Supplement Specialists. Learn about the health benefits of our products. To people and their pets. Creating innovative products to cater for every customer.
The Golden Paste Company is dedicated to making the benefits of turmeric available to everyone.
07/03/2026
💙✨TurmerBreathe ✨💙
💙Sustains and upholds respiratory function
💙Antioxidant support to maintain airway structure
💙Aids blow flow for healthy breathing
💙Postbiotic support for gut health
📍Order yours now, click the link in the bio.
Now £24.99!
04/03/2026
😍Have you tried our TumerItch Paste?😍
💜Your pets daily dose of natural goodness. Made from the highest quality natural ingredients that are bioavailable and effective.💜
👏 Palatable for even the fussiest eaters.
👏Suitable for all ages and diets – puppies and seniors; raw, kibble or canned food.
👏No artificial colours, flavours or preservatives.
📍Find your nearest stockist, or order online, click the link in the bio.
27/02/2026
😍These little legends may have short legs, but they’ve got big opinions — and they’re all about our tasty slices😍
💜 TurmerItch Slices – crafted to support skin and coat health.
🧡TurmerEase Slices – designed to support the natural inflammation cycles and tails wagging.
✨Our dachshund ambassadors, Sidney and Nancy know that wellness should be delicious, and they’re here to prove it! ✨
💰Order yours today via our website or call 01423 503 319💰
23/02/2026
😍🧡Our Golden Paste for People is crafted right here in the UK in a BRC‑accredited and GMP‑certified facility. That means every pouch meets strict quality and safety standards — giving you complete confidence in what you’re putting into your body.🧡😍
Made with high‑quality turmeric and a traditional golden paste recipe, it’s a simple, mess‑free way to support your everyday wellbeing.
🔥UK quality you can trust — in every spoonful.🔥
📍Click the link in the bio and shop now!
21/02/2026
✨We get asked a lot of questions about our products... ✨
❓Scroll through our most commonly asked questions. ❓
👋If you have any questions, please don’t hesitate to contact us! We are here to help. 👋
Our capsules contain all the key ingredients needed for turmeric to work at its best, supporting:
✨Healthy joints
✨Digestion
✨Skin and coat condition
✨Immune system function
✨Overall wellbeing
Be more like Dalton...
📍Order now, link is in the bio!
17/02/2026
🧡Happy Pancake Day!🧡
Pan-flipping-tastic new pancake recipe...
Your Turmeric Pancake Recipe:
🥞100g Plain Flour
🥞2 Large Eggs
🥞300ml Milk
🥞1 Turmeric Capsule or 1 Teaspoon Turmeric Paste
Method:
1️⃣Add all your ingredients to a bowl and mix thoroughly
2️⃣Set a frying pan over a medium heat and add a splash of oil or butter to the pan
3️⃣Cook pancakes 1 minute each side, until golden brown
4️⃣Share with your favourite toppings, ours is honey and cinnamon
🌟Order your turmeric now, click the link in the bio. 🌟
15/02/2026
👀🔥Have you explored our full range? 🔥👀
The Golden Paste Company offer:
🧡Joints and Mobility Support
💜Skin and Coat Support
❓Have you got a fussy dog? We have you covered... our TurmerEase Chicken Slices and our TurmerItch Salmon Slices are packed with natural goodness and formulated with tasty treats, so even the fussy dogs can’t resist! ❓
📍Shop our whole range now! Click the link in the bio.
14/02/2026
💞Who will be your date this valentine’s? 💞
🐶🧡Show some love in the comments and share your loving pet pictures. 🧡🐶
👀We can’t wait to see your four‑legged valentine’s.👀
14/02/2026
💞Treat your animals — and yourself — this Valentine’s.💞
🔥👀Buy any Pet or Equine product and save 25% on our Human Range.👀🔥
Add eligible products to your basket for the discount to automatically apply.
One day only.
🧡Love them. Love yourself.🧡
📍Buy now, click the link in the bio!
12/02/2026
🔥Have you tried our flagship product... The Golden Paste? 🔥
✅Easy to feed
✅Supports your dogs joints and mobility
✅Aids digestion
✅Maintains a healthy skin and coat
📍Buy now, click the link in the bio. 📍
⭐Why not share the love and drop us a review on Trustpilot, your support and feedback is always appreciated!⭐
10/02/2026
✨🧡Do you ever wonder where we get our Golden Goodness from?🧡✨
Team member Hattie took a trip to Indonesia to understand where our Turmeric is sourced and the quality of the Turmeric.
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In 2016, The Golden Paste Company founder, Janine Kell, contacted Will & Chris I’Anson, Shareholders and Directors of the parent company I’Anson Brothers Ltd (www.i’anson.co.uk). Janine and her husband Darren had set up a business in their kitchen producing turmeric-based Golden Paste, a generic turmeric based recipe.
Having seen the amazing benefits of turmeric first hand with her family’s use, it led her to think that there may well be a use in equine diets or indeed demand to develop a turmeric supplement for horses. Janine consulted with the Turmeric User Group and Dr Doug English, a respected Australian Vet who has had great success with the use of turmeric.
Janine then started making Golden Paste and feeding it to her own horse. What she really wanted to produce was a pelleted form of the product, but given it was a paste it wasn’t a viable proposition for her and at the time or for I’Anson Brothers Ltd (pelleting specialists) to upscale.
However, they both kept in touch, and Janine came back to Will for help and advice as she researched and started producing the 1st generation of the pellet. The business began to grow and as it was starting to attract horse owners; the small quantity of pellets they were producing was not enough to keep up with orders, so she needed help and significant investment to take the business to the next level.
Will and Chris agreed it was worthwhile backing The Golden Paste Company and in September 2017 they got fully involved. With a wealth of experience from developing brands for British Horse Feeds, they branded and protected the intellectual property of the business, and set to developing the company and its products. Combined with additional in house technical and nutritional know how, TurmerAid, the 3rd generation pellet was invented and branded in October 2017 and officially launched at the BETA International show to the trade in January 2018.
As the business has developed and grown to a national and soon to be international business, Janine Kell decided to sell her remaining stake to I ‘Anson’s and return to her marketing business and looking after her young family.
The pet paste range has been extended to dogs through turmeric sausage slices (TurmerEase) designed to dose optimum levels of the supplement. Aimed at joint health this is a growing part of the business with the emerging market. The company also offers human paste and supplements and is a market currently targeted for future growth.
The I’Anson philosophy of quality is always put first. Only effective products are released, and they always research and trial potential new products and formulations prior to release to the general public.
NOPS, UFAS, HACCP and BRC regulations ensure the highest standards are met from our own and manufacturing partners and all facilities meet the relevant standards for all products. Raw materials are ethically sourced and recyclable packaging is encouraged at all stages of the chain.