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Monday 9am - 7pm Tuesday 9am - 6pm Wednesday 9am - 6pm Thursday 9am - 5:30pm Friday 9am - 6pm Saturday 9am - 2:30pm

The Real Birth Company & Programme

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The Real Birth Company & Programme

The Real Birth Programme is an accredited training course for birth professionals to share a indepth

29/01/2026

⭐Meet the Team⭐

I’m Marian, an account manager here at The Real Birth Company. My background is a little unconventional. I spent six years as an engineer before moving into account management. That technical foundation helps me bring a thoughtful, solutions-focused approach to everything I do. I’m passionate about maternal health, particularly improving outcomes for disadvantaged communities and working towards true equality in healthcare.
My favourite part of the job is seeing the confidence pregnant people gain once they’re educated about their options. Knowing they can make informed choices is incredibly powerful.

Outside of work, Marian loves exploring new places and trying great food, with Malaysian cuisine being a firm favourite.
Fun fact: Marian is really good at mental maths!

24/01/2026

Birth has changed — and understanding those changes matters.
Our latest journal article explores induction trends, birth choices, and why being informed and supported can shape both experiences and outcomes.

Read more.
https://eu1.hubs.ly/H0r6DHs0

22/01/2026

'I’m Kirsti, the Digital Midwife at The Real Birth Company. My background spans NHS community care, digital health, and university research into innovative medicines and digital devices. I believe passionately that all pregnant people deserve access to unbiased, physiological education to make informed choices. My favourite part of the job is analysing the data because seeing exactly who we are reaching helps us ensure that high quality antenatal education is accessible to everyone who needs it.'

Outside of work, Kirsti loves spending time with her partner and her rescue dog. She can be found reading a book, going to the gym or planning her next holiday to the USA.
Fun fact – Last year she read 50 books!

21/01/2026

Clear information supports confident decision-making.
Understanding induction matters.

Knowledge and confidence are essential to informed choice. RealBirth is now supporting maternity teams and women across 40% of sites.
👉 Learn how maternity teams are using RealBirth.

20/01/2026

Sarah and Jack used RealBirth to prepare for a planned caesarean birth, choosing to complete the Giving Birth by Caesarean module as it felt most relevant to their plans.

They were admitted to the antenatal ward and moved through to theatre within a few hours. They felt confident in their decisions going into theatre for their birth. Sarah was awake for the birth as she had consented to spinal anesthesia and welcomed their baby by planned caesarean very soon afterwards.

After birth, they spent 24 hours on the postnatal ward so both they and their baby could have routine checks and support.

Sarah shared that using RealBirth helped both of them feel more informed and prepared for a planned caesarean, rating the experience positively and saying they would recommend it to others planning a similar birth.

“RealBirth helped me feel more prepared and positive about my planned caesarean.”

16/01/2026

Our latest evaluation shows more women leave birth with an intact perineum when using RealBirth as their birth preparation information.

A majority of RealBirth users were primips, where the biggest difference was recorded for first and second degree tears. A 5x bigger impact than the introduction of OASI.

We recognise the impact of OASI on someone's overall wellbeing and more needs to be done to improve outcomes for women who have a third or fourth degree tear.
There was no significant difference between women who had 3rd and 4th degree tears and RealBirth users.

Improving outcomes for women having their first baby and protecting perineal health is a big step in reducing morbidity.

15/01/2026

🌟 Meet the Team: Jade 🌟

“I’m Jade, one of the Account Managers at The Real Birth Company. With a background in sales across the waste management and funeral industries, I’ve developed a real passion for building strong, lasting relationships and understanding each client’s individual needs. I take pride in offering genuine support and ensuring every organisation we work with feels valued and understood.”

Outside of work, Jade loves spending time with her husband and daughter — planning their next family adventure, heading to music festivals, or exploring somewhere new together.

✨ Fun fact: She once enjoyed a pint with Martin Platt from Coronation Street!

We’re so pleased to have Jade supporting our partners across the South 💬

13/01/2026

Fran used RealBirth to prepare for her first birth and completed all of the sessions.

When labour began, she was admitted straight into the room where she gave birth. After consenting to an internal examination, she was told she was 4 cm. Labour continued over the next 10 hours, using breathing techniques and an epidural for comfort.

During labour, plans changed and Fran’s baby was born by an unplanned caesarean. After birth, she stayed on the postnatal ward for over 48 hours so both she and her baby could be checked and supported.

Fran said RealBirth made a real difference, rating it 10/10 and sharing that it helped her feel informed, confident and positive throughout pregnancy and birth.

“I felt empowered to have a more positive experience of pregnancy and labour.”

09/01/2026

Communication should never be a barrier.

Access isn’t optional.

If information isn’t accessible, it isn’t equal.

➡️We can help with that.

visit https://eu1.hubs.ly/H0qQVj_0 for more information

02/01/2026

✨ New accessibility milestone ✨

RealBirth is now available in British Sign Language (BSL) 🤍

This means Deaf BSL-using parents can access trusted, evidence-based antenatal education in a format that truly works for them — supporting informed choice, confidence and personalised care in pregnancy and birth.

We’re so proud to take another step towards more inclusive maternity services.

📩 Midwives & maternity teams:
DM us to book a 20-minute demo and see how RealBirth in BSL works in practice.

01/01/2026

In 2025, much of our work in maternity care happened in the background — embedded in services, shaped by frontline teams, and grounded in service evaluations rather than headlines.

The outcomes were strong. The learning was clear.

In 2026, we’re focused on scaling those results — extending proven approaches to more services, while staying true to the values and partnerships that made them work in the first place.

Thoughtful growth. Real-world impact. Wishing you all a great start to 2026!

— The Real Birth Company

24/12/2025

Wishing you a very Merry Christmas and a Happy New Year from all of us at The RealBirth Team 🤍

Thank you for being part of our journey.

Address

The Real Birth Company Limited, The Old Magistrates Court, Gaol St
Hereford
HR12HU

Opening Hours

Monday	9am - 7pm
Tuesday	9am - 6pm
Wednesday	9am - 6pm
Thursday	9am - 5:30pm
Friday	9am - 6pm
Saturday	9am - 2:30pm

Telephone

+441432345534

Website

http://www.realbirthcompany.com/

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The Birth of the Real Birth Programme

The Real Birth Company Limited has been born from the idea that every woman should be able to access positive, affordable, evidence-based information. We believe totally that informative antenatal education is a vital part of pregnancy, the Real Birth Programme has been developed to look at birth with a modern approach. We use the latest up-to-date evidence based information that is being constantly developed to move with the ever-changing maternity services.

MISSION STATEMENT -

To provide relevant, up to date evidence-based antenatal information, that is delivered with a positive attitude.