Smith and Swepson Opticians Ltd

10/04/2026

Little faces, big difference 👓✨

Fitting children’s glasses isn’t just about picking a cute frame (although we love that part 💕)… it’s about making sure they actually work.

A proper fit means:
• The eyes are sitting in the correct position in the lenses
• The frame is secure and comfortable (no slipping down little noses!)
• The child can see clearly in all directions
• The glasses stay put during play, school, and everything in between

Children adapt quickly—but only if the glasses are fitted properly from the start. A poor fit can affect vision, comfort, and whether they even want to wear them.

We take the time to get it right, making small adjustments that make a big difference 💫

Because when glasses fit well… kids forget they’re even wearing them—and that’s exactly what we want.

11/03/2026

Thinking about new glasses? Maybe it’s time to try something a little different… 👓

Choosing frames isn’t just about replacing your old pair — it’s a chance to express your personality.

Many people come in convinced they only suit one style… but often the frame they end up loving is the one they almost didn’t try on.

Tortoiseshell frames are a great example. They’re classic, flattering on many skin tones, and come in a huge variety of shapes — from bold and quirky to soft and understated.

So next time you’re choosing new glasses, why not step slightly outside your comfort zone and try a style you wouldn’t normally pick? You might be surprised by what suits you.

Our team are always happy to help you explore different shapes and colours until you find the pair that feels just right.

👓 Pop in and try a few on — you never know which frame might become your new favourite.

03/03/2026

👁 March is Glaucoma Awareness Month

Glaucoma is often called the “silent thief of sight” because it can develop gradually, without noticeable symptoms in the early stages.

It affects the optic nerve and, if left untreated, can lead to permanent vision loss — but early detection makes a real difference.

Regular eye examinations allow us to:
✔ Check eye pressure
✔ Examine the optic nerve
✔ Use advanced imaging to monitor changes over time

At Smith & Swepson Opticians, we carry out thorough assessments designed to detect and monitor conditions such as glaucoma as early as possible.

If you are over 40, have a family history of glaucoma, are diabetic, or have been advised to attend regular reviews, it’s especially important not to miss appointments.

💛 Early detection protects vision.

📅 If you’re due an eye examination, please contact us to book.

23/02/2026

👓 A good fit makes all the difference

Glasses shouldn’t just help you see clearly — they should feel comfortable, sit correctly, and work properly for your prescription.

A poorly fitting frame can cause:
• Discomfort or pressure
• Glasses slipping down
• Reduced visual clarity
• Headaches or eye strain

At Smith & Swepson Opticians, we take the time to ensure every pair of glasses is carefully adjusted to you. From measurements to final fitting, small details make a big difference to comfort and vision.

If your glasses don’t feel quite right, we’re always happy to check and adjust them.

💛 Comfortable. Secure. Designed for you.

📍 Cheltenham
📅 Pop in anytime for adjustments or advice

20/02/2026

Why not come in and see them for yourself

16/02/2026

👁 February is Age-Related Macular Degeneration (AMD) Awareness Month

AMD is one of the most common causes of vision changes as we get older, affecting the central part of vision used for reading, recognising faces, and detailed tasks.

The good news is that regular eye examinations — particularly with advanced imaging — can help detect early signs and monitor changes over time.

At Smith & Swepson Opticians, we use detailed retinal scanning technology to look closely at the health of your eyes, often identifying changes before you notice symptoms yourself.

If you are over 60, have a family history of AMD, or have noticed changes in your central vision, it’s especially important to attend regular eye examinations.

💛 Early detection. Ongoing monitoring. Peace of mind.

If you would like to book an appointment or have any concerns about your vision, please contact us — we are always happy to help.

📍 Cheltenham
📅 Appointments available

14/02/2026

✨ Now accepting new patients ✨

At Smith & Swepson Opticians, we believe good eye care is about more than just sight tests — it’s about taking the time to listen, explain clearly, and look after your eye health properly.

As an independent practice, we offer:
✔ Thorough eye examinations
✔ Advanced eye health scans (including OCT)
✔ Friendly, unhurried appointments
✔ Honest advice and personal care

We also offer Eyeplan, our monthly care plan designed to make looking after your eyes simple and stress-free, with regular check-ups and added peace of mind.

Whether you’re new to the area, due an eye test, or simply looking for a more personal approach, we’d love to welcome you.

📍 Cheltenham
📅 Appointments available — message us or book online via our website

12/02/2026

Proud stockist of these.

Rainy days and darker evenings seem to be sticking around this February… 🌧️🌙

If it feels like it’s rained every day since the New Year, you’re not imagining it - and those wet roads and reflective surfaces can make night driving even more challenging. Headlight glare, halos and scattered light all become more intense in damp, dreary conditions.

Cocoons Twilight Fitovers are designed to help reduce glare from oncoming lights, soften harsh LED headlights and enhance contrast, so you can feel more comfortable and confident behind the wheel, even on rain-soaked roads.

Winter driving doesn’t have to feel daunting. 🚗✨

Find your nearest stockist here: https://cocoons.uk/find_a_dealer/

12/02/2026

Now accepting new patients 👋

At Smith & Swepson Opticians, we believe eye care should feel personal, unhurried, and reassuring — not rushed.

We offer thorough eye examinations, advanced eye health scans, and ongoing care tailored to you, all delivered by a friendly, experienced team who take the time to listen.

Our Eyeplan monthly care plan makes it easy to look after your eye health all year round, with regular check-ups and added peace of mind.

📍 Independent. Local. Trusted.
📅 Appointments available — message us or book online.

19/06/2025

Our lovely patient Annie, rocking another pair of fabulous frames. We do really appreciate it when we get pictures shared with us.

Thank you Annie.

11/06/2025

If your looking for clarity of vision when doing sports, whether it's cycling, skiing, hiking, or boating come and try our sports range for size, they come with lots of lens options & tints depending on your needs.

06/06/2025

Our glamourous patient Annie has shared these lovely pictures, after collecting her new glasses. We think she looks super stylish.
Thank you for sharing these pictures with us.