21/12/2025
New survey data show that many adults still fall short of basic oral care recommendations. While 51% of U.S. adults brush their teeth twice a day as advised by dentists, about 30% brush only once daily. Around 10% say they brush three or more times a day.
When it comes to oral care products, mouthwash and dental floss are the most commonly used. Nearly six in ten adults use mouthwash, and just over half floss regularly. In contrast, tools like water flossers, interdental brushes, and whitening strips are used by far fewer people.
The survey also found differences by gender and habits. Women are more likely to floss, while men use toothpicks more often. Most adults prefer manual toothbrushes, and when choosing toothpaste, cavity protection and whitening are the top priorities.
🧠 Source: YouGov Profiles article on U.S. adult oral care habits — “How often do Americans brush? A look at oral care habits” (2025)