Jo Reader The Fat Acceptance Therapist

04/03/2026

20/02/2026

12/02/2026

Highly recommend Nelly at Quirkworx for all your branding and web needs! Love my website 🙏

Jo Reader is a counsellor, coach, and trainer. She helps women unlearn the generational trauma of body shame.

She does important, necessary work, and I have enormous respect for it. Building a visual language that matches the depth of that mission was a privilege.

Before we worked together, she didn’t have a strong brand. No guidelines. No rules to live by. Without consistency in her imagery, fonts, and colours, she was easy for a scrolling brain to overlook.

Consistency is what makes you recognisable. Without a distinct visual pattern, you become part of the industry wallpaper. You're forgettable.

I built a system for Jo that’s unmistakably hers. Bold, curvy typography. A palette of dark cyan and American gold. Hand-drawn body patterns that mirror the people she helps.

It is a distinct signal.

When someone is scrolling their feed and sees these shapes and colours, they know exactly who they are looking at. No guessing. No blending in.

You can’t create trust when there's no recognition. Now, Jo’s brand functions as a trust-signal before she even says a word.

This is what happens when you move away from generic resources. You stop being part of the industry pattern and start being the one people latch onto.

Find out more about Jo’s work at joreader.com, , or Reader The Fat Acceptance Therapist

If you’re a founder doing work that matters and you're ready to build your own signal, let’s talk. Send me a DM.

12/02/2026

😊

Jo Reader is a counsellor, coach, and trainer. She helps women unlearn the generational trauma of body shame.

She does important, necessary work, and I have enormous respect for it. Building a visual language that matches the depth of that mission was a privilege.

Before we worked together, she didn’t have a strong brand. No guidelines. No rules to live by. Without consistency in her imagery, fonts, and colours, she was easy for a scrolling brain to overlook.

Consistency is what makes you recognisable. Without a distinct visual pattern, you become part of the industry wallpaper. You're forgettable.

I built a system for Jo that’s unmistakably hers. Bold, curvy typography. A palette of dark cyan and American gold. Hand-drawn body patterns that mirror the people she helps.

It is a distinct signal.

When someone is scrolling their feed and sees these shapes and colours, they know exactly who they are looking at. No guessing. No blending in.

You can’t create trust when there's no recognition. Now, Jo’s brand functions as a trust-signal before she even says a word.

This is what happens when you move away from generic resources. You stop being part of the industry pattern and start being the one people latch onto.

Find out more about Jo’s work at joreader.com, , or Reader The Fat Acceptance Therapist

If you’re a founder doing work that matters and you're ready to build your own signal, let’s talk. Send me a DM.

10/02/2026

This sounds very interesting!

08/02/2026

Interested in participating?
Email: mturner6@student.strode-college.ac.uk

19/01/2026

Starts this Friday.

⭐️One place left!⭐️

https://www.thefatcounsellors.co.uk/workshops/day-2-online

13/01/2026

🫵🏼THERAPISTS!! You are working with body shame — even if your clients never mention it 🫢

✨Body hierarchy exists.
✨We all have a body.
✨We were trained inside a biased system.

Which means — without meaning to — we can reinforce shame & stigma, and quietly, unknowingly harm our clients.

👉🏼This is why we created our training….
—
⭐️Anti-fat Bias in The Therapy Room (Part 2)

📅 23 & 30 January 2026
🕙 10:00–14:00 | Zoom
🎟️ £195 (Concession £150)

👉 Book now @
TheFatCounsellors.co.uk

🤩 Live, practical, experiential training: an excellent antidote to the current January noise about bodies, and ensures isn’t showing up unconsciously in your room.

13/01/2026

🫵🏼You are working with body shame — even if your clients never mention it 🫢

✨Body hierarchy exists.
✨We all have a body.
✨We were trained inside a biased system.

Which means — without meaning to — we can reinforce shame & stigma, and quietly, unknowingly harm our clients.

👉🏼This is why we created our training….
—
⭐️Anti-fat Bias in The Therapy Room (Part 2)

📅 23 & 30 January 2026
🕙 10:00–14:00 | Zoom
🎟️ £195 (Concession £150)

👉 Book now @
TheFatCounsellors.co.uk

🤩 Live, practical, experiential training: an excellent antidote to the current January noise about bodies, and ensures isn’t showing up unconsciously in your room.

02/01/2026

😠 Sick of diet culture talk yet?!

👉🏼 are you a therapist or coach?

🎇 Want to save £45
(in our NEW YEAR FLASH SALE)

Our Anti-Fat bias training is an excellent antidote to the current noise and will help ensure diet culture isn’t showing up unconsciously in the room too.

—
⭐️Anti-fat Bias in The Therapy Room (Part 2)

📅 23 & 30 January 2026

🕙 10:00–14:00 | Zoom

🎟️ £195 (FLASH SALE OF £150 ‘til 5th!)

👉 Book now @ TheFatCounsellors.co.uk or link in bio

Live, practical, experiential training to support body-inclusive client work.

Payment Plans available

23/12/2025

Did you know our Part 1 course on anti-fat bias and body acceptance is available on demand!

https://www.thefatcounsellors.co.uk/workshops/day-1

16/12/2025

Do you ever struggle to talk about body image or weight stigma in sessions? Or feel unsure how to support clients with discomfort around these topics?

✨ Part 2: Day 2 Online gives you:
✔️ Hands-on interventions you can use with clients
✔️ Tools to explore food & body rules, intuitive eating, family messaging
✔️ A safe, anti-oppressive learning environment
✔️ Confidence to hold challenging conversations without judgement 

📅 Jan 23 & 31 — live on Zoom
🎟️ Early bird discounts still available!
👉 DM for link to book & transform your practice or see bio