Birmingham Optical - The Optical Company

Birmingham Optical - The Optical Company With 60 years of experience, Birmingham Optical are positioned as a key supplier in the optical indu

We’re thrilled to announce that Birmingham Optical is a Platinum Partner for the OSI Dry Eye Masterclass & Symposium 202...
02/04/2026

We’re thrilled to announce that Birmingham Optical is a Platinum Partner for the OSI Dry Eye Masterclass & Symposium 2026!

Dry eye disease continues to rise, and the need for advanced clinical education, hands‑on training, and shared expertise has never been greater. That’s why we’re incredibly proud to support this flagship event—bringing together world‑leading clinicians, cutting‑edge innovation, and a community committed to elevating patient care.

As Platinum Partners, we’re excited to:
✅Champion innovation in dry eye diagnostics & management
✅Support forward‑thinking education for eye‑care professionals
✅Showcase technologies that are shaping the future of clinical practice
✅Connect with passionate leaders and practitioners across the UK

This event is set to be one of the most impactful gatherings in the dry eye calendar—and we can’t wait to be part of it.

Here’s to driving excellence, empowering clinicians, and improving patient outcomes together.

🚀Experience Unrivalled Support with Birmingham Optical – Your Trusted Optical PartnerAt Birmingham Optical, we’ve been d...
02/04/2026

🚀Experience Unrivalled Support with Birmingham Optical – Your Trusted Optical Partner

At Birmingham Optical, we’ve been dedicated to helping optical professionals succeed for over 250 years. Our legacy is built on expert knowledge, innovation, and a relentless commitment to customer satisfaction. Whether you're setting up a new practice or looking to elevate your current one, we’re always by your side.

Here’s how we make a real difference:

🌍Five Regional Hubs
Strategically located across the UK, our hubs allow us to deliver fast, localised support—ensuring that wherever you are, expert help is never far away.

🚛Our Fleet of Vehicles
Time is crucial in your industry. That’s why our delivery fleet is constantly on the move, bringing you the products and support you need, right when you need them.

👨‍🔧25 Expert Engineers
Our in-house engineering team are specialists in the latest optical technologies. From installations and maintenance to emergency repairs, they’re dedicated to keeping your practice running at peak performance.

🔧Comprehensive Service & Support
From industry-leading instruments to bespoke maintenance packages, our all-in-one service approach means you can focus on what matters most—delivering outstanding care to your patients.

At Birmingham Optical, we don’t just deliver products—we deliver peace of mind.

📧Get in touch today: sales@birminghamoptical.co.uk
📞Or call us on: 0808 123 2020

Another fantastic Specsavers Mini PAC event — this time in Manchester!Birmingham Optical was delighted to support the ev...
01/04/2026

Another fantastic Specsavers Mini PAC event — this time in Manchester!

Birmingham Optical was delighted to support the event, with Catherine, Conor, and Paul on hand representing the team and showcasing a strong range of NIDEK solutions, including the latest NIDEK Fully Assisted Refraction System.

Great conversations, brilliant engagement, and a real buzz throughout the venue.

Can’t wait for the next one!

We’re excited to showcase the NIDEK MSE-1, the latest in precision edging technology, exclusively available from Birming...
31/03/2026

We’re excited to showcase the NIDEK MSE-1, the latest in precision edging technology, exclusively available from Birmingham Optical, now with a 3-year warranty.​

Designed with efficiency and reliability in mind, the MSE-1 is perfect for modern optical labs looking to streamline their workflow without compromising quality.​

Want to find out more about the NIDEK MSE-1? Contact the Birmingham Optical team today for more information!

📩sales@birminghamoptical.co.uk
📞0808 123 2020

Birmingham Optical is Contactable 7 Days a Week!We understand the importance of flexibility and convenience for our cust...
30/03/2026

Birmingham Optical is Contactable 7 Days a Week!

We understand the importance of flexibility and convenience for our customers. That's why we have you covered 7 days a week!

🕒Opening Hours:

Monday to Friday: 09:00 - 17:00 and now here to help with your enquiries and orders on our phones Saturday & Sunday: 10:00 - 15:00

📞For all enquiries, call us on 0808 123 2020 or email sales@birminghamoptical.co.uk

☘️Your Local Irish Engineering Team!Proudly based in Ireland and covering both Ireland and Northern Ireland, our expert ...
27/03/2026

☘️Your Local Irish Engineering Team!

Proudly based in Ireland and covering both Ireland and Northern Ireland, our expert engineers are here to support your business with:

🔧 Servicing
🚚 Relocations
🛠️ Installations
⚡ Breakdowns
🔧 PAT Testing
…and much more!

With local knowledge and fast response times, we’re committed to keeping your operations running smoothly.

📍Local team.💡National coverage.🔩Unmatched expertise.

Great energy at the Specsavers Mini PAC event in Exeter yesterday!We were proud to support the day, with Naqeeb represen...
25/03/2026

Great energy at the Specsavers Mini PAC event in Exeter yesterday!

We were proud to support the day, with Naqeeb representing Birmingham Optical and showcasing an exciting line‑up of NIDEK technology — including the highly anticipated NIDEK Fully Assisted Refraction System.

Amazing conversations, brilliant engagement, and a fantastic opportunity to connect with the Specsavers community.

Already looking forward to the next event!

We’re incredibly proud to share that today, members of our leadership team attended Elevate: An International Women’s Da...
25/03/2026

We’re incredibly proud to share that today, members of our leadership team attended Elevate: An International Women’s Day Experience in Optics.

Hosted by the Optical Women’s Association, this inspiring event brought together professionals from across the industry to strengthen leadership, build confidence and create meaningful connections through powerful conversations and mentoring moments.

From thought-provoking discussions on leadership and resilience to invaluable networking opportunities, it was a fantastic day of learning, collaboration and celebrating the impact of women in optics.

A huge thank you to Hoya for hosting us, the organisers and everyone involved in making this such an empowering experience. We’re excited to bring these insights back and continue driving positive change within our industry!

Discover the NEW NIDEK ME-1 Edger—now with a 3-year warrantyBuilt on NIDEK’s trusted engineering expertise, the ME-1 off...
25/03/2026

Discover the NEW NIDEK ME-1 Edger—now with a 3-year warranty

Built on NIDEK’s trusted engineering expertise, the ME-1 offers a reliable, space-efficient edging solution designed to meet the demands of today’s optical professionals—without compromising on precision or quality.​

Get in touch with the Birmingham Optical team for more information!

📩sales@birminghamoptical.co.uk
📞0808 123 2020

We were delighted to support the Optometry Ireland Spring Study Day this Sunday at the Radisson Blu, Limerick.The event ...
24/03/2026

We were delighted to support the Optometry Ireland Spring Study Day this Sunday at the Radisson Blu, Limerick.

The event brought together professionals from across the sector for a valuable day of education, collaboration, and industry engagement.

Thank you to everyone who took the time to connect with Oliver and Martin from the Birmingham Optical team. It was a pleasure to discuss how we can support your practices and to showcase our latest products and services.

We look forward to continuing these conversations and supporting the optometry community.

Simona joins Birmingham Optical as Marketing Director after delivering successful customer and patient outcomes in vario...
20/03/2026

Simona joins Birmingham Optical as Marketing Director after delivering successful customer and patient outcomes in various high-profile companies, including several in the eyecare industry, having worked at CooperVision, Johnson & Johnson Vision Care and more recently at Hoya.

Commenting on her appointment, Simona said: “I am passionate about creating deep customer and stakeholders’ partnerships to bring to life innovative solutions and services that drive real value for our customers and their patients.

Birmingham Optical currently has a strong portfolio of equipment and services to successfully support partners and customers in achieving their outcomes, and I look forward to continuing to enhance our offer and partnerships.”

🔬Your Testing Room Is More Than Just a RoomIn today’s optical practice, the clinical space does more than diagnose — it ...
14/03/2026

🔬Your Testing Room Is More Than Just a Room

In today’s optical practice, the clinical space does more than diagnose — it tells your story.

✨Is your OCT hidden away in a corner?
🧩Could your testing room double as a contact lens area or myopia clinic?
👁️Are patients seeing the value of your diagnostic expertise?

The right layout enhances workflow, showcases your technology, and builds patient trust. It’s not just about what you use — it’s about how you present it.

Let’s bring the ‘back room’ into the spotlight.

Contact our expert team to discuss how we can help you get the most out of your space.

Call on 0808 123 2020, email sales@birminghamoptical.co.uk or visit our website—we’re ready to connect and support your eye care needs.

🌐https://www.birminghamoptical.co.uk/

Birmingham Optical, Connecting Your Vision

Address

Gravelly Industrial Park, Unit 4
Birmingham
B248HZ

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

Telephone

+448081232020

Website

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Our Heritage

With 60 years of experience, Birmingham Optical are positioned as a key supplier in the optical industry. We provide equipment, services and expertise, offering a market leading portfolio at all price points along with unrivalled levels of service.

Our People

The main board have over 100 years of experience in the optical industry. The support and training team includes qualified optometrists, medical photographers, ophthalmologists, dispensing opticians, contact lens fitters and SMC (Tech) qualified technicians enabling us to support your varying business needs at clinical, associate and technician level.