The Infinite Project - Stephen Gauld

The Infinite Project - Stephen Gauld The Infinite Project

Helping people in their 30s and 40s look and feel better than they did in their 20s.

“𝐈 𝐭𝐡𝐨𝐮𝐠𝐡𝐭 𝐈 𝐰𝐚𝐬𝐧’𝐭 𝐟𝐢𝐭 𝐞𝐧𝐨𝐮𝐠𝐡 𝐭𝐨 𝐣𝐨𝐢𝐧 𝐈𝐧𝐟𝐢𝐧𝐢𝐭𝐞” ⁣⁣I had a client say that to me a few months ago before they joined. ⁣⁣...
28/04/2026

“𝐈 𝐭𝐡𝐨𝐮𝐠𝐡𝐭 𝐈 𝐰𝐚𝐬𝐧’𝐭 𝐟𝐢𝐭 𝐞𝐧𝐨𝐮𝐠𝐡 𝐭𝐨 𝐣𝐨𝐢𝐧 𝐈𝐧𝐟𝐢𝐧𝐢𝐭𝐞” ⁣

I had a client say that to me a few months ago before they joined. ⁣

They had been watching this page for a while ⁣

Seen the transformations, race finishes, hyrox’s…people doing things they never though was possible. ⁣

And quietly talked themselevs out of it >> “that’s not me” ⁣

Kind of assumed it was for people who were already fit…maybe they were just naturally like that? ⁣

If only! >>> Every single person you’ve seen on this page…⁣

Started exactly where you are now. ⁣

Everyone was once a beginner. We all started somewhere. ⁣

Fiona swore she’d never run or do a Hyrox…then she completed one this year. ⁣

Jordan joined to get a bit leaner and went onto completing ultra marathons & Hyrox’s. ⁣

Daz could barely run a 5km and now he’s an ultra runner. ⁣

Sean was a busy Dad running his own business, now he’s 4 stone lighter. ⁣

John couldn’t run one mile before, now he’s running Marathons & is 30kg lighter. ⁣

None of them arrived ready. ⁣

Every single one of them started at the beginning & most importantly…were willing to change. ⁣

That’s the only thing that seperates people who get results from the people who are still sitting watching from the sidelines. ⁣

The 6 week program isn’t for people who’ve already completed the goal. ⁣

It’s built for those who are ready to stop waiting and finally take action. ⁣

If that’s you…⁣

𝐌𝐞𝐬𝐬𝐚𝐠𝐞 𝐦𝐞 𝐒𝐔𝐌𝐌𝐄𝐑 𝐚𝐧𝐝 𝐈’𝐥𝐥 𝐬𝐞𝐧𝐝 𝐲𝐨𝐮 𝐚𝐥𝐥 𝐭𝐡𝐞 𝐝𝐞𝐭𝐚𝐢𝐥𝐬. ⁣

Stephen

𝟔 𝗪𝐞𝐞𝐤 𝐏𝐫𝐨𝐠𝐫𝐚𝐦: 𝟏𝟓 𝐒𝐩𝐚𝐜𝐞𝐬 𝐀𝐯𝐚𝐢𝐥𝐚𝐛𝐥𝐞⁣⁣Infinite 6. ⁣⁣What is it? ⁣⁣It’s a 6 week program focused on helping kickstart your...
27/04/2026

𝟔 𝗪𝐞𝐞𝐤 𝐏𝐫𝐨𝐠𝐫𝐚𝐦: 𝟏𝟓 𝐒𝐩𝐚𝐜𝐞𝐬 𝐀𝐯𝐚𝐢𝐥𝐚𝐛𝐥𝐞⁣

Infinite 6. ⁣

What is it? ⁣

It’s a 6 week program focused on helping kickstart your fat loss & fitness going into the Summer. ⁣

How it works 👇⁣

→ Personalised training and nutrition plan⁣
→ Your own goal or event to work towards⁣
→ Weekly support & accountability via whatsapp ⁣
→ Access to the Infinte HQ, a private gym (weekly team workouts & runs) ⁣

My goal is to remove the guesswork by giving you the plan, support & accountability needed to get results fast! ⁣

Here's who it's built for…⁣

You've been meaning to do something about your health and fitness for a while now.⁣

Maybe you've tried before and it hasn't stuck.⁣

Maybe you've just never had a proper plan or anyone keeping you accountable.⁣

Maybe you just want a starting point, something structured with a clear end date that doesn't feel overwhelming.⁣

That's exactly what this is.⁣

By the end of 6 weeks, you'll be noticeably leaner, measurably fitter, and standing on a start line of something you're proud of.⁣

First results show up around week 2-3. By week 6, people around you will start to notice.⁣

Guarantee: follow the plan and don't see results — I coach you for free until you do.⁣

I only run this program 1-2x per year. ⁣

If you've been waiting for the right time, this is it.⁣

Message me 𝐈𝐍𝐓𝐄𝐑𝐄𝐒𝐓𝐄𝐃 to find out more & I’ll send you all the details👊⁣

If I'm being honest…I wasn't waiting for the right time.I was just scared of failing. For years I had every excuse going...
26/04/2026

If I'm being honest…I wasn't waiting for the right time.

I was just scared of failing.

For years I had every excuse going.

Work's too busy. Kids are at a tricky age. It's nearly the holidays, I'll wait until after. I've got too many events coming up. I'll start when things calm down.

I said all of those at some point over the last 15 years.

And the mad thing?

Life never calmed down.

There was always something else that popped up.

Waiting for this perfect time where the bloody stars align… it's an absolute fantasy.

Once I actually admitted the real reason…that I was scared of committing in case I failed again.

Things started to shift.

Something else changed my thinking too.

I started working with clients who were way busier than me.

Some had unbelievable amounts of stress, crazy work hours, young kids, everything going on at once.

But they never used it as an excuse.

They just got on with it.

And that was hard to ignore.

Because if they could make progress in the middle of all of that…I had no excuse.

Here's the truth >> there is no perfect time.

You've no idea what's round the corner. All you have is right now.

If you can get in shape when life is busy and hectic, you'll stay in shape.

If you need perfect conditions to make progress… bloody good luck. 🤣

You don't need life to calm down.

You just need a plan that works when it's busy. 👊

Some weeks I feel like I’ve got no chance…other weeks feel like it’s in the bag. So at the moment I’m training for the M...
25/04/2026

Some weeks I feel like I’ve got no chance…other weeks feel like it’s in the bag.

So at the moment I’m training for the Morayway Coastal 50.

I’ve done 65 miles before so this race is a wee bit shorter at 47 miles.

The goal: run it at sub 8:30/mi pace.

Aiming to do it in around 7 hours.

This race has been my reason why for everything the last 5 months…every run, every strength session, every good week of nutrition.

This Ultra prep has felt a little different compared to previous Ultra’s.

I think before, the distances used to really terrify me.

I’d see a 20 mile training run coming up and think oh s**t how am I meant to do that.

Where now, that doesn’t feel like too bad of a run.

It totally messes with your sense of distance which is really weird.

I remember my first 4 mile run and thinking holy s**t this is so far!

The last few months have been a bit up and down.

Moving home, illness, injuries…have all meant that training at times has felt like a roller coaster.

One week i’m questioning myself feeling like I’ve got no chance.

The next I’m feeling like the goal is in the bag ffs lol.

Will have to see what happens on the day.

Could turn up and it just doesn’t happen, or I could feel amazing and everything comes together.

Can’t control that, can only control what I do until then.

2 weeks tomorrow, race day.

Let’s see what this is all worth.

6 Week Program: 10 Spaces → Message 𝐒𝐔𝐌𝐌𝐄𝐑 to find out more⁣⁣Every transformation you'll see in this post belongs to a l...
24/04/2026

6 Week Program: 10 Spaces → Message 𝐒𝐔𝐌𝐌𝐄𝐑 to find out more⁣

Every transformation you'll see in this post belongs to a local person who came with one common theme…⁣

They wanted to change.⁣

They had decided that enough was enough.⁣

They knew deep down that they could be way better.⁣

Some of them dropped as much as 40lbs.⁣

Some built up the fitness & strength to take on their first fitness challenge.⁣

Some have gone on to do incredible things like bloody Ultra Marathons.⁣

One thing they all have in common…⁣

They've built a new lifestyle.⁣

This wasn't a quick fix that 6 months later they end up back at square one again.⁣

They made what they did to achieve these results, the new normal.⁣

How did we do that?⁣

👉 Built a plan around their lifestyle & commitments ⁣
👉 Removed the guesswork around Nutrition & Training so they knew exactly what to do ⁣
👉 Clear short & long term goals with a deadline ⁣
👉 Accountability that keeps them on track ⁣
👉 Part of a community so they never feel like they're doing it alone⁣

If you're ready to change the way you look, feel & perform this summer…⁣

We have 10 spaces available for our 6 week program starting in May.⁣

Message 𝐒𝐔𝐌𝐌𝐄𝐑 and I'll show you exactly how we make that happen 💪

When most people start with me, their goal is usually simple…⁣⁣Lose a bit of body fat and get lean, get fitter, fit back...
23/04/2026

When most people start with me, their goal is usually simple…⁣

Lose a bit of body fat and get lean, get fitter, fit back into old clothes & feel better. ⁣

That’s it…no massive huge ambitions or events. ⁣

No goals that scare the crap out of them. ⁣

And honestly…that’s completely fine. ⁣

Because here’s what I’ve learned from 12 years of coaching…⁣

Nobody starts with huge self belief. ⁣

Nobody walks through the door thinking they are capable of something extraordinary. ⁣

That’s not how it works. ⁣

Self belief doesn’t come before you start…it’s built through the doing. ⁣

Every small win along the way adds a layer. ⁣

Every goal you tick off raises the ceiling to what you feel could be possible. ⁣

And slowly, without really noticing it…⁣

The person who just wanted to lose a bit of weight becomes someone completely different. ⁣

Take John Cook for example…⁣

Last summer he had one goal >> lose some weight and feel better again. ⁣

Couldn’t run a mile as his knees were bu**ered. Wasn’t a runner & didn’t even want to be one. ⁣

Fast forward to today…⁣

He’s 30kg lighter. Running 5km in under 20mins and has the Edinburgh Marathon coming up this year. ⁣

If I’d have set the goal to run a Marathon at the start…he’d have told me to bu**er off. ⁣

But that’s the thing I see again and again…⁣

People who came in just wanting to drop a stone…ending up crossing finish lines they never thought were for them.⁣

Signing up to HYROX. Running ultras. Doing things their former self would have laughed at.⁣

Not because they're special or naturally gifted.⁣

Because they started somewhere, stacked the wins and kept finding out what they were capable of.⁣

You genuinely have no idea what's possible for you yet.⁣

The only way to find out is to start. 👊

𝐓𝐡𝐞 𝐛𝐨𝐫𝐢𝐧𝐠 𝐡𝐚𝐛𝐢𝐭 𝐭𝐡𝐚𝐭 𝐚𝐜𝐭𝐮𝐚𝐥𝐥𝐲 𝐬𝐩𝐞𝐞𝐝𝐬 𝐮𝐩 𝐟𝐚𝐭 𝐥𝐨𝐬𝐬…⁣⁣Actually planning my food for the day. ⁣⁣For years my approach was j...
21/04/2026

𝐓𝐡𝐞 𝐛𝐨𝐫𝐢𝐧𝐠 𝐡𝐚𝐛𝐢𝐭 𝐭𝐡𝐚𝐭 𝐚𝐜𝐭𝐮𝐚𝐥𝐥𝐲 𝐬𝐩𝐞𝐞𝐝𝐬 𝐮𝐩 𝐟𝐚𝐭 𝐥𝐨𝐬𝐬…⁣

Actually planning my food for the day. ⁣

For years my approach was just…reactive. ⁣

Have whatever I fancied in the moment. Whatever was most conveneinent. ⁣

Or in the bloody fridge. ⁣

Which meant by the time the evening came round…I’d either massively overeaten or was starving and making terrible decisions! ⁣

Sound familiar? ⁣

The biggest change came when I started pre planning my meals for the day ahead. ⁣

I’d open MyFitnessPal >> pre input what I plan to have the following day. ⁣

That way I’m not leaving it to chance or a reactive decision in the moment. ⁣

It allows me to stay in control with my nutrition and most importantly…see progress! ⁣

Here’s what pre planning your meals actually does…⁣

𝟏: 𝐑𝐞𝐦𝐨𝐯𝐞𝐬 𝐝𝐚𝐢𝐥𝐲 𝐝𝐞𝐜𝐢𝐬𝐢𝐨𝐧 𝐟𝐚𝐭𝐢𝐠𝐮𝐞 ⁣

You’re not figuring out what to eat each meal when you are already hungry. ⁣

Or ‘trying to be good’ at every meal >> relying on will power. ⁣

𝟐: 𝐊𝐞𝐞𝐩𝐬 𝐲𝐨𝐮 𝐢𝐧 𝐚 𝐝𝐞𝐟𝐢𝐜𝐢𝐭 𝐰𝐢𝐭𝐡𝐨𝐮𝐭 𝐟𝐞𝐞𝐥𝐢𝐧𝐠 𝐥𝐢𝐤𝐞 𝐲𝐨𝐮 𝐚𝐫𝐞 𝐨𝐧 𝐚 ‘𝐝𝐢𝐞𝐭’ ⁣

When you can see your day mapped out with good quality food…you’ll find you get to eat quite a lot!⁣

𝟑: 𝐌𝐚𝐤𝐞𝐬 𝐭𝐡𝐞 𝐰𝐞𝐞𝐤𝐞𝐧𝐝𝐬 𝐥𝐞𝐬𝐬 𝐝𝐚𝐦𝐚𝐠𝐢𝐧𝐠⁣

Pre planning around busy weekends can help you still make progress even though you have a lot on. ⁣

Pre input Saturday's meal out the night before. You'll be surprised how easy it is to make it work⁣

I use this with pretty much every client. ⁣

Not because it’s a crazy exicting strategy but because it works. ⁣

Give it a go this week…actually plan tomorrow’s food intake before you go to sleep. ⁣

One week of doing that consistently and you’ll feel the difference.

𝟖𝐤𝐠 𝐥𝐢𝐠𝐡𝐭𝐞𝐫, 𝟓𝐤𝐦, 𝟏𝟎𝐤𝐦 & 𝐇𝐚𝐥𝐟 𝐌𝐚𝐫𝐚𝐭𝐡𝐨𝐧 𝐏𝐁’𝐬!!⁣Meet Ian, he has been flying since he joined Infinite. ⁣⁣Since the end of ...
20/04/2026

𝟖𝐤𝐠 𝐥𝐢𝐠𝐡𝐭𝐞𝐫, 𝟓𝐤𝐦, 𝟏𝟎𝐤𝐦 & 𝐇𝐚𝐥𝐟 𝐌𝐚𝐫𝐚𝐭𝐡𝐨𝐧 𝐏𝐁’𝐬!!

Meet Ian, he has been flying since he joined Infinite. ⁣

Since the end of last year he has; ⁣

✅ lost 8kg of body fat⁣
✅ Smashed in 5km, 10km @ Half Marathon PB’s⁣
✅ Completed the 21 mile Brewdog Run back in December ⁣
✅ Taken over a minute per mile of his running pace ⁣
✅ And he’s barely missed a session yet⁣

He’s got Edinburgh Marathon coming up soon, which I’m very confident he will do well at! ⁣

He’s done all the hard work. ⁣

Turned up week after week and got it done. ⁣

Getting long runs done in the pi***ng rain. ⁣

Runs in when he’s been in bloody Tokyo with work! ⁣

It doesn’t matter what the week looks like, Ian gets it done. ⁣

That’s probably the biggest thing I’ve seen change in him…⁣

His mindset. He’s gained a lot of self belief in his fitness abilities this year so far. ⁣

Honestly, I wouldn’t be surprised to see him smashing in some even bigger goals after the Marathon. ⁣

He’s got that in his locker if he wants to keep searching for what’s possible. ⁣

What a legend! Roll on the Marathon! ⁣

Keep up the good work Ian 👏⁣

Got a race or event coming and want to show up leaner and fitter for it? ⁣

Message me 𝐒𝐔𝐌𝐌𝐄𝐑 and let's see If I can help 💪

I had one of those training weeks last week where nothing felt good. Long run felt heavy from the first mile.Legs were d...
19/04/2026

I had one of those training weeks last week where nothing felt good.

Long run felt heavy from the first mile.

Legs were dead. Pace was off. Heart rate was much higher.

Bloody Garmin telling me I’m detraining or unproductive ffs.

But, I finished it but it did not feel good at all.

And for a second I had that thought…maybe I've taken on too much here.

50 miles is a long way, the training is no joke.

But here's the thing I keep coming back to…

The goal doesn't make the hard days easier.

It just makes them worth it.

Every hard session is a deposit. You don't always feel it in the moment but it's going in.

And that's kind of the whole point.

Anyone can train when they feel good and motivation is high.

The real work is showing up when it's not.

Whether you're training for a 5k, trying to lose a stone, or just trying to be consistent for the first time in years…

The hard days are part of it.

They're not a sign it's not working.

They're literally how it works.

Keep bloody going.

Right, on Monday I’m 100% on it… I said this basically every week for about two years. Something would come up. A meal o...
18/04/2026

Right, on Monday I’m 100% on it…

I said this basically every week for about two years.

Something would come up.

A meal out, a stressful day at work or a weekend that got a bit out of hand.

And instead of just cracking on the next day…

I'd declare Monday as the reset point.

Which meant I could enjoy the rest of the week guilt free.

Until Monday came.

And then something else would happen.

And the cycle just kept going.

I was never not starting. I was just always starting later.

At some point I heard something that actually stuck with me.

"The voice that tells you to wait until Monday is the same voice that'll tell you to wait until next Monday."

It's never going to feel like the right time. That feeling doesn't come before you start.

It comes a couple of weeks in, once you've got some momentum and a result to point at.

The people I see get the best results aren't always the most motivated.

They're just the ones who stopped waiting for the feeling and started anyway.

Whatever version of "I'll start Monday" you've been telling yourself lately…

What would happen if you just started today instead?

This is what happens when you just keep showing up. 📈Meet James.3 Hyrox Doubles completed.1:14 → 1:08 → 1:02Every single...
17/04/2026

This is what happens when you just keep showing up. 📈

Meet James.

3 Hyrox Doubles completed.

1:14 → 1:08 → 1:02

Every single time he’s lined up on that start line, he’s been a better version of James from the previous races.

But here’s the thing most people miss when they see those numbers…

That progression didn’t just happen because he trained harder.

It happened because he got leaner. He got more serious. He stopped leaving things to chance.

He went through a proper fat loss phase. He got rid of body fat that wasn’t helping his performance.

And the results? They compound over time.

Every decent training block builds on the last. Every race gives him data, experience, and another reason to go again.

He’s also been part of our ultra relay team two years running now, going on three this year.

Last year he absolutely smashed one of the toughest legs on the course…15 miles over brutal hill terrain…in the bloody dark with about 25 sheep gates to go through 😂

No complaints, he just got it done.

That’s the thing about people like James.

They don’t need everything to be perfect before they commit.

They just stack the wins, month after month and race after race.

Over time, that compounds into something that looks like a completely different person to who they were 12 months ago.

Leaner. Fitter. More capable than they ever thought possible.

When you get really good at showing up week after week…who knows where you could end up.

One huge mistake I used to make once I hit my goals…I’d have nothing to replace them with. I’d work hard, hit the goal, ...
15/04/2026

One huge mistake I used to make once I hit my goals…

I’d have nothing to replace them with.

I’d work hard, hit the goal, feel amazing for about two weeks…

Then quietly, without even noticing, start drifting.

Skipping sessions here and there. Food getting a bit looser.

Motivation slowly starting to disappear.

Six months later I’d be looking in the mirror thinking what the hell happened.

Back at square one and needing another bloody fat loss phase again.

I used to think I just had no discipline.

But that wasn’t it.

The goal was keeping me going. Once it was gone, so was the direction.

We’re not wired to just “maintain.”

We need something to work towards…something on the horizon that matters.

Since I’ve always had a race, an event, or a challenge booked in…I’ve never had that problem again.

There’s always a reason to show up. Even on the days you really don’t feel like it.

Right now I’m in the middle of training for a 50 mile ultra.

I’ve got a big focus in front of me, a reason to train, a reason to eat well…

Because I’ve got something to actually aim at.

I’m not saying you need a bloody ultra to work towards…

But you need something! A goal that excites, focuses & challenges you.

Without one, why would you be motivated to stay on track?

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