Mad Barn

Every horse deserves a balanced diet. On the exterior, we may look like a lot of other supplement companies, but let us assure you, we are not.

Like Mad Barn for science-backed nutrition, expert support, and free tools and education to help your horse feel and perform their best. Our primary purpose is not to convince you to buy products, it’s to advance the practice of equine nutrition by:

- Funding research to better understand how nutrition impacts the health of your horse.

- Developing technology and feeding solutions to make it easier to feed your horse what he or she needs.

- Providing education and support to horse owners and the broader equine community. Nutrition is the cornerstone to equine health, well-being and optimal performance. Our nutritionists are always available to answer your questions or help you formulate a balanced feeding program for free. We fund all of our activities through product sales. So if you feed your horse Mad Barn, thank you for helping us achieve our mission.

12/25/2025

Merry Christmas and Happy Holidays from everyone at Mad Barn! 🎄🐴

As the year wraps up, we just want to say how thankful we are for you, our amazing community of horse lovers and dedicated caregivers. We hope your holidays are filled with joy, spending time with family and friends, and of course plenty of quality time with your horse companions (and all the other barn buddies too!). 🐎🐕🐈🐖

From our team to yours, wishing you a season filled with love, laughter, and cozy barn days. Thank you for trusting us to be part of your horse’s journey this year. 🎁✨

🐎❤️

12/23/2025

Mad Barn is proud to support the next generation of equestrian athletes shaping the future of our sport 🇨🇦✨

As a talented Canadian show jumper, Isabella Erlick is already making her mark in the ring. From representing Canada as part of the Young Riders program to delivering consistent, competitive rounds at top national competitions, Isabella’s dedication, focus, and grit are on full display every time she enters the arena.

Supporting driven young athletes like Isabella, who put in the work day in and day out while chasing big goals, is what Mad Barn is all about. Here’s to the future of Canadian equestrian sport, and the riders leading the way 🐴💙

12/23/2025

❄️ When Should You Blanket Your Horse? ❄️

Blanketing isn’t a one-size-fits-all decision. The right choice depends on your horse’s age, health, coat condition, workload, and living environment, as well as how they naturally handle cold stress.

Many healthy horses with a full winter coat and access to shelter can thermoregulate effectively on their own. However, others may require additional support when temperatures drop.

👉 Blanketing is recommended for horses that are:
🔹 Underweight, older, clipped, or experiencing illness
🔹 New to a colder climate
🔹 Exposed to wind, rain, wet snow, or inadequate shelter

✨ Choosing the right blanket matters.
Match blanket weight to the weather, choose waterproof layers in wet conditions, and ensure a proper fit that allows movement without rubbing. Check blankets daily; overheating, shifting, or moisture buildup can create discomfort and skin issues.

Blanketing can be beneficial for some horses, but unnecessary or even counterproductive for others. Understanding your horse’s individual needs is key to keeping them comfortable all winter long. 🐎❤️❄️

Want to learn more? Explore our full guide 👇
🇨🇦 https://madbarn.ca/blanketing-your-horse/
🇺🇸 https://madbarn.com/blanketing-your-horse/

Source: DeBoer ML. et al. Winter blanketing practices: An online survey of North American horse owners. J Equine Vet Sci. 2022.

12/21/2025

🐴 Breed of the Week: Rocky Mountain Horse!

⛰️ The Rocky Mountain horse is an American horse breed known for its distinct four-beat lateral gate, making them smooth and comfortable for long rides.

Originating in the Appalachian Mountains, these hardy horses were once essential for every day life, from working farms and carrying riders over rough terrain.

Today, the Rocky Mountain Horse is admired for its calm nature, stamina, and striking appearance, making it a versatile breed that thrives across many disciplines.

With their alert expression, medium-sized build, and sloping shoulders, these horses combine athleticism with a friendly, willing temperament, making them the ultimate multipurpose breed.

💬 Have you ever seen or ridden a Rocky Mountain Horse?! If so, we'd love to hear about it in the comments!

Rocky Mountain Horse Association

🔗 To learn more, check out our breed profile:
CA: https://madbarn.ca/rocky-mountain-horse-breed-profile/
US: https://madbarn.com/rocky-mountain-horse-breed-profile/

📸 Stunning Steeds Equine Photography

12/20/2025

Get Your Stall Holiday Ready! ❄️🎄

Join us for our Stall Decorating Contest! Snap a photo of your festive stall setup and share it for a chance to win a Mad Barn Prize Pack! 🎁

Here’s what’s up for grabs:
🧡 Omneity Pellets
👕 Mad Barn T-shirt
🧢 Baseball Hat
🧦 Mad Barn Sock

How to enter:
1️⃣ Follow Mad Barn on Facebook
2️⃣ Submit your photo by December 27th, 2025

💥 The winner will be the photo with the MOST LIKES by January 3rd, 2026!

Tag your friends to vote! ❤️✨

🎄

Veuillez vous référer au commentaire pour la traduction en français des règles.

By participating in this contest, all entrants hereby fully release Meta Platforms, Inc. (formerly known as Facebook, Inc.) from any and all liability arising from or related to this contest. Participants acknowledge and agree that this promotion is in no way sponsored, endorsed, administered by, or associated with Meta Platforms, Inc. or any of its subsidiaries or affiliates. Any questions, comments, or complaints regarding the promotion should be directed to Mad Barn Inc.

12/20/2025

Omneity is supporting this young Quarter Horse's health with stronger hooves, and a soft, shiny coat 🤩🐴

"I have been supplementing my young QH with Omneity since we bought her this spring. The vet reassured me I’m doing the right thing as she’s not getting all the nutrients she needs from hay alone. She didn’t get out in the pasture much this summer. Her coat is soft and shiny. Her hoofs are strong and healthy. Her eyes are bright. I’m particularly impressed that the formulas were developed by scientists and they continue to do research. Mad Barn will be my go-to if I need further nutritional support for my equine friend."- Teresa💙

We’re so happy to help fill nutritional gaps to make sure your horse feels their best💪

Interested in adding Omneity to your horse’s diet? Learn more below ⬇️
🇨🇦- https://madbarn.ca/product/omneity/
🇺🇸-https://madbarn.com/product/omneity/

12/19/2025

🩺 The Vet’s Scoop 🐴✨

📣 This week’s highlight: NOCR

“NOCR is my go-to for horses that need extra respiratory support. Whether it’s seasonal allergies, airway inflammation, or the demands of intense training, I’ve found it to be a reliable option that helps horses breathe easier and perform their best.”
-Dr. Fran Rowe, DVM, Veterinary Nutritionist

NOCR is designed to support healthy airway function in horses facing respiratory challenges, whether that’s seasonal sensitivities, inflammation, or environments and workloads that can stress the lungs. It’s a great option for horses that need a little extra help staying comfortable, moving air well, and maintaining performance through changing conditions and heavier work.

Explore NOCR below:
🇨🇦 https://madbarn.ca/product/nocr/
🇺🇸 https://madbarn.com/product/nocr/

12/19/2025

Still trying to decide what gift to give your horsey friends & family this holiday season?

The ultimate holiday gift guide is here to help!🐴🎄

From forage analysis and nutrition support to must-have barn gear and thoughtful extras, we’ve rounded up meaningful gifts that support healthier, happier horses all season long✨

12/18/2025

Upper-lip curling, a raised head and extended neck, and a brief “freeze” after smelling something new are common mannerisms of the flehmen response in horses.👃🐴

Flehmen helps horses draw scent compounds into the vomeronasal (Jacobson’s) organ, allowing them to assess chemical information like pheromones and hormone-related cues.

Stallions often use it when assessing mares in heat, but mares and foals can show flehmen too as part of social recognition and scent-based learning.

It is worth paying attention to this response, if flehmen shows up repeatedly without an obvious scent trigger, it may occasionally coincide with discomfort (including signs associated with colic or oral pain).⚠️

To learn more, explore the full article below:
🇨🇦- https://madbarn.ca/flehmen-response-in-horses/
🇺🇸- https://madbarn.com/flehmen-response-in-horses/

12/18/2025

With the start of the 2026 season right around the corner, now is the perfect time to take a fresh look at your horse’s nutrition. ✨🐴

Dressage rider Denielle Gallagher knows that setting goals for a new season starts with the right foundation. At Mad Barn, we support our high-performance riders with comprehensive diet evaluations and ongoing nutritional support, helping ensure horses are properly fueled for training, competition, and long-term health.

New year, new goals, same commitment to supporting horses at their best.

12/17/2025

💡Tip of the Day!

Use a stopwatch to check your horse's heart rate, anything above the normal 28-44 beats per minute could be a sign of pain.

Other signs of pain in horse's include:
🐴 Restlessness (i.e. pawing or shifting weight)
👂Pinned ears
👃 Flared or tense nostrils
😬 Reluctance to be ridded
🍽️ Reduced appetite
😅 Unusual sweating

To learn more about signs of pain in your horse, check out the link below:
CA:https://madbarn.ca/pain-assessment-for-horses/
US: https://madbarn.com/pain-assessment-for-horses/

12/16/2025

❄️ How to Help Your Horse Stay Warm This Winter ❄️

Horses are incredibly resilient in cold weather, due to natural thermoregulation like winter coat growth, heat produced from fiber digestion, and seeking shelter to reduce wind exposure. But when temperatures drop below their comfort zone, especially for clipped, older, or underweight horses, they may need a little extra support to help manage their body temperatures in the cold.

Being aware of the signs and symptoms associated with cold stress can improve your horse’s comfort during the winter months. As horse owners, monitoring for early changes allows us to step in early and give our horses the appropriate support they need to stay comfortable during the cold winter months.

🐴 Key winter care tips include:
🔹Providing ample forage to fuel internal heat production
🔹 Ensuring consistent access to warm, clean water to support hydration and gut health
🔹 Offering adequate shelter from wind, rain, and snow
🔹 Blanketing when necessary, without interfering with natural temperature regulation

⚠️ Watch closely for signs of cold stress or colic, such as prolonged shivering, lethargy, reduced appetite, or changes in manure and gut sounds.
Understanding your horse’s individual needs like coat length, body condition, age, and weather exposure can help you make confident winter management decisions.

Learn more about caring for horses in cold weather here:
🇨🇦- https://madbarn.ca/caring-for-horses-in-cold-weather/
🇺🇸- https://madbarn.com/caring-for-horses-in-cold-weather/

Address

1465 Strasburg Road
Kitchener, ON
N2R1H2

Telephone

1-833-623-2276

Website

https://madbarn.com/, https://madbarn.ca/

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Our Story

Welcome to Mad Barn, we’re a different sort of company, as you may have noted from the name. On the exterior, we may look like a lot of other ‘supplement’ companies out there, but let us assure you, we are not.

Our primary purpose is not to convince you to buy a product, it’s to deepen our understanding of equine nutrition, physiology and ethological need and then share that information with you.

We aim to improve the well being of you and your horse by providing - ‘Crazy Good Nutrition’ at a fair price. And when you decide to give your horse the very best, you can be confident that we are working away in the background to make it even better!

The horse is an integral part of human history - don’t we owe them the very best?

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