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Monday 9am - 5:30pm Tuesday 9am - 5:30pm Wednesday 9am - 5:30pm Thursday 9am - 5:30pm Friday 9am - 5:30pm

Switch

We are a creative agency with real staying power, bringing brands to life for over 40 years.

09/04/2026

Continuing our Brief to Brilliant series as we move from delivery into performance…

Once campaigns are live, the focus shifts from ex*****on to evaluation.

This is where data takes the lead. We track performance across every channel, measure against the objectives set at the start, and identify what’s working, and what needs refining. From campaign metrics and user behaviour to conversion data and ROI, every insight feeds the next decision.

It’s where activity becomes accountable.
Where results are measured, not assumed.
And where optimisation begins.

Because great marketing doesn’t stop at launch.
It evolves, improves, and builds momentum over time.

Stay tuned for the next step in the series.

17/03/2026

We had a wonderful evening celebrating the people who make a real difference at The ExtraCare Charitable Trust. 🍾

We were honoured to attend the ExtraCare Staff Awards as one of the event sponsors, recognising the incredible individuals across the organisation who go above and beyond every day.

A special moment for us was seeing our founding Partner, Steve Eldred, take to the stage to present one of the awards - a privilege to be part of such a meaningful occasion.

Events like this are a powerful reminder that behind every organisation are the people who drive it forward. It was inspiring to hear the stories, celebrate the achievements, and share the evening with the ExtraCare team.

Thank you to everyone at ExtraCare for having us - and congratulations to all the nominees and winners.

12/03/2026

Continuing our Brief to Brilliant series as we move from direction into delivery…

Once the strategy is defined and priorities are clear, the next step is turning direction into a practical plan.

This is where campaign frameworks are built, timelines are mapped, budgets are allocated, and creative concepts begin to take shape. Every channel has a role, every message has a purpose, and every activity supports the wider objective.

It's where ideas become campaigns...
And, where preparation sets the stage for performance.

Because, strong marketing doesn’t start with ads or content.
It starts with a plan that connects every action to a clear outcome.

Stay tuned for the next step in the series.

08/03/2026

Happy International Women’s Day!

Today we’re recognising the three brilliant women who play a key role in our team. Their ideas, creativity and leadership help shape the work we deliver and the standards we set for ourselves and our clients.

We’re proud to have a team where talent, collaboration and respect matter more than anything else. While our whole team contributes to what we achieve together, today is a moment to recognise and celebrate the women who help drive that forward every day.

26/02/2026

Back together. Severn Trent x Switch.

We’re delighted to share that we’ve recently been appointed to Severn Trent’s creative agency framework.

We previously worked together for 18 years from 1990 - 2008, and to be partnering again as we mark our 40th year makes this milestone even more special.

It’s a real privilege to reconnect and begin a new chapter, working with a business that’s a true leader in its sector.

24/02/2026

Continuing our Brief to Brilliant series as we move from clarity into direction…

Once objectives are defined and challenges are clear, we turn strategy into something actionable as we continue to define the project.

This is where we prioritise the real problem, set measurable targets, map personas to the buying journey, and assign clear roles to every channel. No overlap. No guesswork. Just focused direction built around commercial outcomes.

It’s where strategy becomes structured.
Where ambition meets accountability.
And where momentum starts to build.

Because direction isn’t about doing more.
It’s about deciding what matters most 🎯

Stay tuned for the next step in the series.

20/02/2026

If you insist...

17/02/2026

Backing our team on and off the pitch 🏉💪

We’re proud to be sponsoring Jack, our Digital Marketing Manager, in his rugby season with Veseyans Rugby , it's great to be supporting one of our own and a local club for the season ahead.

At Switch, supporting our people goes beyond the office, we love getting behind their passions outside of work too. Rugby’s about teamwork, resilience, and commitment… values we live by every day.

Good luck for the rest of the season, Jack! We’ll be cheering you on from the side-lines. 👏

13/02/2026

As we mark 40 years in business, we’re celebrating the people who’ve been at the heart of our journey – our wonderful clients!

We’re incredibly proud of our story, a huge part of which belongs to those clients who’ve been with us along the way - some from years past, some still with us today, and many who’ve become good friends.

Thank you from the bottom of our hearts, for your loyalty and trust. We truly wouldn’t be here without you.

Here’s to many more exciting years and happy client relationships. 💕

06/02/2026

We were deeply saddened to hear of the passing of Geoffrey Holroyde, former Director of Coventry Polytechnic, and wanted to share our gratitude for the profound impact he had on our lives and business.

When we founded Switch in 1985, straight after graduating, Geoffrey was incredibly supportive of our fledgling venture. He introduced us to a very brave bank manager at the earliest opportunity and generously promoted us through his extensive network, helping us secure work that sustained and shaped our business for many years. Even in retirement, he continued to take a genuine interest in our progress.

Geoffrey’s encouragement, belief in us, and practical support made a lasting difference at a time when it mattered most. We remain deeply thankful for his kindness and advocacy.

With sincere gratitude and respect,
Richard Pope & Steve Eldred
Switch

03/02/2026

Continuing our Brief to Brilliant series as we take you through our marketing process...

With insights aligned, the next phase is all about definition and clarity to generate some solid direction.

This is where we turn discussion into direction - clarifying the real challenges, defining success, and setting the strategic guardrails that guide every creative and media decision that follows. At this stage, we also build personas to properly define target audiences.

It's where opinions turn into decisions 🧠

Because great work doesn’t start with ideas. It starts with clarity.

Stay tuned for the next step in the series.

30/01/2026

Since 1985, we have been bringing brands to life.

Continuing this series with more pop-culture icons, as we've officially hit 40! ✨

What was your favourite song of 2025?

Address

The Jointworks 62–64 Albion Street
Birmingham
B13EA

Opening Hours

Monday	9am - 5:30pm
Tuesday	9am - 5:30pm
Wednesday	9am - 5:30pm
Thursday	9am - 5:30pm
Friday	9am - 5:30pm

Website

http://weareswitch.com/

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