01/20/2026
Fun fact: In this video of my neighbour and us, you’ll catch a few moments from one of those backcountry days we just… lived. This is the place I spent every childhood weekend — winter, spring, and fall. (Summers were for camping along the salmon rivers, because priorities.)
You’ll see Alex Jane fast asleep at the end — and instant nostalgia hit. I swear I have actual pictures of this (or maybe just stories my parents and relatives tell about how I was always out like a light for most of the 45-minute trail ride from home to the cabin).
People often ask me how I came to love the outdoors so much, and how I ever dreamed up the idea of an outdoor wellness tourism company (big love to ). The answer is embarrassingly simple: I just combined all my favourite things. It’s literally how I was raised.
While other kids spent their weekends on courts, fields, and ice, I was stacking wood, catching (and releasing) frogs, getting delightfully lost in the woods so I could pull out a compass and find my way again, wading in rivers, trouting (or more accurately, sitting and watching fish jump), canoeing, and “hiking” (though we didn’t slap a name on it back then). My favourite thing? Plopping into the moss and letting my eyes drift up the tall trees until they met the sun.
I was always my dad’s shadow — and because of that, I learned how to build and repair an old cabin out of reclaimed bits and pieces. Mom and dad turned it into the perfect sanctuary where the wood stove crackled and a moose steak simmered on cast iron until midnight — because that’s roughly when it finally got tender enough to chew. Haha funny because it’s true. Fond memories of dad having to wake me up just so I could taste it. Falling back asleep mid chew (oh to be 9 again)
