Heartland Mutual Insurance

Heartland Mutual Insurance Heartland Mutual Insurance provides home, farm, commercial, and auto insurance in Ontario and Nova Scotia. Heartland Farm Mutual Inc.

We have provided our clients with excellent service for 150 years. formed in January 2016 from the merger of North Waterloo Farmers Mutual and Oxford Mutual. These two parent companies bring together a combined total of more than 250 years of experience serving rural Ontario’s insurance needs. OXFORD MUTUAL INSURANCE was formed as a result of an amalgamation of two farm mutual insurers in 1973. The roots of these two companies dated back to 1878 and were based in the rural Ontario communities of Oxford, Middlesex, Elgin and Perth Counties. Originally, policies were written focusing exclusively on fire insurance but over the years, the needs of the policyholder/owners changed substantially. Broader and different coverage was requested. Oxford Mutual continued to meet those needs with the assistance of the mutually owned Farm Mutual Reinsurance Plan Inc., and their mutual insurance trade association, Ontario Mutual Insurance Association. In 2015, following an approval vote by their mutual policy holders, Oxford Mutual merged with North Waterloo Farmers Mutual Insurance Company. For more information about the Legacy of Oxford read: “Rooted in the Community”

NORTH WATERLOO FARMERS MUTUAL was established on June 9, 1874 when a number of farmers from the 3 northern townships of Waterloo, Ontario held a public meeting to form an independent farm mutual. The Company issued 200 policies in its first year and eventually expanded its operations into other counties. The philosophy of meeting the needs of the policyholders, understanding exposures and limiting potential for loss through prevention, had proven to be a simple and effective growth strategy. The directors, being farmers themselves, personally applied their knowledge and experience whenever possible. By 2014 North Waterloo Farmers Mutual Insurance Company was one of the largest insurers of farm property in Ontario, offering a variety of innovative insurance products with a continued emphasis on loss prevention. In 2015, following an approval vote by their mutual policy holders, North Waterloo Farmers Mutual Insurance Company merged with Oxford Mutual

FACT CHECK FRIDAY! ℹ️Today we reveal... is Friday the 13th truly unlucky? The answer may surprise you.The answer is FALS...
02/20/2026

FACT CHECK FRIDAY! ℹ️

Today we reveal... is Friday the 13th truly unlucky? The answer may surprise you.

The answer is FALSE. There is mixed data on whether claims incidents increase on Friday the 13th. Research shows some people use more caution, which may offset any increase, but it's actually LESS likely to be a factor in accidents than something like Daylight Savings Time, when the daylight hours are changing and people may be suffering fatigue from the time change.

📆 THIS WEEK'S QUESTION:

We've got another True or False....

It is always a good idea to increase your deductible so you can pay lower premiums. I mean, what's the likelihood you'll actually have a claim anyway, right?

Share your answer 👇 and don't forget to check back for next week's question!

FACT CHECK FRIDAY! ℹ️ Digital Pink Slips were the topic of last week's question. If you answered A) Ontario, Alberta, an...
02/13/2026

FACT CHECK FRIDAY! ℹ️

Digital Pink Slips were the topic of last week's question. If you answered A) Ontario, Alberta, and Nova Scotia, you were correct!

In fact, they are valid in 7 Canadian provinces:

🍁 Ontario
🍁 Alberta
🍁 Quebec
🍁 Nova Scotia
🍁 Newfoundland and Labrador
🍁 New Brunswick
🍁 Prince Edward Island

📆 THIS WEEK'S QUESTION:

Characteristic of its "unlucky" reputation, Friday the 13th routinely results in a higher volume of insurance claim. Is this statement:

A) True
B) False

👇 Share your thoughts below!

HEARTLAND TEAM SPIRIT!! We celebrated Canadian Olympic hockey shutouts by both the Women's and the Men's teams and combi...
02/12/2026

HEARTLAND TEAM SPIRIT!!

We celebrated Canadian Olympic hockey shutouts by both the Women's and the Men's teams and combined it with an early Valentine's Day treat of fancy hot chocolate and cookies.

Team members wore RED and WHITE to cheer on our teams and show our Canadian Pride!

Will you be watching today?Our Heartland team are cheering on the Canadian Women's and Men's hockey teams as they take o...
02/12/2026

Will you be watching today?

Our Heartland team are cheering on the Canadian Women's and Men's hockey teams as they take on Finland and Czechia in the winter Olympics. We 💖 Canada! 🍁

One of the installations at our new Riverbend office is a word mural that captures the essence of Heartland culture.And ...
02/11/2026

One of the installations at our new Riverbend office is a word mural that captures the essence of Heartland culture.

And who better to answer than our current staff?!

SO WE ASKED THEM: what words describe what it's like to be part of the Heartland team?

Here are just some of their answers:

➡️Teamwork 🙌ℹ️

⏩ Integrity ✅🎖️

➡️ Belonging 🌈 ♿

⏩ Positivity ☺️🫰

➡️ Gratitude 🎉👏

⏩ Collaboration ❇️👍

➡️ Resilience 💪🏆

⏩ Welcoming ☺️✔️

➡️ Strategy💡👩‍💻

⏩ Progressive ⚛️🤖

➡️ Community 📌♻️

⏩ Authentic 🟢✨

➡️ Growth 📶🌱

The votes are in - Heartland is a great place to be. But it's our Heartlanders who put the heart in our culture... and who will bring a vibrant life to Riverbend.

We know insurance can be confusing. The Heartland team is dedicated to providing service that gives you clarity about yo...
02/10/2026

We know insurance can be confusing.

The Heartland team is dedicated to providing service that gives you clarity about your policies.

And while we have your attention, go check those washer fluid levels. We want your windshield to be clear too. 😉

02/09/2026

Despite surviving all 402 days of January, we're still in the thick of winter weather and that means navigating rapidly changing driving challenges: black ice, snow squalls causing limited visibility, drifting snow and high winds.

Understandably, auto insurance claims tend to be higher this time of year. 🚗 🚚

Don't be part of the statistic.

Drive for the road conditions and if you can, stay home during stormy weather. ❄️

FACT CHECK FRIDAY! ℹ️ Last week we asked: How often should you have check-ins when your home is unoccupied for extended ...
02/06/2026

FACT CHECK FRIDAY! ℹ️

Last week we asked: How often should you have check-ins when your home is unoccupied for extended periods of time, to maintain full insurance coverage?

✅ Correct Answer: E) Every 2-3 days, or every 24 hours in winter when the risk is higher of frozen/burst pipes.

📆 THIS WEEK'S QUESTION:

Digital Pink Slips (e-slips or Electronic Proof of Auto Insurance) are legal and valid in which of the following:

(choose the MOST correct answer)

A) Ontario, Alberta, and Nova Scotia
B) Only the Maritime provinces
C) Manitoba, Ontario, and Alberta
D) All provinces except Quebec

👇 Play along and comment your answer below. Share this post to keep your connections in the know!

The excitement is building! And so is our new office! 🚧 👷 🛠️ 👷‍♂️ 🔨 🦺 📐 🚧 👷 🛠️ 👷‍♂️ 🔨 🦺 Riverbend is now well under cons...
02/05/2026

The excitement is building! And so is our new office!

🚧 👷 🛠️ 👷‍♂️ 🔨 🦺 📐 🚧 👷 🛠️ 👷‍♂️ 🔨 🦺

Riverbend is now well under construction and we are working on all the preparations for a big office move.

Some of our team visited yesterday to see the progress. One was shocked to see the difference since he last visited prior to demolition. It's already so much better than he even imagined!

Fact Check Friday! ✅ Last week we asked you... In which situation(s) are Carbon Monoxide Alarms required on all levels o...
01/30/2026

Fact Check Friday! ✅

Last week we asked you... In which situation(s) are Carbon Monoxide Alarms required on all levels of a home. The correct answer was D) Any of the above (fireplace, attached garage, and/or any fuel-burning appliance). As of January 2026, there are new requirements for where and when CO Alarms are required.

THIS WEEK'S QUESTION:

When your home is unoccupied for extended periods of time (hopefully you're on vacation somewhere sunny and warm!), how often should you have someone check your dwelling for issues, to ensure you maintain full coverage for any damage claims that arise?

A) Once a week
B) Every day (24hrs)
C) Every 2-3 days (48-72hrs)
D) Twice daily
E) Every 2-3 days or every 24hrs during winter, when risk of frozen pipes is higher

Drop your answers below 👇 and don't forget to follow us for the correct answer and more questions!

Address

100 Erb Street, East
Waterloo, ON
N2J1L9

Opening Hours

Monday 8:30am - 4:30pm
Tuesday 8:30am - 4:30pm
Wednesday 8:30am - 4:30pm
Thursday 8:30am - 4:30pm
Friday 8:30am - 4:30pm

Telephone

+18002658813

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