10/11/2025
Sometimes I can't help but become frustrated with certain types of marketing and how much our world/social media has become such a pressure on people to buy a product or a service. 😠
They may not say it directly to your face (or maybe they do), but it's like they're saying, "You won't be strong enough, live long enough, be pretty enough, be successful enough, be healthy enough, etc. if you don't buy this product or service, so buy now!" *throws discounts in your face, or some catchy video or testimonial* 😒
What really gets under my skin are people who seem to reach out and seem genuine, then the more you talk to them, the more you start to see/hear/feel the scripted words... Trust your gut, because at the end, they ask if you're totally willing to commit to changing your life, and when you say yes, they say, "Perfect, I'm so glad to hear that! All we ask is for a one-time payment of $1000/$5000/$10,000. Your life/business/health/etc. is worth the time and money you put into it!"
I just want to smack my head into a wall, because what if I'd love to be a part of an opportunity to share my story, to better my health with a like-minded community, etc. Sure, you may offer me a monthly payment plan, you may even suggest I take out a loan, but good heavens... If I have a budget, I'm sticking with it. And goodness help me, the thought of these people telling other people who may not be as financially abundant to pull out a loan after buttering them up to make this great investment... Now they have even more to pay every month, and often times with no *genuine* *solid* certainty that this will pay off, or that they will truly be assisted by somebody/some service.
I know there are people out there who do have higher prices because they offer genuinely good services and products, but sometimes I need to vent about the 90% of other marketing out there that does this stuff to millions of people, including myself, on a regular basis. 😤
As the Cozy Coach, I'd honestly rather speak up about it and cheer on people who decide that they will commit to their own changes without paying a specialist, even a genuine one. A huge shout-out for those people who are trying to improve their finances and stick with this kind of effort, improving their selves, educating their selves, and putting their new skills/knowledge/mindset to use without spending over their budget. You can also be the kind of person who will invest in one thing, but totally avoid paying into something else.
To use myself as an example, I have a newfound dedication to lifelong body strength and mobility. I understand it's a daily effort (even rest days, that's still listening to my body), but I'm ardently committed and refuse to pay even $10 a month for a Planet Fitness that's in my city. But, I am willing to pay for my education for my Coaching, even though I could self-study and acquire my own hours and present them to ICF. I'd rather lean on the mentorship and guidance of those who have done this for years, and I deem worth my time and money. Again, that's just my example.
If you read this rant all the way, thank you, lol. I'd rather be genuine and tell you that if you don't want to pay for a product or service, even *my* services as a Wellness Coach, I'll totally cheer you on because that's you being Cozy in yourself; you're sticking with your values, and therefore aligning with your truest self and being *you*. ❤️
There are genuine people/services out there, it sucks we have to do a lot of research, but once you find them, it's worthwhile for whatever it is we seek of them~ 😊
