23/03/2026
2191 days ago, an idea was born.
Not from a boardroom.
Not from a strategy deck.
From urgency.
From humanity.
All from my pink sofa.
Today marks 6 years of Frontline19
And if I’m honest?
It’s bittersweet.
Because behind this milestone sits a story that many don’t see:
18-hour days.
Holding space for trauma that never should have existed.
Leading an extraordinary group of volunteers giving their time, hearts, and expertise.
Speaking up in the media when it felt scary as hell.
Being inside the system while supporting those breaking within it.
At the same time…
Raising two small humans.
5 and 3 years old at the time.
Protecting vulnerable parents.
Menopause.
And carrying the emotional weight of it all.
There were moments that will never leave me.
Like the nurse who heard me on the radio…
Sitting in her car, ready to end her life.
She reached out.
She’s still here.
That’s why this matters.
Not the noise.
Not the criticism.
Not even the barriers put in place by those who should have known better.
The People.
To every donor, supporter, and fundraiser — thank you.
You fuel this mission.
To every volunteer — you are extraordinary.
Truly.
To the small team behind the scenes — you’ve held the holders, supported the supporters, and made the invisible work visible. This is yours too. 💛
To every healthcare worker we’ve supported — we see you.
We always have.
The pain.
The exhaustion.
The moral injury.
You deserve better.
Frontline19 was born in a crisis.
But let’s be clear — we are not a crisis response anymore.
We are essential.
Because until:
• Psychological support is embedded, not optional
• Prevention is prioritised, not postponed
• And those who care for us are properly cared for
We are not done.
So here’s to the next 2191 days.
We will keep showing up.
We will keep speaking up.
We will keep standing alongside the people who hold the NHS together.
Because if we don’t support the helpers… who saves us?
