The Egg Freezing and IVF Coach

The Egg Freezing and IVF Coach Egg Freezing and IVF Coach for ambitious, driven 30+ women. IVF Mummy to three precious babies.

I help you plan, prepare, and navigate treatment with confidence and increase your chances of success. Hi, I'm Lucy…
…mum of three little miracles and a fertility specialist here to support others in putting mental and emotional wellbeing at the forefront of their fertility struggle. My journey began over a decade ago when battling primary infertility. Month after month, I found myself further into a black hole of despair as my period continued to arrive. I was stressed, anxious, and scared at the prospect of not becoming a Mum, and angry at our diagnosis of ‘unexplained infertility’. I found it incredibly difficult to talk to friends and family, and I’d dread attending social occasions for fear of being questioned about our plans to start a family. At this point, we’d focused on every physical route, but in doing so, had neglected our mental wellbeing, which was fragile and negatively affecting all aspects of life. Meeting Dany Griffiths, founder and creator of The Freedom Fertility Formula™ was an absolute game-changer. She empowered me with various tools and techniques, enabling me to live my life again by putting my mental and emotional wellbeing at the centre of my fertility journey. Dany was with us every step of the way, supporting us through assisted fertility until I fell pregnant with my now six-year-old daughter, Eloise. After a period of trying to conceive baby number two, I sadly experienced a heartbreaking miscarriage, leaving me in a terrible place mentally. Feeling scared, anxious and stressed that it could and would happen again, I once again called upon the support of Dany. I only wish I had done it sooner, as I remember feeling the most incredible sense of calm after our first session together. I felt relaxed and could not believe the shift in mindset – I was honestly a different person! Dany supported us throughout our lengthy and challenging battle with secondary infertility until I was incredibly blessed to fall pregnant with twins through IVF. Determined to support others, I trained with Dany as a Freedom Fertility Formula Specialist, leaving behind my 20-year career in senior marketing positions within finance and the not-for-profit sectors. I had an absolute sense of calling to use my fertility experiences to help others, and I’m proud to have been trained by the best in the industry. I understand first-hand the impact that struggling to conceive can have on all aspects of your life, let alone on your physical, mental and emotional wellbeing. I firmly believe it is one of the hardest things you will ever go through, but with the right support and guidance, you can continue to live your life from a place of calm and control, whichever direction your fertility journey takes you on.

It was something I’d feared for so long, but when I finally took that step, I felt calm and ready.Not because IVF isn’t ...
14/11/2025

It was something I’d feared for so long, but when I finally took that step, I felt calm and ready.

Not because IVF isn’t emotional…
but because I had the right support and tools to help my body and mind work together.

I knew how to stay grounded through each stage from stimulation, to egg collection, to transfer, and the dreaded two-week wait.

That cycle worked first time.
And I know now it wasn’t just luck — it was alignment.

That experience changed how I see fertility.
It showed me that success isn’t only about the physical steps, it’s about creating the inner conditions for your body to feel safe, supported, and optimised for pregnancy to happen.

It’s exactly the same work I help women do now through The Pregnancy Switch™.

Because when your mind and body are working together, conception becomes possible - naturally or through IVF.

If you’re ending the year wanting to feel grounded, supported and optimised for pregnancy to happen,
💌 Send me a DM with the word Switch, and I’ll share how this work could change your journey too.

Lucy
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IVF can feel like a factory.Fast. Clinical. Impersonal.And when things don’t go to plan, it’s easy to lose trust in the ...
12/11/2025

IVF can feel like a factory.
Fast. Clinical. Impersonal.

And when things don’t go to plan, it’s easy to lose trust in the very people who are supposed to help you.

Last night, I had a session with a client preparing for her second cycle.
She told me:
“The questions you gave me for my review were so helpful. I finally understood what happened last time, and what’s changing for my next cycle.”

She’d gone from feeling confused and dismissed…
to grounded, clear, and trusting again.

Because when your clinic doesn’t communicate with empathy,
you need someone in your corner.
Someone helping you ask the right questions,
making sense of the answers,
and reminding you that your feelings matter just as much as your follicles.

This is the kind of work we do inside The Pregnancy Switch.
It’s where women move from anxious and uncertain
to calm, confident, and in control of their fertility journey.

I’m with you every step of the way —
through the review meetings,
the moments your clinic feels clinical,
and the SOS calls in between sessions
when you’re overwhelmed or having a wobble.

IVF isn’t just a medical process.
It’s an emotional one.
And when you feel safe, supported and informed… everything shifts.

✨ If you’d like a list of powerful questions to help you gain clarity with your IVF clinic, DM me now.

Lucy
###

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Hi I’m Lucy, the fertility coach for women who’ve tried everything and are still not pregnant. 90% of my clients conceive within 4–6 months working with me despite months and often years of trying, because we turn your Inner Pregnancy Switch to ON.

Trying to get pregnant can feel like a monthly war with your own body.No one warns you how exhausting that really is.You...
11/11/2025

Trying to get pregnant can feel like a monthly war with your own body.
No one warns you how exhausting that really is.

You’ve done everything they say to do.
The protocols. The diet. The rounds of IVF.
You keep showing up—because the desire to be a mother hasn’t gone anywhere.

But every month that ends in disappointment chips away at your energy and your belief.
You’re tired of pushing.
Tired of hoping.
Tired of wondering if your body is working against you.

Here’s the truth most people miss:
It’s not that your body is broken.
It’s that it hasn’t felt safe enough to say yes.

The Pregnancy Switch isn’t about trying harder.
It’s about regulating your nervous system so your body can finally stop bracing and start receiving.

Ninety percent of my clients have gone on to conceive.
Some naturally, some through assisted treatment.
Seventy percent on their first IVF cycle—when the average is three.

This is for the woman who still believes it’s possible.
Who still wants to be a mother.
And who is ready to stop doing this the hard way.

Book your free consultation today.
The link is in my bio.

Lucy
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When I look back now, I had no idea what was ahead of me.I didn’t know about the years of negative tests.I didn’t know a...
06/11/2025

When I look back now, I had no idea what was ahead of me.

I didn’t know about the years of negative tests.
I didn’t know about the heartbreak.
I didn’t know that “unexplained and secondary infertility” was even a thing.
I didn’t know how completely alone you can feel.

And I definitely didn’t know how much this journey would shake me, shape me, and change the direction of my life.

My first child arrived via IVF, on my very first cycle, after being absolutely terrified to do treatment. And my twins arrived via IVF too, but only after loss, setbacks, and being made to feel like my chances were slipping away.

None of it looked like the plan.
None of it was easy.
And all of it changed me.

My purpose now is supporting women who are scared, overwhelmed, and unsure what to do next, because I know, first-hand, that the right emotional and mind–body support can shift everything.

It’s why 90% of my clients fall pregnant within 4-6 months of working with me, and 70% do so on their very first IVF cycle.

To anyone quietly struggling on their own path to parenthood…
I see you. I really do.

And if you’re at that point where you’ve “tried everything” and still feel stuck — please know there is another way forward.

You don’t have to figure this out alone.
If you want support that actually changes things, reach out.
I’m here when you’re ready.

Lucy
###

P.S. This photo was taken right at the beginning of our journey, long before we realised how much strength it would take.

_____________

Hi I’m Lucy, the fertility coach for women who’ve tried everything and are still not pregnant. 90% of my clients conceive within 4–6 months working with me despite months and often years of trying, because we turn your Inner Pregnancy Switch to ON.

You really want a baby.And you want to feel like you again while trying to have one.It is not just the wait or the const...
31/10/2025

You really want a baby.
And you want to feel like you again while trying to have one.

It is not just the wait or the constant negative tests that hurt.
It is who you have started to become in the process.

You used to feel happy.
You enjoyed life.
You felt hopeful.
You lived fully.

And now?

You are functioning.
You are showing up.
You are doing your best…

But the joy has faded.
You feel exhausted.
You have lost your spark.
And sometimes you cannot remember the amazing life you were living before trying to have a baby took over everything.

Not because you are failing.
But because your body has been living in stress and tension for too long.

When your nervous system is in protection mode, it cannot open to life.
Or to new life.

Women do not just want to get pregnant.
They want to feel like themselves again on the way there.

Because when your body finally feels safe,
you soften,
your hope returns,
your energy rises,
and your physiology becomes receptive instead of bracing.

This is the work I do with my clients.
Not just helping them get pregnant, but helping them reconnect with themselves so their body is actually primed for pregnancy to happen.

If this speaks to you, DM me SAFE and I will share how The Pregnancy Switch™ can support you.

Lucy
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This moment in between, where nothing is technically wrong but nothing is happening either, is a really hard place to be...
29/10/2025

This moment in between, where nothing is technically wrong but nothing is happening either, is a really hard place to be.

Because logically it should have happened by now.

Your tests are “fine”.
Your doctor isn’t worried yet.
You’re supporting your body. You’re doing the right things…

And still nothing.

That gap between what you know is possible for you and what your body is allowing right now is the piece almost everyone overlooks.

It is not more research.
It is not different supplements.
It is not trying harder.

It is your nervous system still sitting in protection mode, not conception mode.

And until your body feels safe enough to shift out of stress physiology, it cannot soften, open or receive, no matter how much you want it.

This is why 90% of the women I work with conceive within 4 to 6 months.
Because once the internal state shifts, the body finally stops bracing and starts allowing.

That is what The Pregnancy Switch does.

It helps you create the emotional and physiological conditions where your body is truly ready. Not just wishing, but actually aligned for pregnancy to happen.

If you can feel that something inside needs to shift before your body can catch up with the future you already see, you are exactly who I created this for.

DM me “ON” and I will send you the details.

Because the moment your body feels safe, you are no longer waiting for it to happen. You are optimised for it to happen.

Lucy
###

————
Hi I’m Lucy, the fertility coach for women who’ve tried everything and are still not pregnant. 90% of my clients conceive within 4–6 months working with me despite months and often years of trying, because we turn your Inner Pregnancy Switch to ON.

𝐓𝐡𝐞𝐬𝐞 𝐤𝐢𝐝𝐬 𝐧𝐞𝐚𝐫𝐥𝐲 𝐝𝐢𝐝𝐧’𝐭 𝐞𝐱𝐢𝐬𝐭.Not because IVF couldn’t work,but because I wouldn’t have been ready without the inner wo...
28/10/2025

𝐓𝐡𝐞𝐬𝐞 𝐤𝐢𝐝𝐬 𝐧𝐞𝐚𝐫𝐥𝐲 𝐝𝐢𝐝𝐧’𝐭 𝐞𝐱𝐢𝐬𝐭.

Not because IVF couldn’t work,
but because I wouldn’t have been ready without the inner work that made my body feel safe enough to receive and hold them.

This was the difference between more heartbreak and the family I have today.

We talk so much about egg quality, protocol tweaks, add-ons, supplements, new clinics…

But no one teaches you that your system has to feel safe enough to conceive and stay pregnant, especially after loss, disappointment or long-term stress.

And that safety isn’t created in the clinic.
It is created inside you.

That is why so many women do “everything right” physically, yet nothing shifts.

Not because their bodies can’t get pregnant, but because their nervous system is still in protection mode.

When the body feels safe, fertility changes quickly.

That is what happened for me and it is why 90% of the women I now work with go on to get pregnant, within four to six months of working together

This is the work I now teach:
the inner conditions that allow pregnancy to land.

If you have been trying, naturally or through IVF, and you know the missing piece is not more doing but helping your body finally feel safe enough to say yes…

then this is exactly what The Pregnancy Switch™ is for.

Creating the physiological and emotional conditions that make pregnancy possible and sustainable.

DM me “READY” and I will send you the details.

Lucy
###

—————

Hi I’m Lucy, the fertility coach for women who’ve tried everything and are still not pregnant. 90% of my clients conceive within 4–6 months working with me despite months and often years of trying, because we turn your Inner Pregnancy Switch to ON.

You’ve done the diet, the supplements, the acupuncture, the timed s*x.But every month ends in not being pregnant, and he...
26/10/2025

You’ve done the diet, the supplements, the acupuncture, the timed s*x.
But every month ends in not being pregnant, and heartbreak, all over again.

What makes this so hard isn’t just the trying.
It’s the never-ending loop: hope, waiting, grief… then gearing up to try again.

Most women who work with me don’t think of themselves as “stressed.”
They say they’re managing.
But they’re also exhausted from holding it all together.
Functioning on the outside, quietly bracing for the worst on the inside.

And that quiet bracing sends a powerful message to the body:
Not safe. Not yet.

It’s not that you’re broken.
Or that you’re not doing enough.
It’s that your body is stuck in survival mode.
The kind that keeps you going when you’re overwhelmed, emotionally drained, and questioning how much longer you can keep this up.

You might feel like you’re coping.
But under the surface, your nervous system is still running stress as the default.
And that blocks the conditions your body needs to say yes to pregnancy.

The shift for me didn’t come from doing more.
It came from helping my body finally exhale.
From learning how to feel steady again.
From getting out of survival mode and back into safety.

That’s the work we do inside 𝗧𝗵𝗲 𝗣𝗿𝗲𝗴𝗻𝗮𝗻𝗰𝘆 𝗦𝘄𝗶𝘁𝗰𝗵.
We calm the nervous system and create the internal conditions for conception, whether you’re trying naturally, doing IVF, or feeling fearful and uncertain after loss.

90% of my clients conceive within 6 months.
Not because they try harder.
But because we help their body finally stop saying “not now.”

If you’re reading this and thinking:
“What if it never happens?”
“How do I keep going when I’m this tired?”..this is likely the piece no one’s told you about. And it changes everything.

DM me “SWITCH” and I’ll send you the details.

Lucy
###

____________
Hi I’m Lucy, the fertility coach for women who’ve tried everything and are still not pregnant. 90% of my clients conceive within 4–6 months working with me despite months and often years of trying, because we turn your Inner Pregnancy Switch to ON.

She thought it would never happen.Felt broken.Disconnected from her partner.Grieving after a miscarriage.She came to me ...
24/10/2025

She thought it would never happen.
Felt broken.
Disconnected from her partner.
Grieving after a miscarriage.

She came to me not sure if her body would ever cooperate again.

Four months into working together—she was pregnant.
Naturally.

One year after we began, her baby boy was in her arms.

This isn’t luck.
It’s the missing piece.
It’s powerful.
And it works.

If you’ve tried everything and nothing’s worked
Maybe it’s time to try what does.

Lucy
###

______

Hi I’m Lucy, the fertility coach for women who’ve tried everything and are still not pregnant. 90% of my clients conceive within 4–6 months working with me despite months and often years of trying, because we turn your Inner Pregnancy Switch to ON.

Trying to conceive, whether naturally or through IVF, can feel like living on a relentless monthly rollercoaster. “Did i...
27/09/2025

Trying to conceive, whether naturally or through IVF, can feel like living on a relentless monthly rollercoaster.
“Did it work this month?”
“Why not me?”
“Will it ever happen?”

The pressure builds. Your body tenses. Your mind spirals.

But here’s the truth: getting pregnant often happens when you shift your focus away from that cycle of stress and towards how you feel.

When the pressure comes off, your body relaxes.
Your mind gives your body permission to conceive.
And that’s when things can happen fast.

That’s exactly what happened for me. After years of trying, I fell pregnant within weeks of learning how to take charge of and shift my emotional state.

And I see it in my clients too:
✨ Many get pregnant after just 1 round of IVF (when the average is 3).
✨ 90% of the women I’ve supported fall pregnant within 6 months of our work together.

When you’re ready to do the inner work to prepare your mind and body for the baby you long for, and give yourself the best possible chance of success, you come and work with me.

Lucy
###

___________
Hi I’m Lucy, the fertility coach for women who’ve tried everything and are still not pregnant. 90% of my clients conceive within 4–6 months working with me despite months and often years of trying, because we turn your Inner Pregnancy Switch to ON.

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