http://www.bethjohnscoaching.com/

Beth Johns Coaching, Leeds (2026)

29/03/2026

Lately, I’ve found myself thinking a lot about family, and I’m sure I’m not alone in this at this stage of pregnancy.

But specifically I’ve been thinking about as founders why we do what we do. The early mornings, the pressure, the constant building behind the scenes, the being misunderstood. Not our ‘business’ why, but our ‘home’ why.

And while I’m in it, pushing, growing, building something I truly believe in, my perspective has shifted toward my ‘home’ why.

Because when everything is stripped back this is what actually matters.

It’s family.
It’s who and what you get to come home to.
It’s who stands beside you while you build something, or holds you up when you don’t feel strong.
It’s the life you’re quietly creating in between the work.

This season of my life has stretched me in ways I didn’t expect, and not just my belly, ha. Not in a way I’ll ever fully explain, but enough to make me see things differently.

I’m all in on the business, working harder than ever to build something that lasts, something that gives, not just for me, but for everyone we work with.

But now I know exactly why I’m doing it.

Little reminder to my founder friends, don’t forget in all the madness that comes with the all consuming pursuit of your work, that when all is said and done… family is more than everything, it’s actually all we have 🤍

25/03/2026

Down in London for a day with GON. What a day!

But if I’m honest, putting yourself in those environments can feel reaaaaally uncomfortable at first.

Being in rooms where you’re not the most experienced (by a Yorkshire country mile), surrounded by people who think bigger, move differently, and see things you don’t yet can feel a bit exposing, and by a bit I mean a lot ha.

But (!!!) I’m starting to realise that’s exactly why it matters.

Being the least experienced in the room, being challenged, and being around people who’ve already done what you’re trying to do opens your eyes in a way nothing else really can.

The last few months have been tough, properly tough.

And one of the biggest shifts for me has been learning how to lead with clarity, not just how I feel in the moment.

To make decisions based on what’s right long term,
not just what feels comfortable right now.

To hold a standard, even when it would be far easier to soften it.

That hasn’t come naturally to me as a natural softy!

But I’m realising that’s part of stepping into a different level,
personally and in business.

Because what you learn in these moments you don’t get taught, but only get it by being in it.

And I think that’s where the real growth happens, the growth that you get to keep, compound and carry throughout life.

22/03/2026

Lift Club didn’t just become what it is today…

It’s been built through evolution, since day 1, figuring out what actually works, and being totally willing to change when something didn’t.

There were moments where things looked like they were moving forward but behind the scenes, I knew something wasn’t quite right.

That’s the part people don’t always see….

The thinking, the pressure, and then the decisions to rebuild, not just make tweaks.

Because when I built Lift Club, it was never about having a bigger space or doing what every other gym does.

It was about creating something that really, truly supports people.

Something that gives them structure.
Individuality.
Direction.
And a reason to just keep showing up.

So we rebuilt it.

The model, the experience, the standard.

And what you see now is the result of that, and we are constantly evolving, enhancing and keeping our standards high.

If you’ve been looking for something that actually works…

Drop me a message with “MORE INFO” and I’ll show you how Lift Club works 🙏🏼

15/03/2026

Mother’s Day feels different this year, obviously, ha.

For the first time, I’m looking down at this growing belly and realising that soon I’ll be someone’s mum, and if I’m honest, stepping into motherhood has brought up more questions than I expected, especially around my business.

So many of the conversations I’ve had lately have carried the same undertone…

Things will change now.
You’ll probably need to slow down.
Your priorities will shift.

And of course they will. They already are!

But not in the way people seem to assume.

If anything, this little life growing inside me has made me think even more deeply about what I’m building and why it matters.

About the kind of future I want to create.
About the example I want to set to my girl.
About building something strong enough to support people far beyond just me showing up in the room.

Lift Club has never just been a job to me. It’s something I care about deeply, the people in it, the community, the experience we create.

And becoming a mother doesn’t make that matter less. If anything, it makes the responsibility feel even bigger.

So this season isn’t about stepping away from ambition.

It’s about building in a way that lasts; building something that can continue to support people, grow, and evolve, even as life changes.

Maybe that’s the first lesson this baby is already teaching me 🤷🏼‍♀️

And if I can show my child even a fraction of the strength, creativity, and determination that my mum showed me growing up… I’ll feel like I’ve done something right.

Happy Mothers Day 🤍

12/03/2026

Creating life and creating a new chapter in my business at the same time, I’ve heard a couple of sentences a lot...

“You need to have to slow down.” and “you’re not going be able to do this for much longer”.

People say it with good intentions.

But right now I’m pouring everything I have into strengthening what we’ve built; refining our product, levelling up our service, and making sure the foundations of Lift Club are stronger than ever for the long term.

Creating systems, support, and a serious level of service that means our members continue to get everything they need and love; the coaching, the experience, the standards we’re known for, even during the short period where I’ll step away from the gym floor to welcome my little babe into the world.

I want every member to feel the impact of that. I want the experience to be better, the support to be deeper, and the product to be better than it’s ever been.

So while people around me talk about slowing down, I’m focused on building something that will last.

Something that will continue to grow, evolve, and support our members both during and long after this season of my life.

And I’m working harder than ever to build it 🙏🏼

08/03/2026

In light of International Women’s Day today, I’ve found myself reflecting on this past week a lot about being a woman and in particular a female founder.

It’s been a big one at Lift Club Harrogate. We launched the next evolution of what we’re building, something I’ve spent a lot of time refining behind the scenes. The space, the method, the delivery… all levelled up.

And honestly, I’ve worked my absolute arse off to get it there.

Long days.
High standards.
Supporting and pushing the team.
Holding the vision and making sure what we deliver actually matches it.

But what’s struck me most this week is something I didn’t quite expect.

At 30 weeks pregnant, building this next chapter, leading a team and pushing a business forward; yet I don’t think I’ve ever felt more womanly.

More connected to my body.
More grounded in who I am.
More certain in how I want to lead.

There’s often this idea that to be driven, decisive and ambitious you have to sit heavily in that “masculine” energy; pushing, forcing, striving.

Yet this week has felt like the opposite.

Fiercely driven, yes.
But calm in it.
Certain in it.
Rooted in something deeper, more feminine.

Holding strength and softness at the same time.

Leading a business.
Leading a team.
And growing a my baby girl.

And that feels pretty special, unique and empowering right now 🤍

01/03/2026

The past couple of months have asked a lot of me…

Physically, I’ve never worked harder, never mind at 30 weeks pregnant.

Mentally, making big decisions, making tough decisions, sitting in discomfort more often than not.

Emotionally, holding the standard I refuse to lower, being brave and accepting a lot of things I didn’t want to face up to.

There’s been no coasting. No autopilot. No slowing down before baby makes her appearance.

Just me, deep (and I mean deep ha) in it, refining, elevating, strengthening what we do.

Over the last 10 years, I’ve quietly built my coaching style.
Not borrowed. Not copied. Built from a shed in my garden, zoom PT and training my first ever clients in their own gardens.

Almost 10 years of working 1:1.

Almost 10 years of learning what actually changes people, not just physically, but in how they see themselves.

Almost 10 years of understanding that it’s never just about the program… it’s about the delivery, the detail, the care, the guidance.

Up until now, that depth has largely lived inside my personal coaching.

Bringing that same precision, structure and intentionality into Lift Club, into our small group personal training model, feels significant. Huge actually.

The space has evolved.
The method is clearer than ever.
The delivery is next level.

This next chapter feels grown. Considered. Earned.

Tomorrow we step into it and I’m really proud of what we’re building 🤍

17/02/2026

One year of Lift Club Harrogate 🤍

A whole year since we opened the doors here at Lift Club, and honestly, I don’t think I stopped to take it in until recently.

This year wasn’t just about launching a gym.
It was about building something that felt safe, strong and quietly powerful.

In 12 months we’ve…

• Welcomed so many incredible people through our doors, many of them walking in unsure, and now lifting with confidence, thriving in our community and having made changes that have improved so many aspects of their life.

• Celebrated PBs that once felt impossible.

• Supported post-natal mums rebuilding their bodies (and belief in themselves).

• Had conversations that went far beyond reps and sets.

• Watched friendships form in between sets.

• Seen people choose themselves again, sometimes for the first time in years.

There have been long days, tough decisions, lessons learned the hard way, and moments where I’ve questioned everything.

But there have also been some the proudest moments of my life.

Standing on the gym floor and watching you enjoy this space.

Hearing members say they’ve not felt this good in years.

Watching the community grow in a way that feels natural, never forced.

This year has changed me. It’s made me braver, clearer, more certain about what Lift Club is — and what it isn’t.

And now, as we move into the next chapter, it feels different again.

More refined.
More intentional.
More aligned with the vision I had from the very beginning.

Year one was about proving we could do it.
Year two is about raising the bar, elevating our standard and moving into a new space. A space that gives everything we can.

To everyone who has trained with us, trusted us, recommended us, or simply believed in what we’re building - thank you. You are the reason we are taking things up a notch, let’s do it.

Onwards, team 🖤

What a year this will be, for all of those reasons above, and that big one… our girl joining us.

A special thank you as ever to my team. You guys are the 💣.

26/01/2026

Super excited to say that I am a Yorkshire Business Woman of the Year finalist 🙏🏼

I was so shocked to have been nominated, never mind to be a finalist in the rising star category.

I still have so so so much to learn in business, the more I learn, the more I realise I don’t know. BUT, I know a lot more than I did a year ago, a month ago, even a few days ago.

I know my work ethic, but I never really accept that others see me with it. I am my own biggest critic and am really delving into working on my limiting beliefs within myself, business and the fitness industry.

So proud of myself. So driven to learn more. So much further to go.

Massive congratulations to all of the finalists. Looking forward to meeting you all in March 💜

18/01/2026

A year ago today, I picked up the keys to what would become Lift Club…. feels like years ago, but at the same time I cannot believe it’s been 365 days???

Four weeks was all we had to take an empty unit and turn it into a fully functioning space: physically and operationally. I remember feeling so scared, apprehensive, and very aware of how far out of my depth I was. There were moments I questioned whether I was being brave or just totally stupid (still happens almost daily to be honest!).

Twelve months on, I’m still standing. Not without challenge, there are hurdles almost daily, but with far more confidence in my ability to lead, decide, adapt, and back myself. I understand the business better, I understand the weight of responsibility more clearly, and I’ve learned that uncertainty doesn’t disappear… you just get better at holding it, dealing with it and moving through it.

This year has been humbling, demanding, and deeply rewarding. I’ve learned that growth isn’t linear, confidence is built very very slowly, quietly, sporadically; and most things are figured out by doing, rather than waiting until you feel ready (that never comes around funnily enough).

Grateful for how far this space (and I) have come. Still learning. Still building. Still showing up.

In one month we’ll be celebrating our birthday. Check out this week for your exclusive invite 🥳

30/12/2025

2025, what a year. Genuinely the craziest, biggest whirlwind of a year I’ve had, but wow am I ending this year in a far better place than where I started it.

Living at 100mph, it’s easy to forget what you’ve achieved in a year, or if you’re anything like me, you’ll doubt you have achieved enough. But on reflection, this year has had it all, professional, personal and emotional growth.

January: Getting the keys to my very own business premises, and having the turn around of a lifetime getting it from empty, to ready in 3 weeks.

February: Opening Lift Club Pannal. The moment I’ve worked every hour under the sun for years for.

March: a tough month, being resilient for months on end, and not having to be anymore, the flood gates opened. But also lots of joys. Training never felt better.

April: sun starts to shine again, work felt good, training felt good, it felt like the start of an exciting summer.

May: the Lift Club retreat.

June: ordered my dream car (which finally arrives next week!), and feeling very proud of myself for the first half of the year. Managed to also take some time off.

July: launching new concepts at Lift Club, running more events and still training hard, competing at Hybrid.

August: my 2nd competition of the year, placing 7th of 150 pairs with my girl, b**b job, and back to work.

September: finding out about our girl, celebrating Joe’s birthday and relishing in our secret. Best month of the year.

October: sickness came in hard and took hold, but still our little secret, so business as normal.

November: the news was out and I felt like I could breathe a sigh of relief that I didn’t have to pretend anymore; and thank god. HG was rife and take some time off. Proud of myself for working through 12 full weeks of sickness.

December: festive gorgeousness. Sickness began to reduce, and I felt like I had some personality back. Trying to hit December hard, get my ducks in a row and get set for 2026.

This year really is a tale of 2 halves, I feel like two entirely different versions of myself, and I’m sure 2026 will bring about another version. Mum version 🩷

18/12/2025

Let’s talk about the realities of running a fitness business at this time of year..

Festive slowdowns don’t mean you’ve done something wrong. They don’t mean people don’t care. They don’t mean your studio isn’t good enough. (Or that’s what I’ve told myself every year for 9 years 🤣).

Lower attendance (20-40% is industry average), big revenue dips because of this, last-minute staff changes, and that sneaky voice that tells you everything will fall apart if you take your foot off the gas, they all come as part of the package.

You’re spinning every plate (plus coaching, plus planning, plus promoting, all with a pretty festive bow on top) and somehow supposed to still feel “Christmassy.”

It’s just the season we’re in, another ebb, before a flow.

And like I tell my clients, the goal isn’t perfection. It’s showing up, holding the line, and knowing it doesn’t all have to be done right now, doing what we can!

Beth Johns Coaching