Eyebenefit

Eyebenefit is an optical buying group supporting independent optical retail practices.

We are a Optical Buying Group for independent Optical Dispensers and Optometrists. We provide significant savings for our members through group discounts from our preferred suppliers.

16/02/2026

Before the campaigns, the strategy calls and the socials… we looked a little like this.

Swipe to meet our marketing team as we used to be and a few of the ways we support your practice today. 💙

Be honest: which one is the cutest?

13/02/2026

This Valentine’s Day, show your marketing some love 💙 📈

If it’s been sitting on the back burner, consider this your reminder.

The practices that consistently nurture their marketing throughout the year are the ones seeing steady bookings, stronger brand presence and long term growth.

Just like in love, you don’t need grand gestures: you need consistency!

Ready to discover your marketing love language?

💌 Send us a Valentine at support@eyebenefit.com.au

11/02/2026

How fun is this trend?! Swipe through to see our marketing team as caricatures. 💙

Want to try it for your own team? 👉 Ask your favourite AI tool to create a caricature of each team member based on their role and interests.

Make sure you upload a clear and recent photo, then see what it creates and share the results with us! ✔️

10/02/2026

New OROTON models have arrived 🕶️

Please contact your Sunshades representative to view the collection or for further information!

05/02/2026

We’ve noticed a pattern this week 👉 a lot of practices are reaching out about marketing planning for the year ahead!

February rolls around and suddenly the year feels properly underway while marketing is still sitting on the “I’ll get to it” list. If that sounds familiar, you’re not alone.

We’re helping practices lock in realistic marketing plans right now from branding and social media to multi channel campaigns.

If you’re ready to get organised, reach out!

📩 Email us at support@eyebenefit.com.au

03/02/2026

If Thailand has been on your wishlist…this one’s for you.

Our annual HOYA Lens Australia x Eyebenefit conference details are coming soon.

Stay tuned 👀

29/01/2026

Thank you, Vision Care Eye Centre! 💙

Testimonials like this mean everything to our team! We're here to take marketing off your plate so you can focus on what you do best: caring for your patients.

Proud to support you and grateful you're part of our community 🙌

27/01/2026

Titanium Transformed.

The new collection from Silhouette Eyewear, The Refined, redefines what titanium eyewear can be.

👉 Reach out to your local VMD Eyewear rep to learn more!

21/01/2026

Why aren't more people seeing your posts? 🤔

We get asked this all the time. Here's the truth: organic posts (the ones you don't pay to promote) aren't designed to have massive reach.

But don't let that discourage you! 👉 Swipe left to learn why organic content is still essential and how to make it work for your practice.

Already posting but feeling stuck? We can help with that! Reach out to us 📩

13/01/2026

Term 1 is just around the corner 📚👀

If back-to-school marketing isn't on your radar yet, now's the time! A quick reminder to parents that vision issues can impact the classroom could see your appointment book filled up. ✔️

Even one simple post, SMS or email can help parents take action early!

Need support? 📩 Get in touch!

06/01/2026

A new year, a fresh start! ✨

This year is about building on what works: delivering tailored marketing solutions, strengthening industry partnerships and fostering the genuine connections that make our community thrive.

We're also working on some exciting projects behind the scenes that we can't wait to share with you soon! 👀 🤫

Ready to elevate your practice this year? 👉 Reach out — we're here to help!

24/12/2025

Merry Christmas from all of us at Eyebenefit 🎄

Wishing our community a day filled with rest, laughter and time with the people who matter most. Thank you for being part of our journey this year. We’re so grateful for the connections we’ve shared!

Let the celebrations begin 🎉

Address

Waterman Business Centres Suite Level 72, UL40 1341 Dandenong Road
Preston, VIC
3148

Website

http://www.eyebenefit.com.au/

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