16/01/2026
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This week Mattel launched their first autistic barbie in partnership with The Autistic Self Advocacy Network. The doll was created with guidance from the autistic community to represent common ways autistic people may experience, process and communicate in the world around them.
It is an aspiration of mine for Y.O.U that we can work with companies like Mattel to develop what they are already building around the representation of disability and help them create barbies that mainstream disability. Ideally I would envisage Y.O.U being a voice for disabled people, pushing the boundaries of disability and emphasising that everyone should be encouraged to embrace their own identity and that disability should never only be represented medically in the toys that children play with. Instead it should be normalised...because guess what, disabled people are normal!
AI helped me generate two potential dolls, one based on Y.O.U's avatar and one based on me, Dr Danielle Farrel. We tend to come as a package as you know if you follow Y.O.U's work but both dolls represent what Y.O.U stands for and how we would like to see disability represented in children's toys.
So Mattel if you are reading this come and have a chat with Y.O.U and we will help you not only further mainstream disability in your barbies but we will also help you make inclusion trendy and part of every day life instead of being represented medically and as something to fix.