28/09/2025
Job Title: 🚀 We’re hiring a Client Acquisition Manager – Healthcare Sector
Employment Type: Full-time/Part-time
Salary: Competitive + Commission
Role Overview
We are seeking an experienced professional to lead client acquisition efforts across private, public, and third-sector healthcare markets. The successful candidate will be responsible for securing new business from private clients, local councils, the NHS, and Clinical Commissioning Groups (CCGs), while also maintaining long-term relationships and ensuring compliance with regulatory standards.
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Key Responsibilities
1. Business Development & Client Acquisition
• Secure new clients and contracts from private individuals, councils, NHS, and CCGs.
• Lead on cold calling, networking, tenders, and proposals to expand service reach.
• Negotiate service agreements, pricing, and terms with both public and private stakeholders.
2. Public Sector Engagement
• Navigate NHS and CCG procurement systems, frameworks, and care delivery processes.
• Build and maintain relationships with council commissioning teams and social care departments.
• Align all proposals with Care Quality Commission (CQC) standards and public sector requirements.
3. Private Client Development
• Identify and attract private clients in need of domiciliary, supported living, live-in care, and companionship services.
• Apply B2C strategies, including referral pathways, partnerships with healthcare professionals, and local community outreach.
• Work with marketing teams to design and implement digital and offline campaigns targeting private clients.
4. Relationship & Stakeholder Management
• Develop strong networks within healthcare and social care sectors.
• Engage key stakeholders, including social workers, NHS case managers, and council coordinators.
• Provide ongoing support and account management to ensure client satisfaction and retention.
5. Consultative Sales & Service Alignment
• Conduct care needs assessments to match clients with appropriate services.
• Prepare tailored proposals addressing individual client needs, budgets, and care plans.
• Deliver presentations and pitches to councils, NHS bodies, and private clients.
6. Compliance & Industry Knowledge
• Stay updated on care sector policies, frameworks, and procurement processes.
• Ensure all business development activities comply with health and social care regulations.
• Understand a wide range of care services, including domiciliary, respite, personal, and live-in care.
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Key Skills & Competencies
• Proven track record of client acquisition within healthcare or social care.
• Strong sales, negotiation, and networking skills.
• Knowledge of NHS, CCG, and council procurement processes.
• Understanding of CQC standards and care service regulations.
• Excellent communication and presentation abilities.
• Ability to work independently with a goal-oriented mindset.
• Compassionate approach with a strong client-focused ethic.
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Qualifications & Background
• Previous experience in business development, client acquisition, or sales in the healthcare/care services sector.
• Knowledge of health & social care systems, regulations, and funding models.
• Sales/marketing certifications or NVQ in Health & Social Care (desirable but not essential).
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Personal Attributes
• Self-motivated and target-driven.
• Professional, empathetic, and client-oriented.
• Strong organizational and time-management skills.
• Resilient, adaptable, and confident working in a competitive environment.
