02/01/2026
Understanding Cultural Messages and Developing Healthy Coping
As children and teens, our brains are still developing. This makes young people especially sensitive to messages about identity, appearance, success, and how to cope with stress, discomfort, or boredom. This sensitivity isn’t a weakness—it’s a normal and important part of human development. At the same time, it means that cultural influences can have a strong impact.
Many industries communicate messages about improvement, relief, or escape. For some people, these products or activities are used in healthy, enjoyable ways. For others—especially young people—certain messages can contribute to confusion about self-worth or coping.
For example:
• Diet, beauty, fitness, and wellness messaging may sometimes suggest that bodies need fixing or constant improvement.
• Alcohol and substance marketing may imply that discomfort, anxiety, or stress should be avoided or quickly relieved.
• Gambling messaging may emphasize excitement, hope, or the possibility of quick relief through risk.
Research shows that repeated exposure to these ideas can shape how the brain understands safety, reward, and self-worth. Over time, young people may begin to internalize beliefs such as:
• worth is tied to appearance or performance
• control equals safety
• avoiding feelings brings relief
• risk leads to excitement or hope
• discomfort means something is wrong
Adolescence is a particularly sensitive period because:
• the brain is more responsive to reward and novelty
• impulse control systems are still developing
• identity and self-esteem are forming
• bodies and emotions are changing rapidly
• belonging and acceptance feel deeply important
Social media can intensify these effects. Algorithms are designed to maximize engagement, often promoting content that triggers comparison, excitement, fear, or desire. Images of idealized bodies, rigid routines, glamorous substance use, or big wins tend to get more attention—not necessarily because they reflect well-being, but because they capture interest.
None of this means people should never drink, exercise, use beauty products, or take risks. The concern arises when young people are not also supported in learning how to:
• recognize and tolerate emotions
• understand stress and discomfort
• develop internal coping skills
• build a sense of worth beyond appearance or achievement
What often helps most is not avoidance or control, but awareness and choice.
Healthy development includes learning how to pause, reflect, and ask:
• How does this make me feel—before and after?
• Is this supporting my well-being, or replacing something I need?
• Do I feel pressured, or am I choosing this freely?
Supportive environments help young people build emotional skills, self-understanding, and agency—so they can engage with the world thoughtfully rather than reactively.
If you or your child are struggling with stress, identity, coping, or feeling overwhelmed by these pressures, support is available. You don’t have to navigate it alone.
Reach out to when it feels right for you.
With Love,
Your Graystone Team
Graystone Counselling & Consulting