31/03/2026
The Alzheimer's Help and Hope strategy is a new and key strategy for the society.
We know the steps it will take to create a future where dementia no longer devastates lives. And we're leading the way, taking those crucial steps with people from all the spheres of life dementia touches.
Dementia is the UK's biggest killer
Dementia affects us all, and it devastates lives. Its cruelty overwhelms those living with it. Its scale overwhelms the NHS, social care and the economy. Its complexity poses overwhelming challenges in how we research, diagnose and treat it.
It will take a society to beat dementia
We can only achieve our mission by working together with all those who are affected by dementia. Because it will take a society to beat it.
We understand all aspects of the condition, so we are uniquely placed to give support to those who need it, campaign to improve experiences, and to fund ground-breaking research.
Four priorities to 2030
Our Help and Hope strategy is about getting in early to address the effects of dementia, preventing crisis, preventing people becoming overwhelmed, and preventing lives being devastated.
1. Increasing accurate and easier diagnosis
We need to ensure more people have access to an earlier, easier, faster and more accurate diagnosis. This will improve experiences along with access to support, treatment and research opportunities.
2. Support and treatment to prevent crisis
To ensure everyone diagnosed with dementia, or more widely affected by a dementia diagnosis, regardless of health inequalities, gets appropriate support to prevent crises and plan ahead.
3. Make dementia a priority
To drive change in the wider health and social care system, for research, for the general public and for our supporters.
4. Effective organisation
To ensure we are efficient, effective and transparent in the way that we work, trusted by our stakeholders and representative of the communities we serve. We are experts in dementia and informed by the lived experience of people affected by it.