, most likely, your audience is more likely to watch ...
03/07/2024

69% of people prefer video over text… According to Oneday

That means, most likely, your audience is more likely to watch videos rather than read all of your super-long captions. To be honest, I’m guilty of this because I don’t tend to post videos as much as I can. It’s HARD. I totally get it.

BUT, it’s also vital to growing your account. If you already have a strong community and want to nurture it, then posting graphics is totally fine, but if you want to reach more people… Video content is where it’s at.

Want help with your video content? Visit ezmarketinghub.com to learn more about working together.

In the world of social media, I've learned...Slow and steady wins the race… Every time.Instagram has been updated consta...
02/07/2024

In the world of social media, I've learned...

Slow and steady wins the race… Every time.

Instagram has been updated constantly lately… Giving us a bit too much information and options to digest totally… But I’m here to tell you… This is never going to change.

Social media platforms are always going to want more. More money, more people, more reach, more attention… But the goal is not to get wrapped up in having it all.

You don’t need everything to make a splash on social media; you just need to solve your clients' problems and get your knowledge in front of their eyes.

And this is what a social media manager does for you.

It’s not about being the best of all time, going viral, or anything like that. Yes, of course, those things are nice… But that’s not going to be our goal. For law firms, the main goal of social media is 2 things.

Steady growth
Portraying yourself as the expert and building trust with your audience

People come to social media to “check up on people” – to understand them better.

In a world primarily online, it’s essential to make sure that your social presence is trustworthy, dynamic, and value-driven.
Ready to get started? Hit the link in my BIO to book a FREE consultation call today.

What actually matters?This is one of those things that is constantly changing. But, from what I can see, the most import...
25/06/2024

What actually matters?

This is one of those things that is constantly changing. But, from what I can see, the most important aspect for law firms, is website visits and link clicks.

I’ve seen plenty of people message my clients asking to set up a consultation, but they’re always led back to schedule either through a “scheduler link” ; like Calendly, an email, or a direct call to the office.

Now, metrics are going to frequently change based on your goals… Some client goals are to grow a more engaged audience; with this goal, you’ll want to measure engagement. Some client goals are to “post consistently”; with this goal, you’ll want to compare the posts from last month to this month, etc.

But with my clients, one of the goals we set almost every month is to increase traffic to our website and other links we provide through social media.

Why? Because they’re not in it to go viral, they’re in it to help more people.

It's not just about social media; it's about...Building a strong presence in your given field.Social media is undoubtedl...
22/06/2024

It's not just about social media; it's about...

Building a strong presence in your given field.
Social media is undoubtedly a time-consuming aspect of every business, and it needs to be given the time and attention it deserves.

If you’re just posting daily, without any strategy… You’re ultimately just wasting your time.
Yeah, I know that was harsh. But that’s the reality.

You NEED a strategy in place to actually make a difference in the online world.
Social media platforms are totally oversaturated. Millions of people use social media every single day, and there are probably thousands of attorneys in your same law area posting right now…

And here’s the truth… A majority of them have nothing concrete backing them.
But you COULD. You’ve been brought to my page for a reason. There’s a reason that you’re here. Trust me.

I saw something in you. I have a very targeted strategy to attract and bring in law firms that I WANT to work with.
So, if you’re seeing this post… I’ve probably had my eye on your account for a while now. So, hit that follow button and get your eyes on my account too…

I promise you won’t regret it 😉

Okay, so “optimize your Instagram bio” is literally written EVERYWHERE, but what the heck does it mean? And what should ...
19/06/2024

Okay, so “optimize your Instagram bio” is literally written EVERYWHERE, but what the heck does it mean? And what should you include?

There are a few things that should be in an Instagram BIO, hands down.

The first, is obvious an intro to who you are and who you help. The second is a CTA!

I see sooo many accounts who don’t have CTAs in their Instagram BIO’s and it just drives me absolutely nuts.

So I’m going to give you an example of a client that I work with. There original BIO was:

“Lawyers specializing in helping our clients with all immigration matters.”
Here’s what I changed it too:
“Experienced, supportive US immigration lawyers helping clients in all 50 states with all immigration needs.
Fluent in 🇪🇸🇬🇪🇷🇺🇺🇦🇫🇷 Wolof+
Contact Us 👇”

Here’s what I focused on…
They did have a great description of who they are and who they help BUT, what they didn’t have those descriptive details like “US” , or “in all 50 states”. Most people have no idea that immigration law is federal and can be practiced in all 50 states. Therefore, when people came to their account and saw New York, they quickly left because, well… They don’t live in New York.

Another thing I added was a question that we get ALL THE TIME… What languages do you speak?
Now I travel, ALOT and I’ve visited/received services from various immigration offices around the world. But a great example is.. When I’m in a foreign country and I’m looking for a specific service, I’m always searching their Instagram, and I’m looking for those “English speaking indicators”.

And finally the most important part… that lovely CTA!

I love having the hand pointing down at your BIO link because they can often get lost.
Some other examples of CTAs could be:

All links 👇
Schedule a consultation👇
Straight up say… Link in BIO 👇

I LOVE INTERACTIVE CONTENT.There’s nothing better than your audience telling you exactly what they need.Most of the law ...
17/06/2024

I LOVE INTERACTIVE CONTENT.

There’s nothing better than your audience telling you exactly what they need.

Most of the law firms that I work with are small firms, either new to social media or have a smaller social media presence. So, engagement tends to be really hard…. AT FIRST.

But, once you get going and figure out what your audience needs from you, engagement becomes an essential part of continuous growth.

So how do you get your audience to engage?

Make it EASY for them. Tell them exactly what you want them to do. Want them to share that post with their friends and family? Include a CTA like; “Tag a friend who needs help with this. Want them to download on your free guides? Include a CTA like; “Comment YES to receive this guide” and send the link to the guide directly to their inbox.

Another way to make it easy is through your stories. Instagram has given us all the bells and whistles when it comes to engaging with our audience. And one of the best tools they’ve given us to date, is engagement stickers.

These are stickers like the ones you see in the graphics on this post. These stickers make it so easy for your audience to tell you exactly what they want.

The more descriptive you are, the faster you’ll understand them and their needs.

Want to learn more? Comment a 🖐️ emoji below for a FREE road map strategy call!

Tbh I’m torn between two different songs that well, anyone who knows me probably has already guessed 😂The artist is the ...
12/06/2024

Tbh I’m torn between two different songs that well, anyone who knows me probably has already guessed 😂

The artist is the same for both songs… Hannah Montana and the two songs… Nobody’s Perfect, and This is Life.
I swear every time I make a mistake, I stop what I’m doing, play this song (do the dance moves that 11-year-old me is still so excited about), and then fix the problem. Unfortunately, I make more mistakes than I’m proud to admit, but hey, that’s life. One thing that I really like about ME is that I love the way I learn from all of my mistakes.

The other theme song is kind of about the other part of my life, the part where I’m literally a digital nomad, living in a different country every month… Yeah, this is LITERALLY the life. And every time I board a plane and watch the ground disappear below me, I am living the exact life that I’ve always wanted.

So, I wouldn’t say that my life has one specific theme song; it’s more like the entire first album of Hannah Montana wrapped up in one cute little basket. LOL.

If you let your little baby self bask in the joys of FINALLY being able to belt those childhood favs out loud truly, let me know your go-to in the comments!

How do you test your content? Okay, so to be honest, I am a little old school when it comes to organizing my things. The...
10/06/2024

How do you test your content?

Okay, so to be honest, I am a little old school when it comes to organizing my things. There are tons of social media managers out there who use tools like; Dubsado, Airtable, Notion, etc… And I’ve dabbled with them, but I know my clients and the last thing they need is to be learning an entirely new software…

I’m reducing stress, remember??
When you work with me, you’ll get a shared Trello board (comment “TRELLO” to receive a free template).
This Trello board will be our everything-in-one-place platform. Now, I will definitely ask you to leave the Trello board and go to various Google workspace (docs, sheets, drive, etc.) BUT all of those links will be right there on the Trello board.

Alright, woah, I’ve digressed immensely on this one.
SOO, metrics, right??

Okay, so I have a list on each Trello board that says “Thing we’re testing…”
Each month, I’ll update this, and we’ll focus on different things.

Here’s a breakdown of some things that I might test:
👉SEO key terms hidden in reels
👉Scheduling content using a scheduling tool rather than in the app
👉Crossposting from Instagram to Facebook VS Posting individually from the FB app and the IG app
👉Small captions VS longer captions
👉 Value-driven content VS about us content

And the list goes on and on… Trust me I come up with an entirely new list for each month.
Want to learn more about my services? Drop a ✋in my DMs, and I’ll fill you in!

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186 N Main St.

95472

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