28/01/2025
Being Australian isn't just about where I grew up.
It's shaped everything about me - my attitude, directness, and even the name of my business WTF Money. Because let's be honest, if you've worked with me, you know I don't do fluff, jargon or sugarcoating.
Aussies are known for calling it like it is, getting stuck in, and adding a healthy dose of humour even in the toughest times. That no-nonsense, does-what-it-says-on-the-tin, sweary nature? That's my superpower.
Others might call it 'wildly inappropriate' - but it's shaped how I do business, how I write and how I help others cut through the noise and get sh*t done.
So here's to being unapolegetically Australian. To telling people that you care - and asking tough questions. To saying WTF? And changing what you do when things aren't working.
How has your idendity shaped the way you work and live? I'd love to hear your thoughts.