02/09/2017
Some may be familiar with pharmaceutical representatives that visit doctors on a weekly basis, often sharply dressed, smooth talking individuals who get to see the doctor as soon as they enter the clinic doors.
https://www.visitdoctor.ca/article/pharmaceutical-companies-influence-doctors-canada
It is estimated that pharmaceutical companies spend approximately $20 billion dollars a year on marketing to physicians, while prescription drug sales may reach an estimated $300 billion. Canadian market is one of the promising for pharmaceutical sales.