James Cruickshank PhysioRun

25/12/2025

Merry Christmas, from my family to yours. 🎄 🎅 🎁

24/12/2025

23/12/2025

Wholesome day report:

Built dens like we were training for an ultra of imagination + cushions… then finished it off with the light trail—proper festive magic, the kind that makes you forget your phone exists for a bit.

Only catch?
Late-night present wrapping.
You know the one… where “I’ll do one more” turns into why is it suddenly 1:17am and I’ve run out of tape.

This is exactly where I reach for SYFA.

Not because I’m trying to be “normal” this time of year (spoiler: none of us are)… but because I still want to feel switched on the next day—especially when the kids are running on pure Christmas chaos and you’re expected to match their energy.

What I like about SYFA is the intent behind it: not just “vitamins for the sake of it”, but a product built for people who actually want to perform in real life—parents, runners, busy humans… the rut-rejecters.

And the SYENCE™ tech is the reason I back it.

So aye—dens, lights, laughs, a bit of festive fatigue… and a small edge to keep the head clear.

If you want to try it, my code is PHYSIORUN15 and the link is syfa.com/PHYSIORUN15 (also in my bio).

23/12/2025

A family-run Moray outdoors shop has stormed to victory in a prestigious national award.

Read more in the comments. 👇

22/12/2025

Cruden Bay delivered again. Sea air, big skies, and that “this is why we play” feeling from the first tee to the 18th green.
Another successful round with the boys—good swings, questionable swings, and elite-level banter in between.

If you’ve played it, you’ll know: it’s never a quiet day on the links.

📸-

21/12/2025

Memories. Laughs. That “nothing else matters” feeling.

Had a proper festive catch-up with the boys and it was a good reminder that the best part of Christmas isn’t the stuff… it’s the moments. No agenda. No rush. Just being present and enjoying the people who’ve been there through the graft, the chaos, and the good years.

If you’re reading this and you’ve been running about trying to make everything perfect—consider this your permission slip to pause. The messages can wait. The to-do list will still be there tomorrow. Go have the coffee, the walk, the catch-up, the big belly laugh.

Merry Christmas everyone. Hope you get a wee bit of calm, a lot of joy, and the kind of memories that last longer than the leftovers.

19/12/2025

Freestyle skier has done it again — bringing home gold at the Freeski Big Air World Cup in Secret Garden, China, on November 29, 2025.

Because here’s the best bit…
Even with a gold medal around her neck, she still showed up in and hit the “getting better” button. That’s what champions do. They don’t stop improving — they refine, rebuild, and reset.

Well done, chum — the coolest person I know just keeps getting cooler. I picked the soundtrack accordingly the cool mixed with the uncool 🫣🤣

18/12/2025

Christmas Cracker 🎄
25 minutes. No kit. Runner-focused.

This one’s about springy calves, steady hips and a strong trunk — the stuff that keeps your running smooth when mileage, cold weather and Christmas chaos collide.

Pogos for ankle stiffness.
Single-leg work for hip control.
Lateral moves for knee and ankle resilience.
Core work that actually carries over to your running.

Short, sharp, and just enough to make you feel better after, not broken.

Save it for the festive weeks when you still want to train smart, not hard.

17/12/2025

5 tips to get the most out of your PhysioRun appointment (runner edition)

1. Bring your injury story + your goal
When does it hurt, what helps, what flares it, and what do you want back to (5k? hills? long run?).

2. Show your recent training
Strava screenshots > guesses. Most issues are load + frequency, not “bad movement”.

3. Expect a plan, not just rest
Rest can calm it… but tissues adapt through progressive loading. Rehab = building capacity.

4. Stop chasing perfect form
There’s no single “correct” way to run. We build robust + adaptable, not robotic.

5. Flare-ups = feedback, not failure
We adjust the dial. Consistency beats intensity every time.

Want to come prepared? Bring your running shoes + wear kit you can move in.

15/12/2025

🙏 If you’ve followed along at any point this year — watched a video, saved a drill, came into clinic, joined Associates, messaged me about a ni**le, or even just quietly stole one rehab idea and got on with it — thank you. This stuff only matters if it helps real people move better and run happier.

Here’s what’s in the carousel:

1️⃣— Year End Recap
The behind-the-scenes moments. A reminder that the “work” isn’t always gym clips and sets/reps. Sometimes it’s the quiet stuff: reflection, perspective, and the tiny wins that keep you moving forwards.

2️⃣— YouTube
This year YouTube became more like a rehab library than a “channel”:
• 834 subscribers
• 73,267 views (up 110%)
• 1.5K hours watched
• Hours watched by viewers up 236%

That last one matters. It means people aren’t just clicking and leaving. They’re staying, learning, and actually using what’s there. That’s the goal: education that changes behaviour.

3️⃣— Instagram
The daily conversations and the real-time coaching:
• 4,549 followers (up 10%)
• 126.5K views (up 9%)
• 340 posts (up 4%)

Not every post is for everyone. But if one post saves you from an avoidable flare-up, or helps you make a smarter training call, that’s a win.

4️⃣— PhysioRun Associates
This is the part I’m most proud of because it means more runners getting support, not just “me doing more”:
• 88 associates (up 15%)
• ~170 classes on demand (up 30%)
• 30 exercises that won’t ever be done again (up ~30%)
Moment of silence for every drill that sounded sensible on paper and turned into a full-body ambush.

5️⃣ — PhysioRun.net
The Hub is growing and it’s properly global now:
• 9.1K views (up 10%)
• 5.1K visitors (up 6%)
• Top countries: UK, USA, Ireland, Canada, Australia

Different places. Same runner problems. Same need for simple, evidence-led guidance that doesn’t catastrophise pain.

6️⃣— The year to date collage
This is the reality behind the numbers: clinic work, class content, community, and the system getting stronger.

12/12/2025

Full round today at with — winter sun, zero wind, and that rare feeling of everything just… flows.

Then topped it off properly: Cullen skink + a panini in the clubhouse. Golf weather like that in December should be illegal.