ExpertRep

11/11/2025

In an Australian survey of 400+ doctors, 52% of doctors said patient preference often influence their prescribing.
► Supporting the patient conversation is valuable: help doctors discuss outcomes, costs and expectations with their patients.
Interesting read:

The Data That Drives Doctors’ Treatment Decisions - Nov 11, 2025

14/10/2025

When asked what pharma should do more of and less of, doctors were clear. Good engagement is personalised, relevant and evidence based. Poor engagement is brand-heavy detail aids and scripted sales pitches that feel like box-ticking rather than genuine dialogue.

Insightful article from Sowhatresearch.

6 Disconnects Between Pharma and Doctors - Oct 14, 2025

22/04/2025

26/03/2025

The wall of gatekeepers and the unreachable decision makers keeps many awake at night.
Let me assist you in removing these hurdles so that you seamlessly can gain access where you need it so that you and your product gets the attention it deserves.

Join me on Friday 28 March 2025 from 9am SAST online.
Become the sales master you are!!

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https://www.youtube.com/shorts/PEs9w_pVeKU

Know Your Customer: This is where many sales professionals fall short as they don't know how to research and gain the relevant knowledge on their prospective...

28/02/2025

2 weeks to go!! 📣

Are you super confident with your product and in discussing it with both prospective and current customers?
If not, here is a great workshop to assist you.

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While external factors are beyond our control, Medical Representatives and Sales Teams can take charge of their development and success by focusing on Continuous Learning.

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21/02/2025

A super way to reflect on your selling skills and how you manage your sales call.

14/02/2025

Selling in the medical industry requires continued learning and development!

Especially due to the competitive nature of promoting healthcare products—whether in pharmacies, general practices, or hospitals.
We want you as Medical Representatives to stand out more than ever and so we have created courses tailormade for you to excel.

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29/11/2024

When a Medical Representative greets a Pharmacist, Nurse, Doctor or other client, the question of whether to shake hands often arises. Is this still a common practice? Should you offer your hand, or is it better to skip it altogether?

* When is it appropriate?

- Formal settings: Business meetings, introductions, or professional networking events.

- Cultural norms: In some cultures, shaking hands is a standard way to show respect. In other cultures it is not appreciated.

Why could it be a good idea?

* First impressions: A firm handshake exudes confidence and warmth.
- Connection: It’s a timeless gesture of respect and professionalism.

* When might it be better to avoid?

- Health concerns: During cold and flu season or in post-pandemic settings, people may prefer alternatives.