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Stay Strong With Will Foden

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Stay Strong With Will Foden

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The Stay Strong Collective is a community of go-getter, legacy builders and athletes who desire and believe that optimizing their health to perform at their best is of paramount importance.

07/03/2026

I realised something whilst away.

I have an incredible group of people around me.

High performance is a lonely game. The hours, the timings, the getting stuck in a country and not being able to fly home.

But something many entrepreneurial people don’t see or have is a great team around them.

This week I got to see my clients (even though it was brief) I went for food with old cliets, got to train and live with and his incredible family (to which I still cant walk after squatting with him)

I had close friends check in, old friends reconnecting wanting to see how I was doing

And all of this got me thinking.

How much do we take for granted when it comes to those connections? Im so grateful to of had that time (would rather we didn’t have bombs and missiles flying around to be clear)

But I see this every day

High achieving and driven individuals saying they are lonely but the reality is they dont acknowledge that all they need is some real connection not loads of it.

Feeling extremely grateful and just a nudge

No matter what s**t you’re going through, finding the positives makes this ride so much easier.

Now time with the boy, I have some serious exploring to do.

01/03/2026

But of a different weekly review today

In all safe and just waiting to hear the plan of action.

Wanted to put this here as I want to let everyone know I’m ok.

Will keep you posted

27/02/2026

Most professionals won’t realise that this is the difference.

These are the marginal gains that separate leaders who want to live, lead and perform in times that matter.

When travelling its easy to fall off the wagon, make do with just “eating what’s ever there” and use that as an excuse to not do whats needed to cultivate your performance.

But if you want a body with energy, bandwidth, and ultimately the ability to deliver when you need it, then your approach needs to change.

I landed in Dubai yesterday, ready for our first event of the year on Saturday.

When I got to my apartment, I went to get supplies. The main one you will miss most when travelling is protein, because nobody eats enough of it by mistake.

Something practical, easy, fast and doesn’t take up mental headspace to figure out if you’re able to hit your numbers.

But something else I do, regardless of where I am in the world, is start my day the same way.

1L water with 1000mg electrolytes, 5g Creatine, some sunshine and move for 15 mins (The real coffee, not that Nescafé rubbish)

This is what it means when you hear the phrase “high performance is built in the boring”

There’s nothing glamorous here

Just a box ticked when it comes down to fuelling my physical and mental ambition.

If you’re leading a company, you don’t have time to “think” about the foundations of your performance

What you need are standards, SOP’s and being active in what it takes to perform and keep performing.

Fuelled, work block ticked and now a training session to clip.

Remember, your actions and standards are something you show, not something you talk about.

14/02/2026

There’s one key that will take you to another level and that’s someone strong in their corner.

I’m not the one to blast I love you posts on Valentine’s Day because in my head my feelings don’t change due to a certain day on the year and I hope I show my lovely wife the same level of affection year round (unless she doesn’t feed me then it’s war)

This incredible lady isn’t just the best mum, friend, wife, athlete, baker and dog mum.

She’s also the glue that has made me a better man, husband, friend, athlete and dad.

Many ask me what do I think the key to success is?

And for me

It’s having someone alongside me who keeps the breaks on but also lets me free.

Mrs Foden your three boys couldn’t do this with out you and hope we’re as annoying as usual 😘

Love us x

08/02/2026

Weekly Download

This week I changed one fundamental question that I have struggled with for years.

Instead of “What am I missing”

I replaced it with

“What do I need to double down on?”

If you’re achievement driven and want to win across all realms of your life, you’ll always be searching for the missing piece.

But in the reality of high performance, business and leadership that usually is never the case.

We’re in a time where you scroll this platform and the amount of “new” information coming at you not only overwhelms your process but actually keeps knocking you off course unless you’re checking in and changing that one frame.

If you’re reading this, you’ll already be dialled in with your motivation and action taking

But what you now need to do is dive and go deep.

Instead of being spread thin, sharpen the blade in your zone of genius

Instead of adding more into you overly busy schedule, start auditing what actually is wasted time and can be done a faster way

Instead of a “new” diet, start taking ownership and be honest with yourself in relation to how you’re currently eating and most likely guessing rather than tracking.

The list will go on

But for me I’m cutting out the dead wood in my process

Making it more dialled in, more specific and more effective each day not by anything comlicated but what I know deep down will serve me long term.

Three take aways from last week

Follow your gut, usually its right you just need to acknowledge it

Train hard, recover harder. Recovery is the catalyst to growth and this is an active process.

Surround yourself with good people. Banging time in Wales with the gang even though the wife got Ill and the Bioy was a hurricane haha

Ask yourself this

What do I need to double down on for the next quarter?

01/02/2026

Weekly download

The reality is that everyone on here will be showing you they’re winning.

Life’s amazing

Training hard

Making impact

Pushing their boundaries

But many monthly round ups talk about the reality of entrepreneurial ventures.

The hardship of leading yourself and others

Constant reiteration

Challenge after challenge after challenge

And the reality is that January should be messy for those who want to dominate 2026.

Many are fall off the January band wagon are now staring down the barrel of the rest of the year and the question should be:

What am I stacking to create the pressure needed to push past my current plateaus or boundaries?

This month has been about sharpening the blade, being intentional with where I put my effort whilst breakdown my current systems to reload and push again.

Full physical MOT done, training In the bank a some intentional down time. This is how I mean to go on.

Spending focused time with being a dad and husband had made this month fly by.

Next four weeks are approaching

Make sure the challenges you’re facing are a choice as that’s where your true performance lies

25/01/2026

Massive happy birthday to this incredible lady 😘

I’ve never felt so manly in a robe and ping wrist bands but 24 hours of chill, ice baths, good food and talking big picture has never made me feel so lucky.

Can’t wait for our next adventure

All our love from all three of your idiots 😘

24/01/2026

If you’ve struggled to gain momentum in January

Then maybe start thinking about your growth differently?

Knew levels mean knew actions, but relying on the same process that you’ve always done is the reason why you’re struggling.

If you’re a business leader who knows they have more to give but just don’t know what lever to pull DM the word “GROWTH”

I’ll send you a diagnostic that will show you what you need to execute next.

18/01/2026

It’s easy not to

Think as you get older you need less than less

But there are some people in your life that you don’t see for ever but when you do it’s just business as usual.

More kids, less madness but still such a banging time with these legends.

Ski tour incoming ….

11/01/2026

First week in the till

I always go into this week forgetting that the first week back is all about regaining momentum.

Clients locked.

New members of the team dialled in.

Back to training fully

Exploring with the boy

And .foden ready for the arctic.

05/01/2026

I know you want to hit the ground running.

The Christmas madness is fading and if you are wired like me, you want to drop straight in, dominate, see progress, and push the needle.

That exact mindset is also the reason I have struggled in the past.

For years, a toxic trait of mine was believing that more work automatically meant more progress. If I just did more, pushed harder, and stayed busy, everything would move faster.

Last year challenged that belief.

When I became more deliberate.
 When I became more precise.
 When I stopped defaulting to “do more” and instead focused on “do what matters”.

That is when I saw the most growth and felt the most fulfilled in the process.

The Christmas break forced me to be where my feet were.
 To be present with my family.
 To be the dad and husband I said I would be.

At the same time, it allowed me to pull back just enough to re engage with my work and my team with clarity rather than urgency.

It verified something important.

The enormous pressure I place on myself is rarely what is actually happening in real time. Most of it is self imposed. And that means it is a choice.

I see so many founders blaming circumstances, markets, or timing rather than taking responsibility for where they are right now.

This time of year is powerful. It is a chance to reconnect with what needs tightening up, what needs simplifying, and what needs sustaining so progress does not come at the cost of everything else.

But a nudge for those who are already doing the work on paper, or for those who have not really had a break.

Big leaps of faith demand huge amounts of energy and time.

Sometimes the smarter move is to readjust your focus, identify what will genuinely move the needle, and commit to executing the bare minimum consistently enough to create change.

Before you add more to your plate this week, ask yourself one question:
 What is the smallest, most precise action that would actually change my trajectory right now?

If you know you want to progress but you’ve hit Jan with knowing you have more but in the same breath don’t know how you’re going to sustain it long term, drop me a message and I’ll show you exactly your next move.

01/01/2026

2025, over and out

This by far has been one of the biggest years to date.

There’s been one theme that has ran through everything this year and that’s play your own game.

A business evolution that has taken me and my clients to another level.

Travelled the world and ran two high performance event whilst doing what I said I would and have a life changing adventure with my family and closest friends.

I’ve grow, evolved, become wiser and more so even more dialled in on what truly matters to me.

I always have a word or phrase that describes how my years gone and 2025 has been “Trust yourself”

2026’s theme is “be even more deliberate”

Just a massive thank you to everyone who made 2025 the year where the game changed for me.

Thank you to my clients for putting their trust in me with their training, goals and having me along side them.

Thank you my friends who have been with me as per.

Thank you to my family who always have my back.

And lastly thank you to the most incredible mum and wife who keeps me, George and Kano in check on a daily basis.

2026 is about more of the same.

Have a banging day

Address

Manchester

Opening Hours

Monday	7:15am - 6:30pm
Tuesday	7:15am - 6:30pm
Wednesday	7:15am - 12pm
Thursday	7:15am - 6:30pm

Website

http://www.willfoden.com/

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