Charlie Hobson Coach

Charlie Hobson Coach I help clients drop 10kg + for LIFE without following silly fad diets🤸

Ready to drop 10kg of body fat?

Send me a DM with the word ‘RESULTS’ and I will talk you through how I can help 😊

This is your reminder.Nothing changes if nothing changes.You’re still saying:“I’ll start Monday”“I’ll get back on it soo...
01/04/2026

This is your reminder.

Nothing changes if nothing changes.

You’re still saying:

“I’ll start Monday”
“I’ll get back on it soon”
“I just need to be more motivated”

But nothing actually shifts.

Because it’s not motivation you’re lacking.

It’s structure.
It’s accountability.
It’s a plan that works when life is busy.

Long days.
Work stress.
Kids.
Travel.
Poor sleep.

That’s not the problem.

That’s your life.

And if your plan doesn’t work with that… it’s useless.

This is exactly who I coach.

Busy professionals 35+ who are done messing about.

Not chasing extremes.
Not starting again every month.

Just getting results that actually last.

Drop 8 to 10kg over 12 weeks.
Build strength and shape.
Get more confidence in your clothes.
Feel like yourself again.

April intake is open.

I can only take on a certain amount of clients each month.

Message “APRIL” if you’re serious.

No more restarting.
Sort it properly this time.

Sue is making some great progress!No quick fixes. No extremes. Just consistent effort across training, nutrition, techni...
01/04/2026

Sue is making some great progress!

No quick fixes. No extremes. Just consistent effort across training, nutrition, technique and mindset.

The goal here isn’t just to lose weight.

It’s to change shape. Build lean muscle. Drop body fat. And actually keep the results.

Setting everything up for the long run.

Less around the midsection. Stronger posture. More definition coming through.

This is what happens when you focus on doing things properly, not just quickly.

We’re not done yet either. This is just the start of the long game.

If you’re someone who’s been stuck and wants to actually see change you can keep for good, drop me a message 😊

31/03/2026

If you struggle to stop once you start… this will help!

Most people don’t overeat because they’re hungry.

They overeat because there’s no stopping point.

So instead of relying on willpower changing the setup will make a huge difference.

For example id break my Easter egg into 8 portions of around 100 calories. Wrap them up and leave them in the kitchen.

Now I have to make a decision each time I go back.

Not just sit there and eat the whole thing without thinking.

You’re creating a small barrier.

And that’s often enough to stop you going overboard.

Simple habits like this are what actually make fat loss sustainable.

Give it a go this week and see the difference.

If you want more simple strategies like this, drop me a message. 😊

28/03/2026

I get a bit of stick on here for calling myself a ‘fat loss coach’

And I do understand it… the word fat can feel like an insult to some people.

That’s never the intention.

I’m very careful with how I speak to clients
It’s always about improving health, fitness and confidence… not putting anyone down.

But here’s why I stand by it 👇

Weight loss and fat loss are not the same thing.

Your weight is made up of muscle, water, food in your system… and fat.

So when someone slashes calories, cuts carbs or jumps on a fad diet and drops weight quickly…

A lot of that isn’t fat.

It’s water.
It’s muscle.
And it’s short term changes that don’t last.

That’s why people end up back where they started… or worse.

What I focus on is different.

Keeping muscle.
Improving strength.
Creating structure with nutrition.
And actually reducing body fat in a sustainable way.

Because that’s what changes your shape.
That’s what improves your health.
And that’s what lasts.

Call it what you want…

But I’ll always coach fat loss the right way.

I’m on a mission to undo decades of damage and misinformation the fitness industry has put out there👍

If you want help doing it properly, drop me a message

Fat loss after 35 isn’t broken.It does still work!It just punishes chaos a lot more 😂You can’t wing it anymore.You can’t...
25/03/2026

Fat loss after 35 isn’t broken.

It does still work!

It just punishes chaos a lot more 😂

You can’t wing it anymore.
You can’t out-train poor sleep.
And you definitely can’t rely on ‘I’ll be good next week’.

I’ve had to adapt this myself.

Less guesswork.
More structure.
Better decisions on repeat.

That’s what actually works now.

If you’re a busy professional and want to get in shape without it taking over your life.

Drop me a message saying RESULTS 👍

24/03/2026

Most people don’t struggle with fat loss because they lack effort.

They struggle because they’re hungry all the time.

Maybe because they’ve gone too extreme or maybe because they’re making the wrong choice of foods.

If you’re constantly hungry… you’re not sticking to it for long

So instead of just slashing calories, do this:

• Get protein in every meal.
• Push your fibre up.
• Keep your water high.
• Don’t be afraid to split your food across the day.
• Focus on higher volume lower calorie foods.

This is what makes a deficit manageable.

And the big one… keep it sensible.

Too aggressive and you’ll feel awful, lose muscle, and end up back where you started.

We want fat loss, while holding onto as much lean mass as possible.

That’s how you change your shape and keep it off.

If you want help setting this up properly, drop me a message 👍

23/03/2026

Most people think a transformation ends when the weight drops.

That’s actually where most people go wrong.

Fat loss is just phase one.

If you don’t follow it up properly, you end up stuck… low calories, low energy, and the weight creeping back on.

A proper transformation isn’t just about losing weight, It’s about building a body that actually holds the result

The phases I take my clients through:

Fat loss phase
Get the weight moving and build momentum.

Metabolic reset
Bring calories back up without gaining fat, improve energy, fix your relationship with food.

Building lean mass
Increase strength, shape, and raise your metabolism.

Strength and performance
Now you’ve not just dropped body fat… you’re fitter, stronger, and more capable.

This is the exact process I’ve used myself and with hundreds of busy professionals.

No extremes
No guesswork
Just structure and progression

If you’re stuck in that cycle of losing and regaining… this is probably the bit you’re missing.

Drop me a message saying “PHASES” and I’ll talk you through how this would look for you.

40lbs gone, fitter and stronger.Johnny’s progress 👇This is what happens when you just stick to the basics and actually g...
21/03/2026

40lbs gone, fitter and stronger.

Johnny’s progress 👇

This is what happens when you just stick to the basics and actually give it time.

When Johnny started, things had crept up like they do for a lot of people. Busy with work, routine all over the place, and just not feeling great in himself.

No drastic diets.
No cutting everything out.
No starting again every Monday.

We just focused on:

• Getting some structure back into his week
• Being consistent with training
• Sorting his nutrition without overthinking it
• Making it all fit around his lifestyle

Nothing fancy, just done properly.

And it adds up.

Over 18kg lost
40 lbs

But more than that, you can see the difference in how he holds himself, how he looks, and the confidence that’s come with it.

This is exactly how I want clients to finish up… in control, knowing what they’re doing, and not needing to rely on me forever.

Johnny’s decided to take a step back for now, but he’s in a position where he can keep this going himself, which is the whole point.

I’ve now got space for 1–2 more people.

If you’re a busy professional and you know things have crept up, drop me a message or comment READY and I’ll get back to you.

19/03/2026

She didn’t just lose 5 stone… she changed what made her feel good.

At the start, Rosie said something that will sound very familiar.

She was chasing ‘feel good dolphins’🐬😄

Im definitely using that phrase from now on.

Food
Alcohol
Something to take the edge off
Something to switch off

Because when life is busy, work is full on, everything mounts up, stress… it’s easy to fall into that.

And that was her go-to.

Fast forward to now…

Her ‘feel good dolphins’ look very different:

Getting up on a Sunday feeling fresh.
Not being hungover.
Getting out for a walk.
Feeling like she’s actually used her weekend well.
Having her time back.

That’s the real win.

And this is where a lot of people get stuck…

Because at the start, the big goal feels massive.

5 stone
4 stone
Even 2 stone

It feels miles away. Like it’s not even possible.

So instead of focusing on that, we stripped it right back:

Win the day.
Get your steps in.
Hit your protein.
Train when you can.

Stack enough of those days together… and everything changes.

If you’re feeling stuck at the start right now, that’s normal.

Just focus on today 👍

If you want help with it, drop me a message.

Most people start this journey thinking…‘I just want to lose a bit of weight.’But what actually happens when you do it p...
19/03/2026

Most people start this journey thinking…

‘I just want to lose a bit of weight.’

But what actually happens when you do it properly?

You feel more confident.
You move better.
You look in the mirror differently.
And suddenly… nothing fits anymore.

Not because you’ve gone backwards.
But because you’ve completely changed your body.

This is Deborah who didn’t just lose weight.

She changed how she feels about herself.

And that’s always the real goal.

No extremes.
No cutting everything out.
No quick fixes.

Just structure, consistency and building habits that actually last.

If you’re sat there thinking ‘I just need to drop a bit before my holiday’

Let’s do it properly.
So you don’t have to keep starting again every few months.

Drop me a message with the word START and I’ll talk you through how it works.

16/03/2026

Ever stepped on the scales expecting progress… and it hasn’t moved?

Or worse, it’s gone up?

It can be incredibly demoralising. But the reality is the scales don’t just measure body fat.

Day to day fluctuations can come from things like
Hormones
Stress
Salt intake
Carbohydrates
Sleep
Hydration
Digestion

So that number you see in the morning might have very little to do with actual fat loss.

This is why I always recommend taking a weekly average rather than obsessing over a single weigh in.

Track across the week. Look at the trend. Zoom out and view the bigger picture.

Fat loss is rarely perfectly linear. But when the habits are right, the trend usually tells the truth.

If you’re someone who gets frustrated with the scales, this approach can completely change your mindset around progress.

Save this so you remember next time the scales try to mess with your head.

14/03/2026

If your goal is to build muscle, the way you perform each rep matters just as much as the exercise itself.

Most people rush through sets, swing the weight around and then wonder why progress stalls.

Here are three things I always focus on when training for hypertrophy.

1. Time under tension

Muscle growth is stimulated when the muscle is under load for long enough. Slowing your reps down and controlling the weight increases the time the muscle is working. This creates more mechanical tension, which is one of the key drivers of hypertrophy.

2. Full range of movement

Using a full range allows the muscle to lengthen and shorten properly under load. Research shows training through a full range recruits more muscle fibres and leads to better growth compared to partial reps done with heavier weight.

3. Don’t pause too long during the set

Long pauses between reps allow the muscle to relax and reduce tension. Keeping the set continuous maintains metabolic stress and mechanical tension, two key ingredients for hypertrophy.

In simple terms:

Control the weight
Use a full range
Keep tension on the muscle

You’ll get far more out of every set.

Quality reps always beat rushed reps.

If you’re a busy professional who wants to lose fat while building strength and muscle, structure and good training habits make all the difference.

DM me COACHING if you want help.

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Wetherby

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