02/05/2026
If you're setting skincare goals for 2026, let me tell you the one that will actually matter five, ten, fifteen years from now: building collagen.
Everyone talks about hydration, SPF, and actives, and yes, those are important. But collagen? Collagen is the structure of your skin. It's what keeps your skin firm, smooth, resilient, and youthful. And starting in your mid-20s, you lose about 1% of it every year. By the time you hit your 30s and 40s, that loss accelerates, and that's when you start seeing lines, sagging, and texture changes that won't go away with a serum.
Here's the thing: most skincare products can't actually build collagen. They can support what's already there, but they can't create new collagen fibers. That requires professional treatments that stimulate your skin's natural repair process, microneedling, radiofrequency, LED, chemical peels, laser therapy, and more.
The clients who prioritize collagen-building in their 20s and 30s? Their skin at 40, 50, and beyond looks completely different than people who waited.
Prevention is so much easier than correction. Starting now means you're maintaining what you have and building new collagen before you lose too much. It's the smartest investment you can make in your skin.
If you've been wondering what to focus on this year, make it collagen. Not because it's trendy, because it works.