Alt/shift/

Introducing Alt/Shift, an independent public relations, social media, experiential and sponsorship a

25/03/2026

Last week, our Brisbane Account Manager Priya headed to The University of Queensland to speak to comms students about life in the industry - what an Account Manager actually does, the campaigns she’s been working on, and what a career in communications can look like.

Supporting the next gen of communicators and helping widen pathways into our industry is something we care deeply about alt/shift/.

Proud of you Priya!

23/03/2026

We’re looking for a Social Media & Content Coordinator to join the team.

Are you tapped into culture, spotting trends before they’re tired?
Do you know what’s worth making, and how to actually bring it to life?
This isn’t just a scheduling role. You’ll help shape ideas, then make them happen.

If this feels like your kind of role, we’d love to hear from you. Link in bio.

23/03/2026

200 people. One beach. All the vibes.

hit St Kilda for the first ever Barry’s on the Beach - and the energy was something else. Barry’s brought the strength, and we activated a recovery tent to make sure everyone could actually walk home.

Theragun Prime Plus, SmartGoggles 2, and JetBoots Prime were on hight rotation, because when you go that hard, you recover even harder.

Photographer:

20/03/2026

ICYMI: Last week on March 13 was National Hot Cross Bun Day 🐰 where 150,000 free hot cross buns were handed out across 500+ bakeries nationwide.

This was our second year doing PR for the day and it did not disappoint. We secured coverage across online, broadcast and social, ran a hot cross bun baking masterclass with talent, managed influencer content, and locked in partnerships with both Sunrise and Urban List.

Final result? 100 pieces of earned social and editorial coverage, 433% above last years results!

18/03/2026

Last week, we hosted an LED Master Class with ✨

We brought together Melbourne’s leading voices in beauty and wellness around the table at .melbourne to dig into the science behind Therabody’s TheraFace Mask Glo — clinical research, real results, and a seriously good dinner.

15/01/2026

New year, new running goals 👟

We’ve teamed up with ASICS to bring to life their Comfort Swap event to life, where you can trade your old runners for a pair of their new GEL-NIMBUS™ 28s to prove how comfortable the new shoe is for all running needs. Hope you’re one of the lucky ones that have been selected in the ballot!

sydney

21/11/2025

The legendary is kicking off his in Victoria today! We are stoked to be back working with the surfing legend to raise awareness for this much-loved event🏌️‍♂️

Now in its second year at the Yarra Yarra Golf Club, Mick and his star-studded crew are teeing off to raise money for , and Yarra Yarra-affiliated causes.

You can get involved in the action by heading to the Mick Fanning Charity Golf Day website for your chance to donate or enter the auction and bid for some seriously exclusive, one-of-a-kind experiences.

21/11/2025

The legendary is kicking off his Charity Golf Day in Victoria today! We are stoked to be back working with the surfing legend to raise awareness for this much-loved event🏌️‍♂️

Now in its second year at the Yarra Yarra Golf Club, Mick Fanning and his star-studded crew are teeing off to raise money for , and Yarra Yarra-affiliated causes.

You can get involved in the action by heading to the Mick Fanning Charity Golf Day website for your chance to donate or enter the auction and bid for some seriously exclusive, one-of-a-kind experiences.

06/11/2025

Kicking off AFLW Season 10 Finals at Yarraville Oval 🏈

Local players, a bold banner run-through and a big media moment celebrating a decade of AFLW!

23/10/2025

Such a special evening hosting the TheraFace Mask Glo launch this week ✨

We explored the science of LED therapy with and , discovered how this innovative mask brings clinical-grade red, blue, and infrared light therapy home, and celebrated Kendall Jenner joining the Therabody family!

02/10/2025

That feeling when we’re shortlisted for awards for Best Use of AI & Tech for our Chatbot Comedy Show with , and Best Direct Submission for The Hardest Share campaign with

🥵 credit:

04/09/2025

Sydney just levelled up. It’s time we intro’d our new MD,

She’s spent the last decade creating work for some of the world’s biggest brands — and now she’s bringing that talent and Shifty energy to our Sydney team.

Big chapter ahead. Watch this space 👀

Address

Suite 2, 1st Floor, 393 Smith Street
Melbourne, VIC
3065

Website

http://www.altshift.com.au/

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