20/04/2026
When leaders open a book, they open a nation’s future.
From classrooms to communities, imagine the power of Barack Obama reading alongside New York City leadership—showing that reading is not just a school activity, but a national priority.
🇪🇹 Introducing D.E.A.R. Ethiopia — Drop Everything And Read Ethiopia
A movement where our leaders—government officials, city mayors, educators, and community voices—sit with children, read with them, and lead by example.
Because when children see their leaders reading,
they begin to believe that reading matters.
Because when a nation pauses to read,
it begins to rise together.
📖 Let our leaders lead the reading.
📚 Let our children follow the example.
D.E.A.R. Ethiopia with ESB
Community Pride Starts with Children 🇪🇹