Eyebenefit

Eyebenefit is an optical buying group supporting independent optical retail practices.

We are a Optical Buying Group for independent Optical Dispensers and Optometrists. We provide significant savings for our members through group discounts from our preferred suppliers.

02/04/2026

Easter egg hunting: a serious team-building exercise in the Eyebenefit office 🐰 🍫

To all our members and everyone celebrating — Happy Easter! Enjoy the time with family, friends and maybe a few chocolate eggs of your own.

See you after the long weekend! 💙

31/03/2026

We're not a faceless buying group and never will be.

Behind every service, there are real people who genuinely care about independent practices thriving.

It's not just about the deals we secure or what we offer. It's about showing up every day, knowing our members by name and being genuinely invested in their success.

Community isn't built by corporations. It's built by people who care. We're proud to care. 💙

26/03/2026

Did you know Google Business Profile is now the #1 local ranking factor? 📍

For independent optometry practices, this is huge. When someone searches for an optometrist nearby, your Google listing could be the first thing they see.

Reviews, photos, activity, keywords — it all matters.

👉 Swipe through to see what influences your local rankings and how to make your profile work harder for you.

24/03/2026

Our team is your team. You might run an independent practice but that doesn't mean you're on your own.

Think of us as an extension of your team — here to support your marketing, strategy and growth whenever you need us. Whether it's creating campaigns, developing content or figuring out the best way to reach your patients, we've got your back.

Reach out anytime. We're here for you.

19/03/2026

Your marketing toolkit is waiting!

Our Support Hub has everything you need:
✔️ Detailed service info
✔️ Clear pricing
✔️ Easy ordering
✔️ Custom solutions

From posters and business cards to full campaigns — it's all there, ready when you are.

Jump in and explore here: https://www.eyebenefit.com.au/supporthub-login/

17/03/2026

What an incredible day at the Women With Vision conference on Sunday 💙

Our team was genuinely blown away by the energy, insight and talent in the room. The conversations, connections and vision for the future of women in optical left us feeling so excited about what's ahead.

Eyebenefit was proud to sponsor this event, and we're especially proud of our COO, Lisa for partnering with Jacque of ProOptics to bring this conference to life.

Here's to more conversations, more connections and a future where every woman in this industry feels supported to thrive.

12/03/2026

Hear from Peter Dixon who joined us at the HOYA Lens Australia x Eyebenefit Thailand Conference last year! ✈️

This is your opportunity to step out of the daily grind and into an experience that changes how you think and show up in your business.

Want to be part of the next one?

👉 Log in to our Support Hub to enter the draw here: https://cstu.io/80cf28

11/03/2026

We're so excited to officially introduce the newest member of the Eyebenefit team: Alyss! 👏

As Junior Social Media and Marketing Assistant, Alyss brings fresh energy, a strong eye for detail and a genuine passion for supporting independent practices. She's already jumped straight in and we can't wait for you all to get to know her.

Welcome to the team, Alyss! ✨

06/03/2026

To the women behind it all 💙

Ahead of International Women's Day this Sunday, we're celebrating the brilliant women who bring every campaign, design and strategy to life.

Their creativity helps independent practices stand out. Their dedication ensures every member gets personalised support. Their genuine care for what they do shows in every single piece of work.

We're incredibly grateful to have them on our team, today and every day. ✨

05/03/2026

Not sure what to do with your marketing rebate credits? We can help with that! ✔️

As an Eyebenefit member, you get free marketing strategy consultations with our team. We'll help you figure out exactly how to use your credits for maximum impact.

No cost. Just expert advice personalised to your practice's goals.

Let us help you make the most of what's already yours! 👉 Reach out to us today.

03/03/2026

Want to attract younger patients? Your website matters more than you think!

Millennials and Gen Z expect fresh design, online booking and transparent info — all before they book.

👉 Swipe through to see what modern patients actually expect.

Need help building a website that works? Reach out and we can help! 📩

26/02/2026

Cleaning cloths are the marketing tool that actually gets used by your patients! 👓 ✔️

Pop them in every case and your brand becomes part of their daily routine.

We offer personalised branded cloths custom designed with your logo and colours!

Order through our Support Hub or email support@eyebenefit.com.au 📩

Address

Waterman Business Centres Suite Level 72, UL40 1341 Dandenong Road
Preston, VIC
3148

Website

http://www.eyebenefit.com.au/

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