Mairi Macleod PhD

05/09/2025

To be honest, I don’t think anyone totally relishes the idea of online dating.

But the truth is, and this is particularly true for women over 50 – online dating is probably going to be your best bet for finding a partner.

This is because online dating will give you potential access to far more men than you’re likely to meet in your everyday life, and that means more chance of finding one that’s right for you.

So if you’re serious about finding a decent man for a long term relationship then online dating should be part of your strategy.

In my lastest Substack post I go through 5 common blocks and how to fix them so you can get out there and find your partner!
(link in comment)

05/09/2025

Check out this amazing graphic showing how the ways couples have met have changed over time

The rise in meeting partners online has been STUNNING!

And that applies to older age groups as well as young 'uns.

Do you, or have you, indulged in online dating?

If so, you'll know it's no panacea.

But it definitely works. It's the way most of my clients meet their partners.

But you've got to know what you're doing.

What a stroke of luck then that I'm running a free masterclass to walk you through exactly how to find a great partner online 😉

It's called "The Smart Woman's 6-step Plan for Successful Online Dating over 50"

It's happening at 7pm BST next Tuesday - I hope we'll see you there! (the registration link is at datingevolved dot com/masterclass)

The timeline of trends in how couples first met and got to know one another, from 1930 to 2024, is based on a nationally representative survey of American ad...

21/10/2022

Hey girls!

Want to get serious about finding a good man for a great relationship this Autumn?
Come along to my FREE MASTERCLASS next Tuesday evening and I'll show you how!

Great science based advice to help you find love in midlife, with Mairi Macleod PhD

19/10/2022

My first article for Rest Less - how I used my knowledge of the biology & psychology of relationships to find the love of my life!

If you haven't come across it yet restless.co.uk is a great site for over 50s with articles on everything from finance to personal wellbeing 🙂
https://restless.co.uk/leisure-and-lifestyle/dating/how-i-found-the-love-of-my-life-after-50/

As a young woman, I had big dreams. I was a biologist studying the love lives of monkeys. Or to put it more scientifically, I studied primate ‘mating strategies’. I found that female monkeys had a lot of similar challenges to human females. Although, it was apparent that we women are a lot more ...

30/08/2022

Very chuffed to have been mentioned in Stacey Duguid's Telegraph dating column again this week. She's going through the Dating Evolved program and will be writing about her progress!

If you'd like to benefit from the same program it's not too late to join!! If you get your skates on you can bag one of the remaining places and join our Tuesday group with the first call at 7pm tonight! (link for more info and booking in comments)

It would be great to see you there xx

'This time two years ago, spending two weeks abroad, alone, would not have been possible'

01/08/2022

My latest blog post - on how I changed my ways to be able to find a good man!

Let me know what you think 🙂 x
https://www.datingevolved.com/blog/lessons-i-learned-about-dating-in-midlife?fbclid=IwAR0MG2UxDi8kSnINMabbuxWYn_8cNrl-oGUf-UCfelLxIE4nnU5FJ3ZPaZg

Dr Mairi Macleod tells the story of how she changed her dating habits and found the love of her life and then she runs through 5 ways you can improve your chances of finding a good man after 50.

30/07/2022

Epic journo Stacey Duguid is going through the Dating Evolved program and she'll be writing about her progress in her Saturday column in the Telegraph - "Midlife Dating Diaries"!

Can't wait! Woop woop!!

28/07/2022

Hi girls -

As you may know, we launched the Dating Evolved Academy back in May with a dozen fantastic founder members, and a few more since then, and it’s been going so so well! There’s a lovely warmth in the group and a feeling of being on a journey together.
I wanted to tell you a bit about what we’ve been up to, in case you’d like to join in and give your dating journey a fantastic boost – AND lock in at the Founder Member monthly rate, before this increases to the full price next Monday!

So our members have been enjoying going through the modules of the Dating Evolved Program:

How to Find Your Man – for Women Over 50

– you have full access to this right away when you join the DEA – and this goes through everything you need to know about how to find the man you NEED for the relationship you WANT. Our members have been working their way through the exercises, getting to know where they’ve been holding themselves back, what traits in men they need to look for and what to avoid, the practicalities of meeting good men online and in real life, AND they’ve been getting to know themselves and what they really need.

There are a bunch of other recordings available within the membership – presentations by me and by other experts and there’s a private facebook group where we share challenges, questions and answers, articles and videos.

One of the most valuable parts of the DEA membership is the monthly group call.

This is where we get together on an evening on Zoom and have a good chat where members can bring up dating issues, have their questions answered and have the accountability, camaraderie and understanding that comes from going through the program with like-minded women who know what you’re going through. We have breakout rooms where you can get to know each other and discuss specific issues, and each member commits to an action for the month that will move them closer to their goal of finding a great relationship.

And we have other live events!

We’ve run our first “Online Dating Workshop” – a small group event where we share screens and I give advice on how to improve your dating profile (and we can all discuss this) and we look at men’s profiles too to discuss their potential merits or lack thereof! For privacy reasons these calls are not recorded, so you don’t need to worry that your profile is being shared far and wide!
The first online dating workshop went brilliantly and participants said they were really helpful (and fun), so we’ve decided to have these once every three months, and the next one will be in September.

We also had our first “Member Spotlight” session where one of the members who has got into a relationship can tell us about how she did it. Our first spotlight was with Susan and we discussed how she found her lovely new man (who she’s moving in with soon!) and the obstacles she overcame in getting to that point. Other attendees were able to ask questions and join in the discussion at the end, and of course I was there to put my tuppence worth of advice in too!

So this first spotlight got absolutely great feedback – Susan inspired our members with her success, and again the plan is to run these spotlight sessions regularly in the Dating Evolved Academy (the recording of Susan’s one is available in the Academy).

If all that isn’t enough, we’re also going to be having additional advice sessions – on things like “Growing your Confidence”, “Meeting Men IRL”, as well as sessions with other experts.
So we’ve been having a great time in the Dating Evolved Academy and we’d love for you to join us. There’s LOADS of stuff in here to help you find the man you need for the relationship you want!

And there’s still time to join at the Founder Member rate of just £49 per month – BUT ONLY UNTIL MONDAY AT MIDNIGHT!
After that it goes up to £99 per month.*

But join now and you can lock in the Founder Member rate for as long as you’re subscribed!

Here's the link for more info and to sign up: https://www.datingevolved.com/dating-evolved-academy

Come on in – it’s great in here!

I can’t wait to see you and get started on helping you to find your man 🙂

Mairi x

* For "graduate" members (those who have been through the Group Study & Support Program) there's a different rate.

03/07/2022

Have you ever been swept off your feet by a guy. A man who’s charming, charismatic, treats you like you’re the most desirable woman in the world. He gives you lovely presents, surprises you with bouquets of flowers, and he talks about your amazing future together.

But then, as you’re thinking this is it, he’s “The One”, things start to turn sour. He becomes jealous and controlling. He tries to stop you seeing your friends. You find yourself changing your behaviour to fit in with what he wants.

Chances are this guy is high in a personality complex called the Dark Triad – it sounds scary and it is, and we really have to try to avoid getting involved with these men – even though they can be pretty irresistible at the start.

I’ve interviewed Dark Triad expert Dr Minna Lyons to come up with ways to spot and avoid men with this personality type and you can read what I’ve discovered in an article in Noon.

I know it’s not easy to resist the charming guys – I’ve been there myself – but I’ve also figured out a science based strategy for finding a good man. It worked and now I’m married to the love of my life. Check out the article to see how :)

how to avoid a toxic man in midlife, and stop yourself ending up in a controlling relationship with a narcissist

24/06/2022

Hi folks

I've just recorded a masterclass to contribute to an amazing sounding series beginning July 4th. My colleague, Kip Clarke has handpicked 25 top industry experts for this FREE masterclass series to "help you re-ignite your passions and use the wisdom of your decades to unleash a vibrant, sexy new you!"

It's called:

WILD & WISE: WOMEN OVER 50

These are just a few of the topics we’ll dive into:
Developing a healthy mindset about midlife nutrition & body weight
Finding your perfect mate and having relationships that truly light you up
Boosting your Mojo and learning how to kick Menopause in the Arse
Going grey with grace and a touch of glamour
Gaining style & fashion confidence for a gorgeous new you
…and SO MUCH MORE!

Book your place now - it's going to be fab! (link in comments below) xx

06/05/2022

Here's a live I did earlier to explain all about our brand new monthly membership: the Dating Evolved Academy!