Southern Arizona Placement and Referral Alliance

Southern Arizona Placement and Referral Alliance We are the Southern Arizona chapter of NPRA. We strengthen ethical standards, unite professionals, and support families navigating senior care.

We educate, connect, and advocate for quality, transparency, and Family Choice in every placement. The Senior Placement & Referral industry remains largely unregulated, without mandatory licensing or oversight by a governing body. Families often ask, “How do we find a reputable agency to help us through the challenging process of finding a home for our senior or disabled loved one?”

NPRA (National Placement & Referral Alliance) steps in to provide guidance and standards by:

- Defining a clear scope of practice for the Senior Referral Industry across the country.
- Establishing, promoting, and advocating for minimum ethical standards and best practices.
- Providing resources to help families find senior referral providers who adhere to NPRA's high standards of conduct. NPRA’s Best Practices ensure that placement professionals operate with integrity, providing families the confidence to make informed decisions. Our members voluntarily uphold these standards to protect, educate, and serve the public, fostering trust in senior living placements.

12/24/2025
Wishing all our amazing partners, providers, and colleagues a peaceful holiday week! 🌟Thank you for the care, collaborat...
12/24/2025

Wishing all our amazing partners, providers, and colleagues a peaceful holiday week! 🌟

Thank you for the care, collaboration, and integrity you contribute to Southern Arizona’s senior-care ecosystem.

We’re truly grateful to work alongside each of you. 🤝❤️

What does ethical placement mean in practice? 🤔It's more than just a principle—it's a whole process! The NPRA best pract...
12/19/2025

What does ethical placement mean in practice? 🤔

It's more than just a principle—it's a whole process! The NPRA best practices emphasize transparent communication, recommending communities that truly meet your needs, and providing support throughout the entire transition journey.

When you choose to partner with a SoAPRA member, you're aligning with someone who is dedicated to protecting families and advancing our industry. 💪

Be sure to RSVP!!! See you next year!
12/19/2025

Be sure to RSVP!!! See you next year!

12/17/2025

Stay Safe This Winter! ❄️

As winter approaches, it's important to remember that older adults face higher risks of falls, medication complications, and isolation. Data from the CDC and NIH highlights these challenges. That's why SoAPRA advisors are here to help create proactive plans to keep our seniors safe and supported.

Looking for a placement professional near you? Find one here: https://www.npralliance.org/find-a-placement-agent #/

The SoAPRA - Chapter of NPRA December event was held this evening. It was hosted at Inspirations of River Centre!We can’...
12/17/2025

The SoAPRA - Chapter of NPRA December event was held this evening. It was hosted at Inspirations of River Centre!

We can’t thank April Canez enough for all her hard work getting this set up and how beautiful it turned out. She was able to provide for us such a good indoor/outdoor space to enjoy. Couldn’t have been better weather either!

The band played wonderfully, the food was delicious and the drinks were flowing nicely!

As you may know we as a team started this year adopting a community that is a member of SoAPRA for our Giving Tree, 🎄we asked the community to come up with some residents that don’t have any family or friends. We also asked what these residents would like for Christmas. At the last event four of our five Giving Tree residents were adopted and tonight our last resident was taken with love from an employee at David Karp’s office. This has brought such joy to us this holiday season and we hope to be able to continue this in years to come!🎄

So if you are interested in joining SoAPRA as a member or a community, please use the bar code on the flyer to sign up!

We will choose another community next year to adopt their residents without family.




Why Trusted Professionals Matter 🌟When it comes to senior living, families often seek advice from neighbors, friends, or...
12/15/2025

Why Trusted Professionals Matter 🌟

When it comes to senior living, families often seek advice from neighbors, friends, or well-meaning professionals who may not have the full picture. While their intentions are good, the information they provide can be outdated or incomplete—lacking details on care levels, licensing rules, pricing changes, or state visit outcomes.

That’s where SoAPRA comes in! Our members are trained, ethical placement professionals who have a deep understanding of the entire senior living landscape in Southern Arizona—not just a few communities.

We are here to provide families with accurate, current, and unbiased information so that decisions are based on safety and fit, not hearsay.

Remember, trusted guidance protects our older adults. ❤️

Find a local NPRA placement professional: https://www.npralliance.org/find-a-placement-agent #/

Support for Case Managers and Social Workers 🌟Case managers and social workers juggle heavy caseloads, and tracking upda...
12/12/2025

Support for Case Managers and Social Workers 🌟

Case managers and social workers juggle heavy caseloads, and tracking updates across 300+ licensed care facilities in the Greater Tucson area can be overwhelming.

That's where SoAPRA placement professionals come in! We provide vital support by keeping up-to-date on openings, pricing, care-level changes, and state-visit outcomes — all the info families need to make informed decisions.

This partnership fosters smoother, safer transitions for the older adults we serve.

Looking for a local NPRA placement professional? Click here: https://www.npralliance.org/find-a-placement-agent #/

Avoiding Crisis-Driven Moves✨ A calm and early conversation can prevent rushed decisions during a crisis. By planning ah...
12/10/2025

Avoiding Crisis-Driven Moves

✨ A calm and early conversation can prevent rushed decisions during a crisis. By planning ahead, we can protect our older adults, reduce hospital visits, and ease the burden on caregivers.

Planning early gives families more choices and leads to better outcomes! 💪❤️

Learn how SoAPRA placement professionals support calm, informed decision-making for families at www.soapra.org

12/08/2025

Arizona’s NPRA Chapters: PASRS & SoAPRA

We're proud to highlight our two active NPRA chapters: PASRS in Phoenix — the largest NPRA chapter in the nation — and SoAPRA in Southern Arizona, which ranks proudly as the sixth largest. That's a whole community of professionals dedicated to ethics and empowering families to choose their advocates!

Arizona is setting the standard! 🙌💼

Learn more about Arizona’s NPRA chapters, PASRS and SoAPRA, and how they support ethical senior placement at www.pasrs.org and www.soapra.org!

December: A Month of Movement in Senior Care! 🏥✨This month, hospitals, rehabs, and care teams experience an increase in ...
12/05/2025

December: A Month of Movement in Senior Care! 🏥✨

This month, hospitals, rehabs, and care teams experience an increase in transitions. Families always have the right to choose their providers—whether it's home care, hospice, or placement advising. SoAPRA members honor family choice, and NPRA is dedicated to protecting it nationwide.

Making informed decisions starts with knowing your options!

Learn more about SoAPRA and our commitment to ethical standards at www.soapra.org

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Tucson, AZ
85718

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